lou suSi
but i’m out sick today
thank gawd, right?
as you can probably tell
i do what i want to do
and i know how to
work the system
let’s talk about
the bigger picture
or at least
2fifthsofthebiggerpicture
cyberSurrealism
cybernetics + Surrealism
performance art
user experience testing
found systems
tension + release
shellphone telephony
provocative objects
laughter
but first, mapping
SteamyBohemiansJerkus Circus
SteamyBohemiansJerkus Circus
SteamyBohemiansJerkus Circus
SteamyBohemiansJerkus Circus
SiNuS BRaDy Stand Up | no comedy
SiNuS BRaDy Stand Up | no comedyno
seashell telephonyDynamic Media Institute | Alex Wang + lou suSi | October 20, 2010
liminal object ( system )
performance art
exploit areas of unintended usage
commentary
Dynamic Media Institute | lou suSi + David Tamés | October 20, 2010
sherry turkle
Evocative Objects
provocative objects
create psychoaggressive objects
provoke action from the user
public humiliation
embarrassment
social dynamics
moneyShot bouquetDynamic Media Institute | lou suSi | October 20, 2010
hawtSeatDynamic Media Institute | lou suSi + David Tamés | October 20, 2010
the laughterLifecase study — stream four — exhibit dthe funny business of dynamic media
so
laugh infectionDynamic Media Institute | lou suSi | October 20, 2010
laugh infectionproject descriptioni will create various public scenarios that examine laughter taken outof context as a me...
laugh infectionwhat’s the definition of ...infectious1 a : capable of causing infection <viruses and other infectious agen...
laugh infectionwhat’s the definition of ...contagious1: communicable by contact : catching <contagious diseases>2: bearing...
laugh infectionwhat’s the definition of ...virus1 archaic : venom 12 a : the causative agent of an infectious disease b : ...
laugh infectionwhat’s the definition of ...virus3: something that poisons the mind or soul <the force of this virus of pre...
laugh infectionlive user testingall quantitative results will be captured using a simpletripod + my flipVideo Mino HD — th...
laugh infectionproject plan1. live, present laughterphotograph by Joshua Dolby
laugh infectionproject plan 2. video laugh delivery
laugh infectionproject plan3. dynamic, disembodied laughter
laugh infectionadded noteone of the main objectives of these cyberSurreal experiments with laughteris to determine the inv...
laugh infectionsome conclusions
laugh infectionsome conclusions•people are extremely camera-focused
laugh infectionsome conclusions•people are extremely camera-focused•the current laugh trigger system reacts too slowly
laugh infectionsome conclusions•people are extremely camera-focused•the current laugh trigger system reacts too slowly•con...
laugh infectionsome conclusions•people are extremely camera-focused•the current laugh trigger system reacts too slowly•con...
laugh infectionwhat’s next?results from these very simple first few laugh explorations should point outsome obvious areas ...
laugh infectionproject planas a limited time, bonus feature — i will also then ‘infect’ multiplemachines in a local Mac St...
infectBostonDynamic Media Institute | lou suSi | October 20, 2010
infectBostonDynamic Media Institute | lou suSi | October 20, 2010
laugh infection: Apple Store, Boylstonsome conclusions
laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing
laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doin...
laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doin...
laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doin...
laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doin...
lou suSithank youls@loususi.com | 617.750.2922
so, what’s next?
lou suSithank youls@loususi.com | 617.750.2922
thank you
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
let's talk about the bigger picture
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let's talk about the bigger picture

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A little lecture I gave at Colin Owens' RISD course 'Design for Dynamic Media' on Tuesday, April 9, 2013. I talk about: my work as Senior User Experience and Innovation Architect at Mobiquity; how I leverage satire, parody and various degrees of humor in my design approach; and my thesis work and research into cyberSurrealism out at Dynamic Media Institute — MassArt's future-forward MFA graduate degree program for design, technology, creativity and innovation.

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let's talk about the bigger picture

