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HAR NRG May 2009
 

HAR NRG May 2009

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Presented to the HAR NRG group. Houston Association of Realtors New Realtor Group on Social Media and what is expected from them.

Presented to the HAR NRG group. Houston Association of Realtors New Realtor Group on Social Media and what is expected from them.

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    HAR NRG May 2009 HAR NRG May 2009 Presentation Transcript

    • Social Media Marketing Is Going Away? http://www.flickr.com/photos/niznoz/1438572588/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Facebook 200 Million, 600,000 per day http://www.flickr.com/photos/twose/887903401/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • So What? http://www.facebook.com/pages/Houston-TX/Houston-Association-of- Realtors/5984347678?sid=8e1b0f7dd5bc851b9cd00de06fa71633&ref=search#/album.php?aid=54858&id=5984347678 SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • 1. Audience 2. Participation 3. Expectation SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Audience http://www.flickr.com/photos/raspberreh/1619205675/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Past Internet Experiences SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Internet Pre 2001: Crazy Stuff SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Internet 2001-2003: Information Architecture SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Internet 2003-2006: Search SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Internet 2006-2008: Social Web SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Law of Commonality http://www.universalmccann.com/Assets/2413%20- %20Wave%203%20complete%20document%20AW%203_20080418124523.pdf SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Internet ?: All Your Base Are Belong to Us SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Why? Connectors, Mavens, Salesmen SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Why? Six Degrees SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Why? Size Matters SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Why? Target Acqusition http://www.emarketer.com/Article.aspx?id=1006354 SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Why? Target Acqusition Influence http://www.marketingcharts.com/television/millennials-demand-on-demand-content-4654/motorola-millennials-influence- parents-cable-hdtvjpg/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Participation SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Google Alerts / Blogs SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Realtor Blogs SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • RSS Aggregators SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Twitter: Houston Realtor SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Twitter SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • TweetDeck SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • It’s The Phone! SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Saved Our Ass https://www.yammer.com/home SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • YouTube SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • YouTube http://www.youtube.com/user/Flemingsclassics SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Get Trends = Facebook SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Facebook SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Facebook SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Listings Post to Profile SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Listings Post to Profile SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Expectations SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Offline Integration SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Disclosure: Honest, Transparent and Authentic SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Promote Others SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Be Conversational, Not Editorial SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Be Personal SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Be Timely SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • Adapt Quickly http://www.flickr.com/photos/500hats/2546158854/ SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com
    • 1. Audience - Visualization 2. Participation – High Ground 3. Expectation – Get Personal SCHIPUL THE WEB MARKETING COMPANY (281) 497-6567 www.schipul.com