A visit to  America   The 1970s Introduction to American Art and Visual Culture – Lecture 7
Artists: Robert Rauschenberg Jasper Johns Claes Oldenberg Roy Lichtenstein James Rosenquist Joseph Kossuth Yoko Ono Carole...
1970s      The nation suffered inflation and economic problems. i.e.: house cost  1970 = $23,000 1979 = $58,000 VCR invent...
 
1970s Slang ' Can You Dig It ’   - Do you understand? " Can you dig it man?” ' Psyche’   - To trick someone. To b.s. ...
Combines
Rauschenberg’s        … combines were about the assemblage of objects but also about the act of finding the objects.
Rauschenberg: At the same time that Abstract Expressionism began to wane…a disparate group of artists began to explore som...
http://www.youtube.com/watch?v=tpCWh3IFtDQ
Robert Rauschenberg (1955)  Bed
Robert Rauschenberg (1964)  Prize
Robert Rauschenberg (1962)  Brace
Robert Rauschenberg (1959)  Canyon
<ul><li>John Cage on Rauschenberg’s paintings– </li></ul><ul><li>“ This is not a composition. It is a place where things a...
Robert Rauschenberg (1963)  Estate
Robert Rauschenberg (1964)  Harbor
Robert Rauschenberg (1955-59)  Monogram
Robert Rauschenberg (1964)  Retroactive
Robert Rauschenberg (1963)  Tracer
Robert Rauschenberg (1958)  Coca-Cola Plan
Rachel Harrison
Neo-Dadaism
Jasper Johns: Often considered a progenitor of the Neo-Dada movement, Johns appropriated the most common non-art objects f...
Jasper Johns (1968)  Flags
Jasper Johns (1955)  Flag  encaustic with collaged newsprint elements
Jasper Johns (1976)  End Paper
Jasper Johns (1955)  Target with plaster casts
Jasper Johns (1971)  Decoy
Jasper Johns (1977)  Savarin
Claes Oldenburg: Best known for his oversized soft sculptures of food and consumer objects of the Pop art period, Claes Ol...
Oldenburg (1961)  Store Poster
<ul><li>In 1961 and 1962, Claes Oldenburg was first to explore the idea of art as an everyday product when he presented a ...
Pop art's gaze on the universe of commercial products is often deadpan and cool. With Oldenburg, though, it becomes more c...
Claes Oldenberg (1966) Soft Toilet
Near the Walker Art Center in Minneapolis
Near the Walker Art Center in Minneapolis
Near the Denver Museum
 
Pop Art
James Rosenquist       James Rosenquist began painting billboards in Minneapolis, where he was also enrolled in art school...
James Rosenquist (1965)  Campaign
James Rosenquist (1962)  Marilyn I
James Rosenquist      &quot;Painting is probably much more exciting than advertising,&quot; Rosenquist has said, &quot;so ...
James Rosenquist (1964-65)  F-III
Roy Lichtenstein       “ [his] premise is that the city itself has been irrevocably transformed through a spectacular mass...
Roy Lichtenstein (1965)  M-Maybe
Roy Lichtenstein (1962)  Masterpiece
Roy Lichtenstein (no date)  The Kiss
Roy Lichtenstein
Roy Lichtenstein
Roy Lichtenstein
Conceptualism
Conceptualism       Conceptualism suggests that art resides in the creative concept, not the final physical object itself....
Joseph Kossuth    
Joseph Kossuth (1965) One and Three Chairs
Joseph Kossuth ( 1967)  Art as Idea as Idea
Kossuth and DJ Spooky
Yoko Ono        “ The 1960s were about releasing ourselves from conventional society and freeing ourselves.”
Yoko Ono in the Venice Biennale, 2009. Work from the 1960s+
 
 
 
 
 
 
 
 
 
