SlideShare a Scribd company logo
1 of 22
Download to read offline
INTEGRATION  OF SOCIAL MEDIA AND  MOBILE SITES & APPS
Henri Makembe  Partner,  Beekeeper Group @henrim #wcmdc
What is social media?
What is social media? http://www.commoncraft.com/socialmedia
Go Mobile! ,[object Object],[object Object]
Mobile Options ,[object Object],[object Object],[object Object],[object Object]
Frequency of internet  on mobile device
Importance of mobile internet access
Why should you care?
Why should you care?
Social Media and Mobile
Social Media and Mobile
When is the right time? ,[object Object],[object Object],[object Object]
Social Media to Mobile ,[object Object],[object Object],[object Object]
Mobile sites & Apps to Social Media  ,[object Object],[object Object],[object Object]
Example – Domino
Example – NPR
Example – Hyundai
Example – The Nature Conservancy
Apps vs. Mobile Site ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thanks! ,[object Object],[object Object],[object Object]
Sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Related Content

What's hot

Implementation & Evaluation of MIS
Implementation & Evaluation of MISImplementation & Evaluation of MIS
Implementation & Evaluation of MISManoj Kumar
 
OB - Contributing Disciplines to the OB Field
OB - Contributing Disciplines to the OB FieldOB - Contributing Disciplines to the OB Field
OB - Contributing Disciplines to the OB FieldAditya Mahagaonkar
 
Principles of managerial economics
Principles of managerial economicsPrinciples of managerial economics
Principles of managerial economicsRyan Braganza
 
E-Commerce PPT
E-Commerce PPTE-Commerce PPT
E-Commerce PPTOTHERS
 
E commerce full notes for mba
E commerce full notes for mba E commerce full notes for mba
E commerce full notes for mba karishma
 
Cost output relationship
Cost  output relationshipCost  output relationship
Cost output relationshipsanjay kuamr
 
Role of Managerial Economics in Decision Making
Role of Managerial Economics in Decision Making Role of Managerial Economics in Decision Making
Role of Managerial Economics in Decision Making RichardAtusayeNgosi
 
Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)
Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)
Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)Yamini Kahaliya
 
Nature and scope of managerial economics
Nature and scope of managerial economicsNature and scope of managerial economics
Nature and scope of managerial economicsHarinadh Karimikonda
 
Anatomy of Ecommerce framework
Anatomy of Ecommerce frameworkAnatomy of Ecommerce framework
Anatomy of Ecommerce frameworkmohanapragashkec
 
ERP and related technology
ERP and related technology ERP and related technology
ERP and related technology Usman Tariq
 
System Development Life Cycle (SDLC)
System Development Life Cycle (SDLC)System Development Life Cycle (SDLC)
System Development Life Cycle (SDLC)Showkot Usman
 
Frame work of e commerce
Frame work of e commerceFrame work of e commerce
Frame work of e commerceTej Kiran
 
E business technology
E business technologyE business technology
E business technologyRajThakuri
 

What's hot (20)

System concept in MIS
System concept in MISSystem concept in MIS
System concept in MIS
 
Implementation & Evaluation of MIS
Implementation & Evaluation of MISImplementation & Evaluation of MIS
Implementation & Evaluation of MIS
 
OB - Contributing Disciplines to the OB Field
OB - Contributing Disciplines to the OB FieldOB - Contributing Disciplines to the OB Field
OB - Contributing Disciplines to the OB Field
 
Principles of managerial economics
Principles of managerial economicsPrinciples of managerial economics
Principles of managerial economics
 
Law of demand
Law of demand Law of demand
Law of demand
 
E-Commerce PPT
E-Commerce PPTE-Commerce PPT
E-Commerce PPT
 
E commerce full notes for mba
E commerce full notes for mba E commerce full notes for mba
E commerce full notes for mba
 
M-Commerce
M-CommerceM-Commerce
M-Commerce
 
Cost output relationship
Cost  output relationshipCost  output relationship
Cost output relationship
 
