Active Release Techniques Digital Exposure Package


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Active Release Techniques Digital Exposure Package

  1. 1. The Gold Standard in Health Care Training. The Leaders in cutting edge design and PR 2.0 Technology
  2. 2. Unity is Power + ART continues to Explodes as an international Brand + Area Practitioners, Dominate Their Local Marketplace + Customers Access the best Services in Sports Medicine, Pain Relief, and Occupational Health and Wins Over Competitors using
  3. 3. Excellence in Practice, Branding and Digital Dominance ART , CFM and Fabriqate are the best in the world at their jobs. No brag, just fact …
  4. 4. The excellence of ART … with the best TECHNOLOGY and CREATIVE teams under one roof web ecommerce bespoke web 2.0 facebook apps mobile iPhone apps iPad apps mobile sites creative design branding 3D video social media digital marketing viral campaigns community mgmt internationalize digitize conceptualize interpretation
  5. 5. Exposure Package #1 Active Release: Providers <ul><li>Custom URL (Domain) </li></ul><ul><li>Customized website (Able to be further customized by the Website owner if desired as owner will have complete control of the site) </li></ul><ul><li>Hand inclusion in directories monthly </li></ul><ul><li>Monthly updating as needed to keep the site current with social media and Web 2.0/3.0 changes </li></ul><ul><li>Free assistance selecting the URL name/domain that will bring you the most traffic and highest ranking in your area for the service you provide </li></ul><ul><li>Free meta-tag construction and input by hand into your domain </li></ul><ul><li>Hand coding of tags as SEO algorithms change </li></ul><ul><li>Auto updating of website platform by CFM staff </li></ul><ul><li>Translation into Chinese at no charge (for link building and traffic purposes)…Translations and optimizations into other target languages at cost if needed ($100 per web page) </li></ul><ul><li>Security monitoring </li></ul><ul><li>Hand edited content and content management to draw visitors—done by CFM staff </li></ul><ul><li>Dedicated account rep at CFM that providers can call with questions/needs </li></ul><ul><li>Integration with major social media sites: Cross-posting to Twitter, Posterous, Facebook, Docstoc, Slide Share and other important sites </li></ul><ul><li>Hand coding and optimization of news releases to be sent out on our platforms (like Pitchengine) at no charge (normally 1-200 dollars each)—Limited to one a week </li></ul><ul><li>Inclusion on a smart phone application: contains ART provider info of early adopters and a quick-dial button that enables travelers to call the provider. It comes with translator assistance for visitors from other countries. Will be distributed internationally by the world’s most respected concierge service. </li></ul><ul><li>Free use of our Social Media News Release Platform for unlimited releases if the provider creates on his/her own (stand-alone normally costs a minimum of 4-500 a year for basic service) </li></ul><ul><li>Free group consultations and marketing visibility workshops once a week for first month, and once a month thereafter, with Lonnie B Hodge the CEO of CFM…We will use Go to Meeting or other Web connect platform for the seminars to be broadcast at convenient US times… </li></ul><ul><li>Inclusion in any Facebook or Social Media Applications developed by CFM </li></ul><ul><li>Normal costs for above services$ 8-15,000 for a six month campaign </li></ul><ul><li>Cost in China for same association level service for six months: $3,896 USD </li></ul>
  6. 6. <ul><li>Option 1 </li></ul><ul><li>$1595 deposit </li></ul><ul><li>$95 a month for first year </li></ul><ul><li>$80 a month thereafter (or less based on advancements in program) </li></ul>Total costs for first adopters (up to 700 providers max): Late adopters pay higher fees Though there are no guarantees about ranking, we have a 100% success rate for placing clients at the top of the search engines for top keywords <ul><li>Option 2 </li></ul><ul><li>$2400 first year </li></ul><ul><li>$80 a month from second year thereafter (or less based on advancements in program) </li></ul><ul><li>  </li></ul>All early adopter providers will also receive 500USD credit for next year (6 months free) Early adopters will also be privy to reduced maintenance & further development fees in the years to come. Early Adopter Pricing
  7. 7. <ul><li>Number of Providers Accepted (Alpha Phase) </li></ul><ul><li>ActiveRelease will work with CFM & FQ to accept only 5% of total providers listed: 700 providers </li></ul><ul><li>This will be a 1 st come 1 st acceptance / per city or region. </li></ul><ul><li>ActiveRelease makes the final decision about alpha team </li></ul><ul><li>Acceptance Date </li></ul><ul><li>Alpha acceptance closes , 2010 </li></ul><ul><li>All requests must be submitted via email to ________ no later then . </li></ul><ul><li>Any requests will not be entertained after this date. </li></ul><ul><li>You will be informed if you are accepted into Alpha group by: . </li></ul>Next Steps
  8. 8. key FACTS
  9. 9. <ul><ul><ul><ul><li>Translation and interpreting services </li></ul></ul></ul></ul><ul><ul><ul><ul><li>IVS/SEO and digital PR services </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Design Services & Creative </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Mobile Development & Digital Publishing </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Website Design & Development </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Hosting & Emails </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Digital Marketing </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Services Offered </li></ul></ul></ul></ul>
  10. 10. Translation <ul><li>Benefits include: </li></ul><ul><li>Reaching beyond borders and any language barriers to a wider customer base </li></ul><ul><li>Dramatically increasing your bookings and revenue potential </li></ul><ul><li>Improving the user experience on your website </li></ul><ul><li>Becoming more competitive in your selected marketplace </li></ul><ul><li>Simplicity! </li></ul>Today's marketplace is a global one, and it's vitally important to speak your prospects' languages anywhere in the world. Thanks to our translation services we can tailor your website's content to any of the most widely spoken languages in the world—English, Spanish, German, French and Japanese. Many people feel that you need to duplicate your site online in multiple languages. That's simply not true. Just build one complete brochure page online outlining your service value positioning in the language your customer's speak. Expand your market, stay ahead of your competition! Add it to your existing site or replace or re-direct the old one!
