Beginners Guide PPC Lisa Raehsler SES NY 2012
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Originally presented at SES NY 2012. ...
Originally presented at SES NY 2012.
Paid search advertising provides visibility in search engines at a cost-per-click. Every major search engine offers a paid placement program. This introductory session will teach you how to kick-start a successful paid search advertising program and will focus on the critical components of paid search including tips for:
- Optimizations to achieve the best results
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