Role of Managerial Economics in Decision Making
Role of Managerial Economics in Decision Making Role of Managerial Economics in Decision Making
Role of Managerial Economics in Decision Making
 
e-commerce
e-commercee-commerce
e-commerce
 
E commerce ppt
E commerce pptE commerce ppt
E commerce ppt
 
Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)
Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)
Notes on Perception in organisation Behavior (Notes for BBA/B.com Students)
 
Nature and scope of managerial economics
Nature and scope of managerial economicsNature and scope of managerial economics
Nature and scope of managerial economics
 
Anatomy of Ecommerce framework
Anatomy of Ecommerce frameworkAnatomy of Ecommerce framework
Anatomy of Ecommerce framework
 
ERP and related technology
ERP and related technology ERP and related technology
ERP and related technology
 
MIS Support to Management
MIS Support to ManagementMIS Support to Management
MIS Support to Management
 
System Development Life Cycle (SDLC)
System Development Life Cycle (SDLC)System Development Life Cycle (SDLC)
System Development Life Cycle (SDLC)
 
Frame work of e commerce
Frame work of e commerceFrame work of e commerce
Frame work of e commerce
 
E business technology
E business technologyE business technology
E business technology
 

Similar to Integration of Social Media and Mobile Websites & Apps

Convergence of media
Convergence of mediaConvergence of media
Convergence of mediaPiyush Lulla
 
Make a Mobile Web Site
Make a Mobile Web SiteMake a Mobile Web Site
Make a Mobile Web SiteJasmine Sante
 
The Three Pillars of Mobile Marketing
The Three Pillars of Mobile MarketingThe Three Pillars of Mobile Marketing
The Three Pillars of Mobile MarketingMobile Web Up
 
Mobile media strategies 2011 john barnes - what to build now
Mobile media strategies 2011   john barnes - what to build nowMobile media strategies 2011   john barnes - what to build now
Mobile media strategies 2011 john barnes - what to build nowBriefing Media
 
Evolving Direct into The New World at Sprint
Evolving Direct into The New World at SprintEvolving Direct into The New World at Sprint
Evolving Direct into The New World at SprintVivastream
 
Mobile strategy for community news and engagement
Mobile strategy for community news and engagementMobile strategy for community news and engagement
Mobile strategy for community news and engagementAmy Gahran
 
The State of Mobile Communications
The State of Mobile CommunicationsThe State of Mobile Communications
The State of Mobile CommunicationsBurson-Marsteller
 
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...rsimiele
 
Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...
Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...
Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...Proof Integrated Communications
 
Non-Profit workshop - mobile strategy
Non-Profit workshop - mobile strategyNon-Profit workshop - mobile strategy
Non-Profit workshop - mobile strategyTapFunder
 
Mobile Internet - trends & possibilities
Mobile Internet - trends & possibilitiesMobile Internet - trends & possibilities
Mobile Internet - trends & possibilitiesFloor van Riet
 
Mobile Marketing To The Masses In Africa
Mobile Marketing To The Masses In AfricaMobile Marketing To The Masses In Africa
Mobile Marketing To The Masses In AfricaMoses Kemibaro
 
Mobile Marketing: Why smartphones are upending traditional print and web base...
Mobile Marketing: Why smartphones are upending traditional print and web base...Mobile Marketing: Why smartphones are upending traditional print and web base...
Mobile Marketing: Why smartphones are upending traditional print and web base...Kenko Health, Inc.
 
MMA 2013_Mobile then now how
MMA 2013_Mobile then now howMMA 2013_Mobile then now how
MMA 2013_Mobile then now howHoàng Hường
 

Similar to Integration of Social Media and Mobile Websites & Apps (20)

Convergence of media
Convergence of mediaConvergence of media
Convergence of media
 
Make a Mobile Web Site
Make a Mobile Web SiteMake a Mobile Web Site
Make a Mobile Web Site
 
The Three Pillars of Mobile Marketing
The Three Pillars of Mobile MarketingThe Three Pillars of Mobile Marketing
The Three Pillars of Mobile Marketing
 
Mobile media strategies 2011 john barnes - what to build now
Mobile media strategies 2011   john barnes - what to build nowMobile media strategies 2011   john barnes - what to build now
Mobile media strategies 2011 john barnes - what to build now
 