  1. 1. lou suSi
  2. 2. but i’m out sick today
  3. 3. thank gawd, right?
  4. 4. as you can probably tell
  5. 5. i do what i want to do
  6. 6. and i know how to
  7. 7. work the system
  8. 8. let’s talk about
  9. 9. the bigger picture
  10. 10. or at least
  11. 11. 2fifthsofthebiggerpicture
  12. 12. cyberSurrealism
  13. 13. cybernetics + Surrealism
  14. 14. performance art
  15. 15. user experience testing
  16. 16. found systems
  17. 17. tension + release
  18. 18. shellphone telephony
  19. 19. provocative objects
  20. 20. laughter
  21. 21. but first, mapping
  22. 22. SteamyBohemiansJerkus Circus
  23. 23. SteamyBohemiansJerkus Circus
  24. 24. SteamyBohemiansJerkus Circus
  25. 25. SteamyBohemiansJerkus Circus
  26. 26. SiNuS BRaDy Stand Up | no comedy
  27. 27. SiNuS BRaDy Stand Up | no comedyno
  28. 28. seashell telephonyDynamic Media Institute | Alex Wang + lou suSi | October 20, 2010
  29. 29. liminal object ( system )
  30. 30. performance art
  31. 31. exploit areas of unintended usage
  32. 32. commentary
  33. 33. Dynamic Media Institute | lou suSi + David Tamés | October 20, 2010
  34. 34. sherry turkle
  35. 35. Evocative Objects
  36. 36. provocative objects
  37. 37. create psychoaggressive objects
  38. 38. provoke action from the user
  39. 39. public humiliation
  40. 40. embarrassment
  41. 41. social dynamics
  42. 42. moneyShot bouquetDynamic Media Institute | lou suSi | October 20, 2010
  43. 43. hawtSeatDynamic Media Institute | lou suSi + David Tamés | October 20, 2010
  44. 44. the laughterLifecase study — stream four — exhibit dthe funny business of dynamic media
  45. 45. so
  46. 46. laugh infectionDynamic Media Institute | lou suSi | October 20, 2010
  47. 47. laugh infectionproject descriptioni will create various public scenarios that examine laughter taken outof context as a means to explore social dynamics and laugh permissionsystems ‘out there’ in the world
  48. 48. laugh infectionwhat’s the definition of ...infectious1 a : capable of causing infection <viruses and other infectious agents> b : communicable by infection <an infectious disease>— compare contagious2: that corrupts or contaminates3: spreading or capable of spreading rapidly to others <their enthusiasm was infectious> <an infectious grin>— in·fec·tious·ly adverb— in·fec·tious·ness noun
  49. 49. laugh infectionwhat’s the definition of ...contagious1: communicable by contact : catching <contagious diseases>2: bearing contagion <contagious people>3: used for contagious diseases <a contagious ward>4: exciting similar emotions or conduct in others <contagious enthusiasm>— con·ta·gious·ly adverb— con·ta·gious·ness noun
  50. 50. laugh infectionwhat’s the definition of ...virus1 archaic : venom 12 a : the causative agent of an infectious disease b : any of a large group of submicroscopic infective agents that are regardedeither as extremely simple microorganisms or as extremely complex molecules, that typically contain a protein coatsurrounding an RNA or DNA core of genetic material but no semipermeable membrane, that are capable of growth andmultiplication only in living cells, and that cause various important diseases in humans, lower animals, or plants; also :filterable virus c : a disease or illness caused by a virus
  51. 51. laugh infectionwhat’s the definition of ...virus3: something that poisons the mind or soul <the force of this virus of prejudice — V. S. Waters>4: a computer program that is usually hidden within another seemingly innocuous program and that produces copies of itselfand inserts them into other programs and usually performs a malicious action (as destroying data)
  52. 52. laugh infectionlive user testingall quantitative results will be captured using a simpletripod + my flipVideo Mino HD — through theseexperiments i hope to discover critical insights related tocontext, audience, delivery, presence and non-verbalcommunication
  53. 53. laugh infectionproject plan1. live, present laughterphotograph by Joshua Dolby
  54. 54. laugh infectionproject plan 2. video laugh delivery
  55. 55. laugh infectionproject plan3. dynamic, disembodied laughter
  56. 56. laugh infectionadded noteone of the main objectives of these cyberSurreal experiments with laughteris to determine the invisible boundaries between what is funny ‘ha ha’ andwhat is just funny ‘weird’ — i am interested in the very primal aspect of thehuman stimulus-response mechanism to these different delivery modes forlaughter and how shifting the context will effect reception + reaction tothese laugh episodes
  57. 57. laugh infectionsome conclusions
  58. 58. laugh infectionsome conclusions•people are extremely camera-focused
  59. 59. laugh infectionsome conclusions•people are extremely camera-focused•the current laugh trigger system reacts too slowly
  60. 60. laugh infectionsome conclusions•people are extremely camera-focused•the current laugh trigger system reacts too slowly•context | location can totally change participant permission structures
  61. 61. laugh infectionsome conclusions•people are extremely camera-focused•the current laugh trigger system reacts too slowly•context | location can totally change participant permission structures•the most delighted participants were the ones ‘in’ on the joke
  62. 62. laugh infectionwhat’s next?results from these very simple first few laugh explorations should point outsome obvious areas of exploit for me to consider in my next rounds ofprototyping and testing — shifting the environmental context to the subway,a library, restrooms and other interesting settings could provide interesting,valuable data about social dynamics, laugh permissions and delivery
  63. 63. laugh infectionproject planas a limited time, bonus feature — i will also then ‘infect’ multiplemachines in a local Mac Store with both the pure audio laugh +audiovisual pre-recorded loopsphotograph from a quick Google Search
  64. 64. infectBostonDynamic Media Institute | lou suSi | October 20, 2010
  65. 65. infectBostonDynamic Media Institute | lou suSi | October 20, 2010
  66. 66. laugh infection: Apple Store, Boylstonsome conclusions
  67. 67. laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing
  68. 68. laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doing things improvisationally
  69. 69. laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doing things improvisationally•next infection will need at least 30 people to ‘set off’ the laughs
  70. 70. laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doing things improvisationally•next infection will need at least 30 people to ‘set off’ the laughs•there are many ‘anti-fun’ forces embedded in the world
  71. 71. laugh infection: Apple Store, Boylstonsome conclusions•i’m really great at the failure thing•i learn best by actively doing things improvisationally•next infection will need at least 30 people to ‘set off’ the laughs•there are many ‘anti-fun’ forces embedded in the world•coffee makes everything seem achievable
  72. 72. lou suSithank youls@loususi.com | 617.750.2922
  73. 73. so, what’s next?
  74. 74. lou suSithank youls@loususi.com | 617.750.2922
  75. 75. thank you

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