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행정을 위한 트위터 활용법(Twitter for gov2.0)
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행정을 위한 트위터 활용법(Twitter for gov2.0)

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행정을 위한 트위터 이용법입니다. 이용하실때엔 출처를 밝혀주시면 감사하겠습니다. By Social Media Evangelist 성재민

행정을 위한 트위터 이용법입니다. 이용하실때엔 출처를 밝혀주시면 감사하겠습니다. By Social Media Evangelist 성재민

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  • 1. Social Media & Gov 2.0
  • 2. President Obama
  • 3. powered by the web, not advertised on it.
  • 4. Obama’s Campaign Team
  • 5. Chris Hughes (24) a co-founder of Facebook, left the company to develop Senator Barack Obama’s online & social media marketing architecture
  • 6. 3.0 million contributors 6.5 million online donations 93% less than $100 $80 Average online donation $500 million raised online
  • 7. Social Media makes President
  • 8. After Election
  • 9. Change.gov
  • 10. Whitehouse.gov
  • 11. Usa.gov
  • 12. , 24 2.0 Change.gov
  • 13. Gov 2.0 , 2.0 Web2.0 + ( , , )
  • 14. Gov 2.0
  • 15. NYC Bigapps App Develop Contest
  • 16. Seoul Bus app
  • 17. Gov 2.0 =
  • 18. ?
  • 19. :
  • 20. :
  • 21. 30.40
  • 22. Early Adopter
  • 23. Social Network Connector - Malcolm Gladwell
  • 24. !
  • 25. Surprise! 22% 78%
  • 26. 1.
  • 27. ! 4% 2006 3.7% 96% , 2006
  • 28. 2.
  • 29. !
  • 30. ... “ ...”
  • 31. ?
  • 32. 3.
  • 33. (#) ! : #jbtwt :# _ :# _ :# _
  • 34. Trend ! Focus Group Interview Twitter Timeline
  • 35. 4.
  • 36. 400 Zappos.com
  • 37. Zappos.com CEO
  • 38. We the Media - Dan Gilmore
  • 39. Makes Our Local Better
  • 40. Thank You For Your Attention http://socialnmedia.com @sun4in longway84@gmail.com