Twitter and
the realtime web
impact on news and
communities
Loic Le Meur
twitter.com/loic
Facebook.com/loic
loic@seesmic.com

Entrepreneur,
blogger since 2003.
Founded 5 companies.

Currently building one of the
most popular Twitter application,
Seesmic

and behind the #1 European
Internet event, leweb.net

The printing press

The telegraph and the
telephone

Cinema

TV

Conversational media is no
good at addressing groups
Mass media is no good at
conversation
(Clay Shirky, How Cellphones
Twitter and Facebook can make
history)

The Internet

The Internet
• Has native support for conversation
AND group communication
• Becomes the carriage of ALL other
medium, mixed
• Each time a new consumer enters a
new producer joins
• The network grows at a square the
number of participants

Professional media has become
a minority source of
information

Chinese Earthquake this year

Protests made China shut down
Twitter

Hudson River Plane Crash

Fort Hood Shootings
Read Paul Carr’s post

News came from ONE Twitter
account
Soldier Tearah Moore http://
twitter.com/missTearah

Watch out for the
“Look at me looking at You”
(Paul Carr)

Twitter is Microblogging
• It is simple
• It is mobile, any phone can update by
sms
• Takes one minute
• Feedback comes fast
• You can feel your community real time

Anyone should build a
community and a brand online
• It’s the fastest way to get help
• It’s the fastest way to find a job
• Feeling connected in real time to your
online friends feels like thinking as a
group

It does not come for free
• Share first, help others before asking
• Bring value, don’t keep just advertising
your stuff or talking about yourself
• Share on a regular basis
• Go comment and participate in other
communities
• Share on multiple platforms, blogging
can be your home, but social software
is much faster and easier for most

Go start today

Find your niche
and be the best at it

Recommended readings:
Tribes by Seth Godin
Trust Agents by Chris Brogan

Thank you
twitter.com/loic
facebook.com/loic
loiclemeur.com
loic@seesmic.com