 
<ul><li>Ono and Lennon  used their March 1969 honeymoon in Amsterdam to promote peace (in response to the Vietnam War) by ...
BREAK!
Performance
Performance Art: The term &quot;Performance Art&quot; got its start in the 1960s in the United States. It was originally u...
Carolee Schneeman  (1964 ) Meat Joy &quot;Meat Joy has the character of an erotic rite: excessive, indulgent, a celebratio...
http://www.youtube.com/watch?v=26R9KFdt5aY
Happenings A type of Performance Art, started by visual artists, and inspired in part by Abstract Expressionism (gesture),...
Alan Kaprow and Fluxus is known for Happenings
John Cage John Milton Cage Jr. (September 5, 1912 – August 12, 1992) was an American experimental music composer, philosop...
4’ 33” Seconds by John Cage
 
Happenings  were different than theater because… <ul><li>Rather than coherent narratives,  they created simultaneous actio...
For recreations of Happenings see: http://www.moca.org/kaprow/index.php/2008/03/03/welcome-to-the-kaprow-site/ http://www....
Minimalism
Minimalism Minimalism is described as austere and geometric.  The term also refers to minimum evidence of the artist, as o...
Carl Andre   Carl Andre was one of the founders of the art movement known as Minimal, Systemic, or ABC Art. It is an art t...
Carl Andre (1966)  Equivalent VIII
Carl Andre (1976)  Zinc Quadqunk
Carl Andre (2005)  144 Graphite Silence
Carl Andre Installation at MoMA
Donald Judd Working in New York in the 1960s, Judd became known as one of the key exponents of ‘Minimalism’, but it was a ...
Donald Judd (1976)  Untitled
Donald Judd (1974)  Untitled
http://www.chinati.org/
Land Art
Land Art Land Art (or Earth Art) consists mostly of massive works using land not as subject matter, but raw material for t...
Cristo & Jeanne Claude 
 
 
 
 
 
 
 
 
Robert Smithson  The Spiral Jetty
 
 
 
 
 
Walter DeMaria   http://www.youtube.com/watch?v=krF9DEH327w
Process Art
Process Art Process Art refers to sculptures in which the artwork suggests motion (a process).  In Process Art, something ...
Eva Hesse   “ And then the rubber only lasts a short time …  I feel a little guilt when people want to buy it …  I want to...
Eva Hesse Contingent
Eva Hesse (1970)  Rope Piece
Eva Hesse (1969)  Right After
Eva Hesse (1966)  Untitled or Not Yet
Robert Morris 
Robert Morris (1971)  Box with Sound of its Own Making
Robert Morris (1969)  Untitled
Richard Serra 
Richard Serra (1968)  Splashing
Richard Serra – read more:  http://www.time.com/time/magazine/article/0,9171,1625196,00.html
Pop Culture
http://www.youtube.com/watch?v=eKoU885HbCY&feature=PlayList&p=3E6A9663A0EB16D0&playnext=1&playnext_from=PL&index=17 <ul><l...
http://www.youtube.com/watch?v=7dKpHtc9F9M&feature=PlayList&p=A4F5B76E6B98ED5C&playnext=1&playnext_from=PL&index=3 <ul><li...
Pop Culture TV and Film TV with a social conscious All in the Family: Sanford and Son: Good Times (There was also really s...
360 Million people tuned in the final episode of Dallas.
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7 Asp Creative Explosion Cont 1960 70s

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American VIsual Culture continues with artists who shaped the 60-and 70s.

