Joining the conversation Twitter for professional and personal purposes
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Joining the conversation Twitter for professional and personal purposes

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Joining the conversation Twitter for professional and personal purposes Joining the conversation Twitter for professional and personal purposes Presentation Transcript

  • JOINING THE CONVERSATION TWITTER FOR PROFESSIONAL AND PERSONAL PURPOSES Louise Stansfield Senior Lecturer, Business Communication Metropolia Business School, Finland as part of international week in Rotterdam University of Applied Sciences February 2014
  • Twitter profile – your handle/your user name
  • Find people to follow
  • FOR PROFESSIONAL PURPOSES Events Customer engagement Customer service News Jobs Follow companies
  • TWITTER WALL
  • FOR CONNECTING WITH PROFESSIONAL EVENTS
  • FOR CUSTOMER ENGAGEMENT .
  • #Possibilities
  • FOR CUSTOMER SERVICE
  • Promoted tweets
  • #custserv
  • PROMOTING CONTESTS
  • Free Cone Day photo comp – engagement with website
  • #rekry FOR JOB SEARCH
  • Follow @Finnfield List: Career Orientation
  • HS 3 Aug 2013
  • FOR STUDY Following your research interest
  • ENGAGE WITH YOUR LECTURERS
  • EMPLOYEE ENGAGEMENT
  • FOR PLEASURE Follow your interests, join the conversation
  • Engage
  • NEWS IN REAL TIME CONNECTING WITH REAL TIME EVENTS Case Boston • Image courtesy of http://www.boston.com/business/innovation/blogs/inside-the-hive/2013/07/10/twitter-highlightsglobe-boston-marathon-character-coverage/Gw0x9JKTNPwJAfJgihSSmO/blog.html 21 Sept 2013 = #Westgate
  • #SOCHI
  • #SOCHIFAIL
  • Joining the conversations for fun
  • CONTESTS FOR FUN
  • FOR PROFESSIONAL NETWORKING
  • INTERACTION WITH TV PROGRAMMES IN REAL TIME
  • #docventures (18 Sept 2013)
  • http://www.bbc.co.uk/news/uk-wales-17515992 DANGERS http://www.mediabistro.com/alltwitter/dangers-twitter-under-theinfluence_b49197
  • TO TWEET OR NOT TO TWEET ??? • • • • • • • • Use common sense Check Twitter accounts are verified Ignore spam accounts Navigate and filter the noise and snark Wait for confirmation of news items before posting Don’t post drunk Join the conversations with hashtags Stay professional if you are looking for jobs and using your own name
  • SO GO AHEAD – START TWEETING