Ryze Presetnation - The Future Call

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  • A lot of information for motivated scouts and disparate, disconnected forms of managing data in and around networks
  • Ryze Presetnation - The Future Call

    1. 1. Brands & Agency Perspective The Future of Consumer & Advertising Technology for National Asset Management July 30, 2013
    2. 2. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 2 Everyone’s Chasing Innovation Creative Account Strategy Innov Media Tech Venture SMETech Business IT Ops Finance Brand Venture Media Company Venture Agency ...but very little connects the dots
    3. 3. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 3 Current State of Sourcing Media Tools Databases & Marketplaces Events
    4. 4. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 4 So What Are They Looking For? 4 We can’t go to LPs (investors) and say there’s one strategy we apply. Things change too fast... and the pace has sped up. No single strategy will work. VC Panel at GROW Conference, Vancouver 2012
    5. 5. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 5 Engagement Spectrum ENGAGED COMMITTEDIn an Eggs & Bacon breakfast it’s said the chicken is engaged but the pig is committed.
    6. 6. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 6 ME/THOUGHT LEADERSHIP DEMO-DAYS C-SUITE VALLEY TOURS HACKATHONS ESTABLISH VALLEY OUTPOST PARTNERSHIPSINVESTMENT MERGERS & ACQUISITION Representative Engagement Activities by Brands Engagement Spectrum ENGAGED COMMITTED
    7. 7. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 7 Investment Thesis Identify opportunities that drive your business: •Leverage influence and relationships •Empower and strengthen existing offerings with innovation INCREMENTAL EVOLUTIONARY GROWTH TO EXISTING PRODUCT & SERVICE LINES REVENUE EXTENDING EXISTING PRODUCTS & SERVICES GENERATING NEW PRODUCTS & SERVICES CREATING NEW MARKETS, DISTRIBUTION, OR MEDIA
    8. 8. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 8 Tools IPG Media Labs CMO Dashboard of the Future 2013
    9. 9. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 9 Thanks! Mark Silva Founder & CEO mark@ryse.co Ryse.Co Facebook.com/RyseCo @Ryse_Co 415-596-7474 As An Ecosystem We Rise Together
    10. 10. Proprietary and Confidential. © 2013 Ryse. All Rights Reserved. 9 Thanks! Mark Silva Founder & CEO mark@ryse.co Ryse.Co Facebook.com/RyseCo @Ryse_Co 415-596-7474 As An Ecosystem We Rise Together

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