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7 Asp Creative Explosion Cont 1960 70s

  1. 1. A visit to America The 1970s Introduction to American Art and Visual Culture – Lecture 7
  2. 2. Artists: Robert Rauschenberg Jasper Johns Claes Oldenberg Roy Lichtenstein James Rosenquist Joseph Kossuth Yoko Ono Carolee Schneeman Allan Kaprow Carl Andre Donald Judd Christo & Jeanne Claude Robert Smithson Walter DeMaria Eva Hesse Robert Morris Richard Serra & Pop Culture sss
  3. 3. 1970s     The nation suffered inflation and economic problems. i.e.: house cost 1970 = $23,000 1979 = $58,000 VCR invented ‘71 Vietnam War ended. ’73 Elvis died ‘77 Television had social and political content…and the opposite. Nixon impeached changing “trust” in politics forever. ‘74
  4. 5. 1970s Slang ' Can You Dig It ’ - Do you understand? &quot; Can you dig it man?” ' Psyche’ - To trick someone. To b.s. someone. As if to psyche them out. 
  ' Don't Be Such A 'spaz’ - A 'spaz' was someone that was accident prone,clutsy, or just acting stupid.
 'Dream On ’ - a term used to get someone down to earth, or tell them they are being unrealistic about something, e.g. when someone would say, &quot;I'm getting a brand new car!&quot; you'd respond, &quot;Yeah, right; dream on man!” 
 'Far Out’ – cool 
   'In Your Face!' (or simply, 'Face!’) - I have succeeded in embarrassing or up-staging you (usually as through an exceptional play in basketball). 
 'May The Force Be With You’ - The most popular line from one of the greatest movies of the 70s(and of all time) StarWars. 'That's Sick!’ A Midwestern phrase in the late 70's. To describe something odd or unusual. Not necessarily an person or object of distaste, but something suspect but also intriguing. &quot;Sick!&quot; 
   'The Man’ the man to me means any authority, corporations, police, government, they're all the man tho first used in the 60's by the hippies it live through the 70's,80's,90's and still to this day 
 'To The Max’! Take it to the maximum. The best it can be.
 'You Know’ This was said at the end of nearly every sentence  'Your Mama’ &quot;Your Mama&quot; was said a lot of my school, with also &quot;Joe Mama.&quot; With &quot;Happy Days&quot; that brought us the word &quot;Nerd&quot; which was VERY popular. 
 

