Horror Film Presentation
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Horror Film Presentation






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Horror Film Presentation Horror Film Presentation Presentation Transcript

  • The Proceedings
  • Narrative- Plot • Four college girls have heard an urban myth that a demonic possession curses anyone who enters the woods, and that they have never lived to tell the tale. • The girls refuse to believe the rumours and decide to find out themselves. • When exploring the woods the girls start to see and experience weird and mysterious happenings. • They hear voices coming from the forest. • The demon begins to curse the four girls.
  • Characters  Main characters- Fiona, Louise, Abbie and Suebera.  The girls are all friends that attend the same college. Character Types  Louise- Calm associate.  Fiona- Non believer in curse.  Suebera- Female victim- targeted by demon.  Abbie- Mentally disturbed by curse.
  • Key Influences  Our key influences are Paranormal activity and The Blair witch project. Both films include a lot of handheld camera shots as well as still shots.  The films both show the characters own experience with the demon which is documented on a handheld camera.  This gives more of a realistic and believable storyline.  The Blair Witch project is set in a large forest which influenced our choice for our horror setting.  We felt the woods was the most suitable place to set our horror film as we plan on using the outside surroundings to create a spooky and intense atmosphere.  We have used Paranormal Activity for inspiration for our plot. Using the idea of a demon taking over the human mind we plan on recreating a disturbed storyline.  The films use a lot of short duration shots that help to keep the audience interested throughout.  The fast flash shots also help to create tension and suspense.
  • Marketing Strategy Existing marketing strategies for Paranormal Activity include:  Social listening- through market research into popular topics at the moment.  Word of mouth marketing- recommendations to one another.  Sharing information- globally recognized through the help of social media. Facebook, Twitter, Myspace, YouTube.  Low budget film marketing- used for Paranormal Activity. This strategy allows the consumers to drive the buzz for the film, it lets them promote it by themselves without the help of large distributing companies.
  • Target Audience  The target audience for our horror film is teenagers aged between 15-20 year olds.  55% of 15-24 years olds watch horror films which makes teenagers an obvious choice for our target audience.  Through research we found that women have more of an interest in the horror films than men only by 2%.  Middle class citizens are more attracted to the horror genre. The image to the right shows a chart of the audience score for paranormal activity and also shows what ages scored what.