“ We create games that let you play together with real-world friends and family using the infrastructure built by social networks. This is in some ways a return to the roots of games. You play with the same people you would play cards, board games or go bowling with in the real world”
friends are resources you need to fight against them or you need them to help you
competition & cooperation 1) to win is good but smashing you is better 2) ehm ehm, my dear I really need your help hypothesis: specific game structures work better with specific social structures underlying
competition: closed groups, bounding activities cooperation: open groups, bridging activities
preliminar data: start playing the game biggest brain pet society
preliminary data: do you invite your friends?
preliminary data: do add new friends (because of the game)?
preliminary data: sharing achievements
biggest brain pet society - stay within the network; - share your achievements; - add new friends; - invite your friends; bounding activities bridging activities social function of social games