Organizations are hard-wired for supply. They want to seize demand opportunities, and they have goals to build demand-driven organizations, but they are unable to move forward because it requires a new way of thinking.
Here I share a collection of blog posts on demand. Each is grouped around a specific topic:
• Demand Management
• Concepts of Becoming Demand Driven
• Demand Sensing
• Demand Shaping
• Digital Supply Chain
They should be read like a series of short stories. The articles were written over the last four years of travel to help companies with their supply chain. Many are reflections of the pain that organizations are experiencing around demand.
It does not have to be so hard. We just have to unwire for supply to redefine demand.
Good luck on your journey,
Lora Cecere, a.k.a. the Supply Chain Shaman
Founder of Supply Chain Insights LLC