  5. 6. Combines
  6. 7. Rauschenberg’s      … combines were about the assemblage of objects but also about the act of finding the objects.
  7. 8. Rauschenberg: At the same time that Abstract Expressionism began to wane…a disparate group of artists began to explore some of the overlooked implications of action painting—its gestural freedom, chance effects, and urban themes—giving birth to a wide array of strategies epitomized by Robert Rauschenberg's oft-quoted statement that he wanted to act in the gap between art and life. Rauschenberg himself had been making Combines—found objects covered with slashing strokes of paint that blurred the boundaries between high and low—since the mid-1950s, and in the early '60s began transferring photographic images from newspapers directly onto his canvases (via the process of silkscreening) in rebus-like arrangements. In this neo-avant-garde work, artists such as Rauschenberg adapted the shock tactics of World War I-era Dada collagists such as Kurt Schwitters to the new postwar context of American hegemonic power.
  8. 9. http://www.youtube.com/watch?v=tpCWh3IFtDQ
  9. 10. Robert Rauschenberg (1955) Bed
  10. 11. Robert Rauschenberg (1964) Prize
  11. 12. Robert Rauschenberg (1962) Brace
  12. 13. Robert Rauschenberg (1959) Canyon
  13. 14. <ul><li>John Cage on Rauschenberg’s paintings– </li></ul><ul><li>“ This is not a composition. It is a place where things are, as on a table or in a town seen from the air: any one of them could be removed and another come into its place…” </li></ul>
  14. 15. Robert Rauschenberg (1963) Estate
  15. 16. Robert Rauschenberg (1964) Harbor
  16. 17. Robert Rauschenberg (1955-59) Monogram
  17. 18. Robert Rauschenberg (1964) Retroactive
  18. 19. Robert Rauschenberg (1963) Tracer
  19. 20. Robert Rauschenberg (1958) Coca-Cola Plan
  20. 21. Rachel Harrison
  21. 22. Neo-Dadaism
  22. 23. Jasper Johns: Often considered a progenitor of the Neo-Dada movement, Johns appropriated the most common non-art objects for his subject matter. Unlike the elder Dadaist Marcel Duchamp, who simply declared found objects, such as a urinal and a bicycle wheel, to be works of art, Johns remade objects of comparable banality out of fine-art materials. Targets, flags, and ale cans were rendered full scale on canvas and in bronze, prompting the viewer to question the boundaries between illusion and reality, art and life.
  23. 24. Jasper Johns (1968) Flags
  24. 25. Jasper Johns (1955) Flag encaustic with collaged newsprint elements
  25. 26. Jasper Johns (1976) End Paper
  26. 27. Jasper Johns (1955) Target with plaster casts
  27. 28. Jasper Johns (1971) Decoy
  28. 29. Jasper Johns (1977) Savarin
  29. 30. Claes Oldenburg: Best known for his oversized soft sculptures of food and consumer objects of the Pop art period, Claes Oldenburg began his career staging avant-garde performances, constructing environments, publishing writings, and generally embracing the commerce of everyday life. Printed work has always played a central role in his art, beginning with commercially produced announcements and ephemera for his Happenings, and continuing with traditional printmaking.
  30. 31. Oldenburg (1961) Store Poster
  31. 32. <ul><li>In 1961 and 1962, Claes Oldenburg was first to explore the idea of art as an everyday product when he presented a project entitled The Store in his New York studio . The project featured brightly-painted objects such as stockings, dresses, shirts, shoes, pies, chocolates, and ice cream sandwiches made of muslin, plaster, and chicken wire. Oldenburg's The Store not only put forth the idea of the 'art store,&quot; it also suggested the types of objects that, by 1965, would be created in abundance by other Pop Artists </li></ul>
  32. 33. Pop art's gaze on the universe of commercial products is often deadpan and cool. With Oldenburg, though, it becomes more comically disorienting: sculptures like Giant Soft Fan challenge our acceptance of the everyday world both by rendering hard objects in soft materials, so that they sag and droop, and by greatly inflating their size. (There are also Oldenburg works that make soft objects hard.) The smooth, impersonal vinyl surfaces of Giant Soft Fan are Oldenburg's knowing inversion of the hard-edge aesthetic of the 1960s.
  33. 34. Claes Oldenberg (1966) Soft Toilet
  34. 35. Near the Walker Art Center in Minneapolis
  35. 36. Near the Walker Art Center in Minneapolis
  36. 37. Near the Denver Museum
  37. 39. Pop Art
