Why Loyalty Programs Aren't Just For Big Businesses

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Learn why loyalty programs aren't just for big businesses and how a small business can reap the same benefits as any large size business.

Loyalty Program for small business
Loyalty Programs for small business
Customer Loyalty Program for small business
Customer Loyalty Programs for small business

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Why Loyalty Programs Aren't Just For Big Businesses

  1. 1. Basic Advantages ofLoyalty Programs• Attract New Customers - Loyalty programs offercompelling benefits that help to broaden your customer base.• Keep Existing Customers - By providing existingcustomers with incentives, specials, and deals, you can keep themhappy, satisfied, and loyal to your brand• Increase Customer Spending - Better targetyour marketing efforts and encourage profitable buying behavior.
  2. 2. Successful small business loyalty programsimpact their customers’ buying behaviors byencouraging them to spend additional moneyand shop, dine or order their products morefrequently. Several promotions can be offeredby your small business at once, and you arealways in complete control of the process.Why A Loyalty Program?
  3. 3. Point AccumulationThe point accumulation option allows abusiness to allocate a specific numberof points for each product or service.Various gifts or discounts are thenoffered at different point ranges.These points can be calculated andtracked electronically through theLoyalMark program.
  4. 4. Sales EventsA popular option is to offer specialbonus day- sales. Small businessescan sign up willing customers toreceive targeted emails aboutupcoming sales events. Thesecustomers take advantage of thesespecial sales events at a much higherrate than the general public.
  5. 5. Digital & Print CouponsBusinesses may also have customerssign up to receive coupons. Some of themost popular coupons offer a percentageof savings toward the next purchase or abuy-one-get-one free option. To receivethe coupons, customers must firstregister as a loyalty program member.
  6. 6. Free GiftsA final option involves offering free items forpublicity. One of the best ways for a smallbusiness to gain more- loyal customers is toaward gift cards or small gifts. post a public thankyou to a customer-of-the-month on their socialmedia pages and award a small gift to generateadditional interest in the program. Most customersonly require a small token of acknowledgment toremain loyal.
  7. 7. Get the completeguide on “Why LoyaltyPrograms Aren’t JustFor Big Businesses”for Free below

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