Collaborative Social Selling - The KEY lies in "social" NOT in "selling"
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Collaborative Social Selling - The KEY lies in "social" NOT in "selling"
- 1. The KEY Lies in “Social” NOT in “Selling” Presented by Logan Nathan Collaborative Social Selling
- 2. Cl Note: solomoIT is an independent company based in Australia and specialises in Digital Marketing Training & Consulting. LinkedIn® is a trademark of LinkedIn Corporation and solomoIT is not associated in anyway with LinkedIn. Training & Coaching we provide are based on our own independent research and ‘hands-on’ use of this platform for business and individual use. Collaborative Social SellingCollaborative Social Selling Read the full article here
- 3. Social selling is not an entirely different concept than traditional selling! Why? Because you can leverage onto the same people’s skills that apply to face-to-face meetings and phone calls, with social media as well! Collaborative Social Selling Read the full article here
- 4. Collaborative Social Selling As human beings we crave for the same socialising needs in real life, as online! Collaborative Social Selling For the same reason collaborative social selling is aimed at creating better, stronger and long-lasting relationships with employees, partners, prospects and customers Read the full article here
- 5. So why does the KEY to collaborative social selling lies in “Social” not in “Selling” Read the full article here
- 6. “Collaboration begins at office is the new Charity begins at home” Businesses must get their employees on the same page with respect to the ultimate business goals Read the full article here
- 7. Stop focusing on the company and start focusing on the audience! • Social selling is a two way process • Use this opportunity to learn about the audience • Get customer feedback, initiate dialogue, answer problems and reengage with business partners Read the full article here
- 8. Benefit from strategic business partnerships • Cost-effective way to reach new prospects • Identify which brands complements your business • Be honest and open about mutual benefits from collaborative social selling Read the full article here
- 9. Collaborative Social Selling helps your business: • Foster stronger mutually beneficial relationships • Get frequent online mentions • Build a richer social capital through likes, shares, followings • Strengthen credibility Conclusion Read the full article here
- 10. Follow Us Logan Nathan Digital transformation strategist, social selling specialist, LinkedIn Trainer Its YOUR time to leverage collaborative social selling
Editor's Notes
- For example, in my talk, - when I say I left school in 1992, the reason I say that is because I mention in my webinar I failed school. And the reason I say that is that I want to audience to know and think that you don’t have to be smart to do this… You don’t need a degree. So if they don’t have one, they believe they can do it. Then I say I got a trade in panel beating, again this would be stupid if there wasn’t a reason, but I want to connect with the tradesman in my audience, I also go on to say my father wanted me to get a safe and secure job and have a trade to back me up. I then ask the audience attendees, “who here on this webinar had their parents tell them to get a safe secure job”? The very thing that my target audience is trying to get away from. So I build big rapport here. Then did this and that etc. leading to a story behind why you are speaking to them today, which should be a chance for you to reveal your mission without it sounding like a typical company mission.