  38. 40. James Rosenquist     James Rosenquist began painting billboards in Minneapolis, where he was also enrolled in art school. In 1955 he moved to New York, attending the Art Students League and later working as a Times Square billboard painter (6 years) and as a window-display designer. Initially creating canvases in an Abstract Expressionist mode, Rosenquist dramatically shifted his style in the late 1950s to mimic his slick billboard work. His fragmented images, of an exaggerated scale and with Pop-culture references, quickly identified him as a leading proponent of Pop art .
  39. 41. James Rosenquist (1965) Campaign
  40. 42. James Rosenquist (1962) Marilyn I
  41. 43. James Rosenquist     &quot;Painting is probably much more exciting than advertising,&quot; Rosenquist has said, &quot;so why shouldn't it be done with that power and gusto, with that impact.&quot;
  42. 44. James Rosenquist (1964-65) F-III
  43. 45. Roy Lichtenstein     “ [his] premise is that the city itself has been irrevocably transformed through a spectacular mass media.” - David Joselit (2003) American Art Since 1945. London: Thames and Hudson
  44. 46. Roy Lichtenstein (1965) M-Maybe
  45. 47. Roy Lichtenstein (1962) Masterpiece
  46. 48. Roy Lichtenstein (no date) The Kiss
  47. 49. Roy Lichtenstein
  48. 50. Roy Lichtenstein
  49. 51. Roy Lichtenstein
  50. 52. Conceptualism
  51. 53. Conceptualism     Conceptualism suggests that art resides in the creative concept, not the final physical object itself.  Conceptualism draws on the “ready-mades” of Dada
  52. 54. Joseph Kossuth   
  53. 55. Joseph Kossuth (1965) One and Three Chairs
  54. 56. Joseph Kossuth ( 1967) Art as Idea as Idea
  55. 57. Kossuth and DJ Spooky
  56. 58. Yoko Ono      “ The 1960s were about releasing ourselves from conventional society and freeing ourselves.”
  57. 59. Yoko Ono in the Venice Biennale, 2009. Work from the 1960s+
  58. 70. <ul><li>Ono and Lennon used their March 1969 honeymoon in Amsterdam to promote peace (in response to the Vietnam War) by holding a one-week “Bed-In”. They met with the press from 9am to 9pm and sat “like angels.” The signs over the bed read “hair peace” and “bed peace.” </li></ul>
  59. 71. BREAK!
  60. 72. Performance
  61. 73. Performance Art: The term &quot;Performance Art&quot; got its start in the 1960s in the United States. It was originally used to describe any live artistic event that included poets, musicians, film makers, etc. - in addition to visual artists. If you weren't around during the 1960s, you missed a vast array of &quot;Happenings,&quot; &quot;Events&quot; and Fluxus &quot;concerts,&quot; to name just a few of the descriptive words that were used. A precedent is Dadaist and Bauhaus performance
  62. 74. Carolee Schneeman (1964 ) Meat Joy &quot;Meat Joy has the character of an erotic rite: excessive, indulgent, a celebration of flesh as material: raw fish, chickens, sausages, wet paint, transparent plastic, rope brushes, paper scrap. It's propulsion is toward the ecstatic-- shifting and turning between tenderness, wilderness, precision, abandon: qualities which could at any moment be sensual, comic, joyous, repellent.&quot; http://www.youtube.com/watch?v=D6AK9TI3-LU
  63. 75. http://www.youtube.com/watch?v=26R9KFdt5aY
  64. 76. Happenings A type of Performance Art, started by visual artists, and inspired in part by Abstract Expressionism (gesture), happenings are connected to Process Art. They involve an element of the absurd and audience participation, whether or not the audience is conscious of it.
  65. 77. Alan Kaprow and Fluxus is known for Happenings
  66. 78. John Cage John Milton Cage Jr. (September 5, 1912 – August 12, 1992) was an American experimental music composer, philosopher, poet, music theorist, artist, printmaker, and amateur mycologist and mushroom collector. A pioneer of chance music, electronic music and non-standard use of musical instruments, Cage was one of the leading figures of the post-war avant-garde. Critics have lauded him as one of the most influential American composers of the 20th century.
  67. 79. 4’ 33” Seconds by John Cage
  68. 81. Happenings were different than theater because… <ul><li>Rather than coherent narratives, they created simultaneous actions or absurd juxtapositions </li></ul><ul><li>Participants were not actors and performers were often treated “as Props” </li></ul><ul><li>The events challenged the observer’s expectations, disoriented them and and engaged them in activities. </li></ul><ul><li>The aesthetic problems relate to painterly rather than theatrical traditions. </li></ul>
