Why Mobile? A presentation by Alan Duggan
Who is Alan Duggan
Mobile Phones <ul><li>This is gonna be easy </li></ul>
4bn+ Mobile Subscribers <ul><li>This is gonna be great </li></ul>
1000’s SKUs <ul><li>Fragmentation </li></ul>
With lots of effort <ul><li>We have a good game for everyone </li></ul>
With many <ul><li>Helpful distributors & partners </li></ul>
With lots of effort <ul><li>We have distribution </li></ul>
Finally <ul><li>We get our reward </li></ul>
Well <ul><li>Sort of </li></ul>
So why bother?
The mould is broken <ul><li>Device + Biz Model + Integrated Distribution </li></ul>
Others will follow <ul><li>Device + Biz Model + Integrated Distribution </li></ul>
Others will follow <ul><li>Device + Biz Model + Integrated Distribution </li></ul>
Life is better <ul><li>Maybe I can pay the bills </li></ul>
Some things don't change <ul><li>You need an audience </li></ul>
Getting through the noise <ul><li>Reaching them can be difficult </li></ul>
Take your game to them <ul><li>Wherever your players may be </li></ul>
Take your game to them <ul><li>Wherever your players may be </li></ul>
Take your game to them <ul><li>Wherever your players may be </li></ul>
Take your game to them <ul><li>Let them play the way they want to </li></ul>
Take your game to them <ul><li>Let them play the way they want to </li></ul>
Bring them together <ul><li>Around you </li></ul>
Now <ul><li>We rule! </li></ul>
Over to you <ul><li>Alan Duggan </li></ul><ul><li>[email_address] </li></ul><ul><li>Twitter.com/lordugg </li></ul>
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Why Mobile

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A 10000ft look at Content Distribution models as they were on mobile and how they are evolving. The presentation is intended for personal delivery so this is very much a summary.

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  • Why Mobile

    1. 1. Why Mobile? A presentation by Alan Duggan
    2. 2. Who is Alan Duggan
    3. 3. Mobile Phones <ul><li>This is gonna be easy </li></ul>
    4. 4. 4bn+ Mobile Subscribers <ul><li>This is gonna be great </li></ul>
    5. 5. 1000’s SKUs <ul><li>Fragmentation </li></ul>
    6. 6. With lots of effort <ul><li>We have a good game for everyone </li></ul>
    7. 7. With many <ul><li>Helpful distributors & partners </li></ul>
    8. 8. With lots of effort <ul><li>We have distribution </li></ul>
    9. 9. Finally <ul><li>We get our reward </li></ul>
    10. 10. Well <ul><li>Sort of </li></ul>
    11. 11. So why bother?
    12. 12. The mould is broken <ul><li>Device + Biz Model + Integrated Distribution </li></ul>
    13. 13. Others will follow <ul><li>Device + Biz Model + Integrated Distribution </li></ul>
    14. 14. Others will follow <ul><li>Device + Biz Model + Integrated Distribution </li></ul>
    15. 15. Life is better <ul><li>Maybe I can pay the bills </li></ul>
    16. 16. Some things don't change <ul><li>You need an audience </li></ul>
    17. 17. Getting through the noise <ul><li>Reaching them can be difficult </li></ul>
    18. 18. Take your game to them <ul><li>Wherever your players may be </li></ul>
    19. 19. Take your game to them <ul><li>Wherever your players may be </li></ul>
    20. 20. Take your game to them <ul><li>Wherever your players may be </li></ul>
    21. 21. Take your game to them <ul><li>Let them play the way they want to </li></ul>
    22. 22. Take your game to them <ul><li>Let them play the way they want to </li></ul>
    23. 23. Bring them together <ul><li>Around you </li></ul>
    24. 24. Now <ul><li>We rule! </li></ul>
    25. 25. Over to you <ul><li>Alan Duggan </li></ul><ul><li>[email_address] </li></ul><ul><li>Twitter.com/lordugg </li></ul>
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