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What is a virtual assistant niche?



As a Virtual Assistant do you need to specialize in a niche market?

As a Virtual Assistant do you need to specialize in a niche market?



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What is a virtual assistant niche? Presentation Transcript

  • 1. Creating a Special Niche
    For a
    Virtual Assistant Business
  • 2. What is a Niche?
    It is best described as offering a service to select clientele in an area that you specialize in.
    Focusing on your strengths, skills and experience will help you choose a niche.
  • 3. Most Virtual Assistants don’t initially focus on a specific niche when they first start their Business.
    It is common to see a VA become a generalist until she can determine where her expertise will lead her.
    As a generalist we focus more on the services that are most requested.
  • 4. However, sometimes we end up at a destination we never planned for.
  • 5. Example of change:
    You may start your business offering administrative services and general office duties only to find...
    Your expertise lies elsewhere....
    You may prefer writing business plans or marketing.
  • 6. What are some niches?
    Realtor’s Assistant
    VA for Speakers
    Assistant to a Coach
    Social Media Specialist
    Event planner
  • 7. And the list goes on........
    Website Design
    Desktop Publishing
    Concierge Services
    Administrative Services
  • 8. How to pick a niche.
    Evaluate your skills.
    What industry are you familiar with?
    What is your educational background?
    What particular role do you enjoy in your business?
  • 9. Look closer
    Do you prefer marketing, accounting, assisting others or being a team leader?
    Do you have contacts in your chosen industry?
    What level is your experience?
    Do you need upgrading or any training?
  • 10. What is your passion?
    What five things are you the absolute “best” at?
    What type of tasks do you love doing?
  • 11. Look at what you don’t enjoy or what is currently not working or making you any money.
    Maybe it’s time to eliminate those negative aspects of your business. 
  • 12. Be unique
    Look at what other Virtual Assistants are doing in their business.
    Who are their clients?
    What type of work do they do?
    Can you do it a bit differently?
  • 13. Put your own unique spin on something
    others are already doing.
  • 14. Who is your ideal client?
    What type of client would you like to work with?
    Female, male, coaches, realtors, lawyers, young old, new business owners, established organizations?
  • 15. Now think of what services they might need!
    Can you help them?
  • 16. In conclusion...
    By understanding what a niche is, knowing your skills, experience, passion and your preferred client will help you focus on whether you wish to focus your Virtual Assistant Business on a Niche Market.
  • 17. You may also choose to become a generalist – doing all kinds of tasks for a variety of clients.
    That’s okay...
    Do what you love!
  • 19. Start a Virtual Assistant Business
    Learn how you can start your own Virtual Assistant Business with this easy to follow guide – take advantage of all my research and get your copy today.