  69. 82. For recreations of Happenings see: http://www.moca.org/kaprow/index.php/2008/03/03/welcome-to-the-kaprow-site/ http://www.youtube.com/watch?v=uXdPAnNQIcg Household (recreation for MoCA)
  70. 83. Minimalism
  71. 84. Minimalism Minimalism is described as austere and geometric.  The term also refers to minimum evidence of the artist, as opposed to the personal nature of gesture painting.  Minimalist sculptors caricatured the idea of “object.
  72. 85. Carl Andre  Carl Andre was one of the founders of the art movement known as Minimal, Systemic, or ABC Art. It is an art that seeks to eliminate everything decorative, extraneous and additive, reducing all components to art's purest elements; it is precise, cerebral and austere rather than accessible.
  73. 86. Carl Andre (1966) Equivalent VIII
  74. 87. Carl Andre (1976) Zinc Quadqunk
  75. 88. Carl Andre (2005) 144 Graphite Silence
  76. 89. Carl Andre Installation at MoMA
  77. 90. Donald Judd Working in New York in the 1960s, Judd became known as one of the key exponents of ‘Minimalism’, but it was a label that he strongly rejected. Although he shared many of the principles identified with Minimalist art — the use of industrial materials to create abstract works that emphasize the purity of color, form, space and materials — he preferred to describe his own work as ‘the simple expression of complex thought’.  
  78. 91. Donald Judd (1976) Untitled
  79. 92. Donald Judd (1974) Untitled
  80. 93. http://www.chinati.org/
  81. 94. Land Art
  82. 95. Land Art Land Art (or Earth Art) consists mostly of massive works using land not as subject matter, but raw material for the work, or as the “canvas” for it.  As such, it is very site-specific.  In its anti-formalism it is similar to conceptual art, but some works of Christo and Jeanne-Claude bear all the earmarks of a Happening
  83. 96. Cristo & Jeanne Claude 
  84. 105. Robert Smithson  The Spiral Jetty
  85. 111. Walter DeMaria  http://www.youtube.com/watch?v=krF9DEH327w
  86. 112. Process Art
  87. 113. Process Art Process Art refers to sculptures in which the artwork suggests motion (a process).  In Process Art, something has happened, is happening or is about to happen.
  88. 114. Eva Hesse  “ And then the rubber only lasts a short time … I feel a little guilt when people want to buy it … I want to write them a letter saying its not going to last”
  89. 115. Eva Hesse Contingent
  90. 116. Eva Hesse (1970) Rope Piece
  91. 117. Eva Hesse (1969) Right After
  92. 118. Eva Hesse (1966) Untitled or Not Yet
  93. 119. Robert Morris 
  94. 120. Robert Morris (1971) Box with Sound of its Own Making
  95. 121. Robert Morris (1969) Untitled
  96. 122. Richard Serra 
  97. 123. Richard Serra (1968) Splashing
  98. 124. Richard Serra – read more: http://www.time.com/time/magazine/article/0,9171,1625196,00.html
  99. 125. Pop Culture
  100. 126. http://www.youtube.com/watch?v=eKoU885HbCY&feature=PlayList&p=3E6A9663A0EB16D0&playnext=1&playnext_from=PL&index=17 <ul><li>Sanford And Son </li></ul><ul><li>Sanford and Son American television sitcom based on life of father and son who run a scrap yard in the Watts neighborhood of Los Angeles, California. The two principle characters were the father Fred G. Sanford played by Redd Foxx and his 30 yr old son Lamont Sanford played by Demond Wilson. The series gained great popularity making one of the top ten highest-rated series on American television every year. Series ran from 1972 - 1977. </li></ul>
  101. 127. http://www.youtube.com/watch?v=7dKpHtc9F9M&feature=PlayList&p=A4F5B76E6B98ED5C&playnext=1&playnext_from=PL&index=3 <ul><li>All In The Family </li></ul><ul><li>All In The Family was about Archie Bunker played by Carroll O'Connor, a working-class, World War II veteran, very outspoken bigot, prejudiced against everyone and everything who had different views from his own the series Although critics and those believing it was not politically correct criticized it intensely the public loved it making it number 1 on the yearly Nielsen ratings from 1971 to 1976. Series ran from 1971 - 1979. </li></ul>
  102. 128. Pop Culture TV and Film TV with a social conscious All in the Family: Sanford and Son: Good Times (There was also really stupid TV: Charlie’s Angels, Dallas, Happy Days) FILM The Godfather Star Wars The Graduate Love Story Five Easy Pieces French Connection Warriors Cabaret The Texas Chain Saw Massacre
  103. 129. 360 Million people tuned in the final episode of Dallas.
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