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Running an Information-Services Business Within a Large Global Corporation
Mark Pandick, Manager, Knowledge Services, IBM Market Insights
The focus of this session was on how IBM’s Knowledge Services team operates an information-services business internally within a large global corporation. The session started from the premise that the organization does not have a budget per se, but is rather a self-funding model. This session discussed how to determine what types of services to offer; what kinds of IBM colleagues to serve; what value measurements to use; what funding mechanisms to use for content, people and IT resources. The session finished with key considerations and lessons learned for those who might try to implement something similar.