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Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad
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Going Global: What Businesses Need to Know About Intellectual Property Laws Abroad

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These are my slides for my presentation to ASAE: The Center for Association Leadership on key considerations companies need to keep in mind when going global with their intellectual property. …

These are my slides for my presentation to ASAE: The Center for Association Leadership on key considerations companies need to keep in mind when going global with their intellectual property.

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  • 1. Going  Global:  What  Businesses  Need  to  Know  About  Intellectual   Property  Laws  Abroad     Lorraine  M.  Fleck  ASAE:  The  Center  for  Associa9on  Leadership   Key  Global  Associa9ons  CommiAee  (KGAC)   Toronto,  Canada   June  29,  2012     These  slides  do  not  cons9tute  legal  advice.  
  • 2. Overview   1.  You’re  not  in  Kansas  anymore…   2.  Timing  is  everything.   3.  An   ounce   of   preven9on   is   worth   a   pound   of  cure.   4.  Keep  an  eye  on  the  situa9on.   5.  Specific  issues  in  Brazil,  China,  India.    
  • 3.     You’re  Not  in  Kansas  Anymore…    
  • 4. You’re  Not  in  Kansas  Anymore…  §  Laws   abroad   can   differ   significantly   from   those  at  home.    §  Examples:   a.  What   is   considered   trade-­‐mark   “use”   in   one   country  may  differ  from  another.   b.  If   you   start   li9ga9on   in   another   country,   and   lose,   you   may   have   to   pay   part   of   the   winner’s   legal  fees.     c.  The  cost  of  li9ga9on  may  not  deter  infringers.    
  • 5. You’re  Not  in  Kansas  Anymore…  Tips  §  Retain   experienced   counsel.   If   you   have   a   trusted  legal  referral  network,  use  it.    §  Make   sure   you   find   out   as   much   as   you   can   about   foreign   processes   before   filing   applica9ons/commencing  li9ga9on.  
  • 6.     Timing  is  Everything    
  • 7. Timing  is  Everything  §  Many  types  of  IP  are  “first  to  file”.  §  Disclosure   may   bar   the   filing   of   applica9ons   e.g.  patents.  §  In   some   countries,   your   business   may   be   able   to  file  trade-­‐mark  applica9ons  before  using  a   mark  –  may  prevent  “brand  jacking”.  §  The   “priority   rule”   may   allow   your   company   to  spread  its  legal  spend  over  9me.  
  • 8. Timing  Is  Everything  Tips  §  For   patents   –   file   before   disclosure   unless   only   applying   in   Canada   and   USA.   Otherwise   cannot   file   applica9ons.  §  For   trade-­‐marks   –   file   “proposed   use”   applica9ons   before  entering  markets.  §  Register  domain  names  ASAP.  §  Copyright  registra9ons  recommended  in  advance  of   li9ga9on.  
  • 9.     An  Ounce  of  PrevenGon  is  Worth   a  Pound  of  Cure  
  • 10. An  Ounce  of  PrevenGon  is  Worth  a   Pound  of  Cure  §  Failure   to   ensure   your   company   can   use   the   IP   it   wants   can   cause   legal   and   PR   nightmares.  §  Legal   consequences   include   import   bans,   aAorney   fees   (yours   and   perhaps   the   other   side’s).    §  PR   consequences   can   include   uninten9onally   nonsensical  or  crude  trade-­‐marks.  
  • 11. An  Ounce  of  PrevenGon  is  Worth  a   Pound  of  Cure  Tips  §  Obtain   clearance   searches   and   opinions   before   selling   into   new   markets   and   filing   any   recommended  applica9ons.  §  Determine   whether   your   business’   trade-­‐marks   have  any  meaning  in  local  language,  and  if  so,  what   is  the  meaning?  
  • 12.     Keep  an  Eye  on  the  SituaGon  
  • 13. Keep  an  Eye  on  the  SituaGon  §  Unauthorized   IP   users   can   be   external   or   internal.  §  External  e.g.  compe9tors.  §  Internal   e.g.   licensees,   manufacturers,   other   business  partners.  
  • 14. Keep  an  Eye  on  the  SituaGon  Tips  §  External:   Make   sure   others   are   not   ripping   you   off   (e.g.   industry/trade-­‐mark   watching,   Google   alerts,   local  agents).  §  Internal:   inspec9ons   of   licensees   (good  agreements   are  key!),  royalty  audits.  
  • 15.     Specific  Issues  in  Brazil,  China,   India  
  • 16. Specific  Issues  in  Brazil,  China,  India   Brazil   §  TM   license   agreements   must   be   recorded   with   the   Brazilian   Patent   and   Trademark   Office   for   royal9es   to   be   legally   remiAed   outside   of   Brazil.   Available   only   for   registra9ons,  not  applica9ons.   §  No   discovery   –   ini9al   pe99on   must   include   all   evidence.  
  • 17. Specific  Issues  in  Brazil,  China,  India   Brazil   §  Copyright   registra9ons   highly   recommended   before  commencing  li9ga9on.   §  Huge   patent   backlog   –   8   –   10   years   for   applica9ons  to  be  decided.  
  • 18. Specific  Issues  in  Brazil,  China,  India   China   §  There   is   no   China   wide   IP   protec9on;   SARs   (Hong   Kong,   Taiwan,   Macau)   are   separate   from  Mainland  China.   §  Where   you   sue   in   mainland   China   can   make   a   difference;  legal  system  is  not  uniform.   §  Protec9onism  is  very  much  alive,  according  to   some.  
  • 19. Specific  Issues  in  Brazil,  China,  India   China   §  Obtaining   a   patent   can   be   very   difficult   e.g.   the   specifica9on   (descrip9on   of   the   inven9on)  must  closely  match  the  claims.  So,   if   your   company   intends   to   file   in   China,   the   patent  must  be  draned  accordingly.   §  If  you  can  obtain  a  patent  in  mainland  China,   it   is   rela9vely   easy   to   obtain   a   Hong   Kong   patent  based  on  the  mainland  patent.  
  • 20. Specific  Issues  in  Brazil,  China,  India   India   §  Where   a   trade-­‐mark   applica9on   is   filed   can   make   a   difference   in   how   quickly   the   registra9on   is   granted.   So,   file   accordingly   depending  on  your  launch  date  in  India.   §  Li9ga9on   is   very   inexpensive   in   India   and   legal  costs  are  low.  So,  infringers  are  not  wary   of  li9ga9on.  
  • 21.   QuesGons?  
  • 22. Acknowledgements   Jay  Millman|  Millman  IP  (Toronto,  Canada)    Cris9na  Pinheiro  Palmer  &  Walter  Palmer|  Pinheiro   Palmer  Advogados  (Rio  de  Janeiro,  Brazil)     Dr.  Mohan  Dewan  |  R.K.  Dewan  &  Co.  (Mumbai  &   Pune,  India)  
  • 23. Thank  you   Lorraine  M.  Fleck  Barrister  &  Solicitor  |  Trade-­‐mark  Agent     E-­‐mail  |  lfleck@hofferadler.com   Website  |  www.hofferadler.com   Blog  |  www.ipaddressblog.com   |@  HofferAdler  @lorrainefleck  
  • 24. Going  Global:  What  Businesses  Need  to  Know  About  Intellectual   Property  Laws  Abroad     Lorraine  M.  Fleck  ASAE:  The  Center  for  Associa9on  Leadership   Key  Global  Associa9ons  CommiAee  (KGAC)   Toronto,  Canada   June  29,  2012     These  slides  do  not  cons9tute  legal  advice.  

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