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The Lounge Group Trend Report 4: All About Me

by on Jan 04, 2012

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This month The Lounge Group addresses the theme of individuality in our latest trend report from our Insight and Strategy team. 'All about me' is all about brands putting the individual first, viewing ...

This month The Lounge Group addresses the theme of individuality in our latest trend report from our Insight and Strategy team. 'All about me' is all about brands putting the individual first, viewing consumers as unique individuals rather than generic targets to create one of a kind campaigns that emotionally engage with consumers and often use innovative technologies to appeal to them on a highly personal, one to one basis

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The Lounge Group Trend Report 4: All About Me The Lounge Group Trend Report 4: All About Me Presentation Transcript