Social Media Hype CycleSocial media tools mapped on the Hype Cycle. Analysis isavailable in my blog post.
Gartner Hype CycleTechnology TriggerPeak of Inflated ExpectationsTrough of DisillusionmentSlope of EnlightenmentPlateau of...
TechnologyTriggerPeak of Inflated ExpectationsTrough of DisillusionmentSlope of EnlightenmentPlateau of ProductivityValley...
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Social Media Hype Cycle

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Slides from my blog post in which I used the Gartner model to analyse currently popular social media tools. http://www.luborp.com/2013/05/social-media-hype-cycle_27.html

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Social Media Hype Cycle

  1. 1. Social Media Hype CycleSocial media tools mapped on the Hype Cycle. Analysis isavailable in my blog post.
  2. 2. Gartner Hype CycleTechnology TriggerPeak of Inflated ExpectationsTrough of DisillusionmentSlope of EnlightenmentPlateau of ProductivityOriginal Gartner Hype Cycle model
  3. 3. TechnologyTriggerPeak of Inflated ExpectationsTrough of DisillusionmentSlope of EnlightenmentPlateau of ProductivityValley of OblivionRavine ofDemiseModified Hype CycleI have added the red line to model the path of failed products (source)
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