1. Search Engine
SEO Optimization &
Your Web Site

2. Search Engine Optimization
Achieve website’s SALES effectiveness thru
high visibility in Search Results that drives local
and niche traffic to your website
Google,
Yahoo
Search
Results

3. Website Owners’ Testimonies
• •Marilyn worked from the beginning a lot of hours and the project was moving
fast. After one month my site jumped to the first page on Google. In the
beginning it was scary to me because it takes some time before you can see the
result on Google, but now I'm very happy with the result! Thank you. – Vincent,
owner of Ambrosia Hotel, Ypres, Belgium http://ambrosiahotel.be
• •I trust Marilyn to help us to get a better PageRank for our website and achieve
good results, increasing the traffic to our site. And she did! After few months, my
website http://www.free-power-point-templates.com grabbed one of the top
positions on Google Search for my target keywords and Google PageRank is
now PR-3 from PR-0 – Julian, owner of http://www.free-power-point-
templates.com
• •(SEO Keywords Site Optimization) Marilyn has completed the work
successfully and we are glad she joined our Team. Responsiveness,
professionalism, cooperation and her white-hat techniques for SEO made her
the right person for this SEO project. The final material provided was very well
laid out and easy for my company to implement. She over-delivered and did a
great job. Thanks! – Nancy and Trent Harrington of Enrichment Marketing
(Ntopcat2@gmail.com)

4. Top Google Result Gets 36.4% of Clicks [Study]
Importance of Page 1
While the exact figures and data sets
vary from study to study, they all
confirm that ranking at the top of Page
1 on Google continues to be incredibly
valuable. One final piece of advice is
to stay on top of SEO best practices.

5. What is SEO?
Search Engine Optimization is the practice of improving a website in
order to achieve high search results and drive traffic.

6. SEO and Your Web Site
Achieve High Search
Tools and Results and Increase
Techniques to Traffic
Optimize Your Web Two key factors influence
Live Web Site
Just having a site Site search results…
in’t enough. You To increase your 1. Links to your site from
have to get
website’s online visibility, high ranking pages
your website has to use
customers find 2. Creative content.
techniques and
you. To achieve technologies that make
that, your search engines rank your
website’s online site high on their results
list when your customers
visibility must do a search for your kind
increase. of business.

7. SEO and Search Engines Relevance
Searchers’ goal is to find the most
relevant search result.
Search engines’ goal is to deliver the
most relevant search results.
Site Owners’ goal is to optimize their site and its
content for the most relevant searcher.

8. Who are my customers? What is my budget?
Site owners and
SEO
What is the target What are my
community my goals?
customers belong to?

9. SEO Challenges Business Goals
• SEO considerations • Better search engine
come after the site is placement
built • Increase targeted search
• Disorganized website engine traffic and sales
content and under conversions /visitor
optimized content, needs traffic from specific local
better navigation search results on Google
• Needs effective Title • Increase website
tags and Description visibility on the search
tags engines for specific
• Website is undergoing keyword phrases
major redesign

10. Our SEO Services plans are as
simple as 1-2-3
• First, we’ll help you pick the keywords with the highest possible
number of searches on Google and we’ll take a close look at the
search results landscape.
• Then we’ll run an initial ranking query to see where your site is
ranked in the search results on Google. We’ll also uncover your
competition’s strengths and weaknesses to help us formulate a site
optimization and link popularity building plan.
• After you accept the terms of our contract we’ll begin working on
your site within 48 hours.

11. Three SEO Packages we offer:
Starter
• 2 months project
Business
• 1 year project
Premium
• 2yrs SEO project with site maintenance

12. Starter Pack
2 months project

13. Starter Pack – 2 months
• ••Keyword Research and Analysis
• ••2 Targeted Keywords
• ••SEO-friendly Navigation Set-up
• ••Meta tags Composition (5 pages)
• ••5 optimized pages
• ••25 Quality One-way Links
• ••25+ General and Specialized Directories
• ••Google Analytics Set-up
• ••Local Competitor Analysis
• ••Detailed Submission Report

14. Business Pack
1 Year

15. Business Pack – 1year
• Keyword Research and Analysis
• 10 Optimized Pages
• 4 Targeted Keywords
• SEO-friendly Navigation Set-up
• Meta tags Composition (10 pages)
• Google Analytics Set-up
• DMOZ Submission
• Google and Yahoo Link Submissions
• 75 Quality One-Way Links
• 20 articles/ Submissions
• 300 General and Relevant Directories Submissions
• Local Directories/Local Map SEO/Google Places
• SEO Optimized Blog Set-up
• 20 Blog Posts
• Web 2.0 Pages Set-up
• Google Plus
• Feed URL Submission
• PING Service
• Detailed Submission Report
• Traffic Report
• Website Visibility (2 targeted Keywords phrases) > First 3
Pages in Google Search results

16. Premium Pack
2 years

17. Premium Pack – 2yrs
• Keyword Research and Analysis
• 10+Optimized Pages
• 6 Targeted Keywords
• SEO-friendly Navigation Set-up
• Meta tags Composition (all pages)
• Web Content
• Google Analytics Set-up
• DMOZ Submission
• Google and Yahoo Link Submission
• 150 Quality One-way Links
• 1000 Optimized Blog Set-up Directories
• SEO General and Relevant
• 50 Blog posts/ blog commenting
• Local Directories and Local Map SEO/ Google Places Optimization
• 40+ articles / Submissions
• Web 2.0 Pages Set-up
• Web 2.0 Content
• Feed URL Submissions
• PING Service
• Detailed Submission Report
• Traffic Report
• Website visibility (4 keywords) > First two pages in Google Search
results
• SEO maintenance

18. Website SEO and Maintenance
Site SEO
Maintenance
Off-Page SEO
On-Page SEO

19. Website SEO Maintenance Service
Blog posts/ FB Articles/Submiss Link Popularity
updates ion Building