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  • 1. SOCIAL & DIGITAL TRENDS
    Extended version of a World Economic Forum talk in Davos “7 digital trends in Davos 2010”
    Loic Le Meur
    Loic at seesmic.comtwitter.com/loicfacebook.com/loic
  • 2. All your social networks in one application
    Monitor your brand, engage and publish
    …on any platform.
    SeesmiciPad
    Coming Soon
  • 3. What we’ve achieved
    Key Partnerships
    On top of that, Seesmic Desktop boasts a marketplace of over 60 service integrations - allowing users to manage all of their favorite services within one powerful app
  • 4. What gets us excited these days: business use
  • 5. Digitalization means streaming and storing
    our lives online
    Me
  • 6. Digital entertainment on multiple devices
    Me
  • 7. Apps taking over our lives
    Sport
    Games
    Business
    Health
    Me
    Social
    Travel
    Music
    Utility
    Productivity
  • 8. The developers nightmares
    Many platforms
    Many app stores
    Many form factors
    Many social networks integrations
    Constantly changing
  • 9. Everything is becoming a stream
  • 10. Business implications
    Speed is everything: real time innovation
    Open platform is a must
    Creates unprecedented transparency internally
    Less email
    Flatter organizations
    Live customer feedback needs 24h/day attention
    Product roadmap adapts also in real time
    Social networking data > leads generation > immediate response
  • 11. It’s all going to the cloud
    Office
    Social networking
    Chatter
    Mail
  • 12. Everything in the cloud means less privacy, possible “personal wikileaks”
  • 13. Here is a Seesmic employee house, all public
  • 14. The web has a deep impact on our brain
  • 15. Social networking and mail addiction is so big that dedicated apps to help you disconnect are growing
  • 16. Location getting social is a game changer
  • 17. Everything is becoming a platform
  • 18. Even your own body is
    becoming a platform
  • 19. Social networking + Objects = Social Objects
  • 20. Social commerce
    “The size of the social commerce market is the size of every empty restaurant table”
    Andrew Mason — Groupon founder
  • 21. Social commerce: Facebook integration on more than 1 million sites
  • 22. Social commerce: my dentist has a Facebook page and uses Groupon
    Reputation becomes huge
  • 23. Social commerce: YouTube gets more powerful than TV
    111,544,732 views in total
    2,341,723 views
    3,248,033 views
  • 24. Social commerce: e-commerce APIs become standard
  • 25. Loic Le Meur
    Founder and CEO
    Loic at seesmic.com
    twitter.com/loic
    Facebook.com/loic