“ Of all the new Open Graph apps launched, Ticketmaster’s Facebook experience is the most impressive .” -TechCrunch January 18, 2012
Facebook Timeline Apps’ Impact on Referral Traffic 1 Month After Integration Shopping & Fashion Traffic from Facebook 60% Daily signups 500% Traffic from Facebook 50% Entertainment Time spent on site 60% New traffic & new users 20% Food # of visits and activities shared 300% New traffic & new users 400% New user registrations 3,000% News Traffic from Facebook 600% Daily browsers 12% Source: Facebook
New Open Graph’s Impact on Usage 1 Month After Integration
Economics of Social Commerce 90% trust recommendations from people they know - Nielsen
Economics of Social Commerce Social Action Data Improves Re-Targeting, Relevance Tickets on Sale!