  11. 11. Free Inclusion in our E-Concierge Application. Also helps people find ART providers! Live translation included for foreign tourists. Listed Providers for domestic and world travelers A health concierge add-on that’s with the user everywhere they travel Hotel Concierge – on the go iPhone app
  12. 12. SOCIAL MEDIA is included: Community Management is the Key to Digital Dominance Responding to comments Creating Positive SENTIMENT Owning Search Engine Top Positions and Building Brands through Online New Media PR Maintaining accuracy and promoting the already powerful ART Brands Dominating Social Media Platforms Beating the competition Own the Internet!
  13. 13. We match campaigns to Dominate Digitally High Low Me dium Editorial Reviews social networks social media viral game mobile High influential blogs content sharing tagging / widgets viral videos adverGames flash mob micro-sites & SEO augmented reality iPhone apps SMS marketing 3D Games
  14. 14. Digital Dominance brings more clients & equals Increased Sales & Higher Profits <ul><li>Browsing  Investigating  Adding to Cart  </li></ul><ul><li>Look for More  Checkout/Pay  Register for future </li></ul>… and that’s why our work is driven by SATISFACTION & SURPRISE Low cost per Client Acquisition STATS IT
  15. 15. WEB Content mgmt & micro-sites Ecommerce platforms Web 2.0 bespoke & web apps <ul><li>Mobile friendly </li></ul><ul><li>HTML5 and JavaScript </li></ul><ul><li>Updatable (CMS) </li></ul><ul><li>Interactive Experience </li></ul><ul><li>Maximize Conversion </li></ul><ul><li>Marketing help </li></ul><ul><li>Review every 3 months </li></ul><ul><li>Beyond selling online </li></ul><ul><li>Integrated approach </li></ul><ul><li>Platform solution </li></ul><ul><li>APIs and Cloud services </li></ul><ul><li>Social Media elements </li></ul>USER experience guides our web development process
  16. 16. MOBILE our asset and yes… we do develop APPS iPad iPhone & Android: Froyo
  17. 17. The web is everywhere! But how many websites do you really use? Market Research Media Planning Finalise Digital Strategy Monitor & Police Get Brief Budget & Limitations Spreading & seeding Create specific Campaigns Digital Media Marketing
  18. 18. made possible only due to our hybrid approach : TECHNOLOGY + CREATIVE ANALYSIS Research 1 VISUAL GRAPHICS User Interface 2 CODE & CONTENT Testing 3 MARKETING SEO, Paid, Viral 4 MAINTENANCE Upgrades 5 LAUNCH Live end-to-end DIGITAL DEVELOPMENT
  19. 19. Case Studies 100% of our clients, large and small, are in top 4 positions on all major search engines for the services they desire to dominate
  20. 20. Our Film Clients Studio
  21. 21. Newspaper iPad app
  22. 22. Streaming video content Movies. Showtimes. Cinemas. Magazine. Competitions. Social Media. Completely driven by a web-based backend. Film Studio app iPad app
  23. 23. Video steaming Catalogue Videos Images Portfolio Web-based backend Publicis Groupe iPhone app
  24. 24. Micro-Site Publicis Groupe Website
  25. 25. Case-study: Olympics – London 2012 <ul><li>The Brief : </li></ul><ul><li>Helping SMEs and startups participate in the biggest event in London! </li></ul><ul><li>Challenges and what we did : </li></ul><ul><li>FabriQate has been involved in a long-term project to help bring together a variety of startups and SMEs in the UK as a means of digital media engagement through use of a open community platform. As the leading agency involved, we are proud to be involved in the greatest event in our own city! </li></ul><ul><li>Results and impact : </li></ul><ul><li>Keep tuned in … 2012 approaches! </li></ul><ul><li>Social Media, Digital Branding, Viral, Digital PR, iPhone apps, 3D & Video, AdverGames, SEO </li></ul>
  26. 26. LONDON GUANGZHOU NEWYORK food & hospitality retail film & media technology other
  27. 27. New Digital Media accessed by target market Mobile Game Viral Social Media Web based Mobile Other interactive Editorial Reviews Content Sharing 3D Games AdverGames SMS Mkting iPhone Apps Augmented Reality Mobile Sites Micro-Sites Humour Sites Influential Blogs Social Networks Tagging Viral Videos Media planning: Match the audiences digital footprint
  28. 28. Social Media Has now allowed …
  29. 29. The Gold Standard in Health Care Training. The Leaders in cutting edge design and PR 2.0 Technology