Evolving Direct into The New World at Sprint
Evolving Direct into The New World at SprintEvolving Direct into The New World at Sprint
Evolving Direct into The New World at Sprint
 
Mobile Marketing Strategy
Mobile Marketing StrategyMobile Marketing Strategy
Mobile Marketing Strategy
 
Mobile strategy for community news and engagement
Mobile strategy for community news and engagementMobile strategy for community news and engagement
Mobile strategy for community news and engagement
 
The State of Mobile Communications
The State of Mobile CommunicationsThe State of Mobile Communications
The State of Mobile Communications
 
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
 
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
Burson-Marsteller and Proof Integrated Communications report: The State of Mo...
 
Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...
Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...
Burson-Marsteller / Proof Integrated Communicatinos: The State of Mobile Comm...
 
Non-Profit workshop - mobile strategy
Non-Profit workshop - mobile strategyNon-Profit workshop - mobile strategy
Non-Profit workshop - mobile strategy
 
Mobile Internet - trends & possibilities
Mobile Internet - trends & possibilitiesMobile Internet - trends & possibilities
Mobile Internet - trends & possibilities
 
Mobile App Vs Mobile Web
Mobile App Vs Mobile WebMobile App Vs Mobile Web
Mobile App Vs Mobile Web
 
Mobile Marketing To The Masses In Africa
Mobile Marketing To The Masses In AfricaMobile Marketing To The Masses In Africa
Mobile Marketing To The Masses In Africa
 
Mobile Marketing: Why smartphones are upending traditional print and web base...
Mobile Marketing: Why smartphones are upending traditional print and web base...Mobile Marketing: Why smartphones are upending traditional print and web base...
Mobile Marketing: Why smartphones are upending traditional print and web base...
 
Mobile web 101
Mobile web 101Mobile web 101
Mobile web 101
 
EMPOWERMENT.pptx
EMPOWERMENT.pptxEMPOWERMENT.pptx
EMPOWERMENT.pptx
 
Mobile – social marketing
Mobile – social marketingMobile – social marketing
Mobile – social marketing
 
MMA 2013_Mobile then now how
MMA 2013_Mobile then now howMMA 2013_Mobile then now how
MMA 2013_Mobile then now how
 

Recently uploaded

Keep Your Finger on the Pulse of Your Building's Performance with IES Live
Keep Your Finger on the Pulse of Your Building's Performance with IES LiveKeep Your Finger on the Pulse of Your Building's Performance with IES Live
Keep Your Finger on the Pulse of Your Building's Performance with IES LiveIES VE
 
2024.03.12 Cost drivers of cultivated meat production.pdf
2024.03.12 Cost drivers of cultivated meat production.pdf2024.03.12 Cost drivers of cultivated meat production.pdf
2024.03.12 Cost drivers of cultivated meat production.pdfThe Good Food Institute
 
The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)codyslingerland1
 
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptxEmil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptxNeo4j
 
UiPath Studio Web workshop series - Day 1
UiPath Studio Web workshop series  - Day 1UiPath Studio Web workshop series  - Day 1
UiPath Studio Web workshop series - Day 1DianaGray10
 
AI Workshops at Computers In Libraries 2024
AI Workshops at Computers In Libraries 2024AI Workshops at Computers In Libraries 2024
AI Workshops at Computers In Libraries 2024Brian Pichman
 
Technical SEO for Improved Accessibility WTS FEST
Technical SEO for Improved Accessibility  WTS FESTTechnical SEO for Improved Accessibility  WTS FEST
Technical SEO for Improved Accessibility WTS FESTBillieHyde
 
CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024Brian Pichman
 
LF Energy Webinar - Unveiling OpenEEMeter 4.0
LF Energy Webinar - Unveiling OpenEEMeter 4.0LF Energy Webinar - Unveiling OpenEEMeter 4.0
LF Energy Webinar - Unveiling OpenEEMeter 4.0DanBrown980551
 
Stobox 4: Revolutionizing Investment in Real-World Assets Through Tokenization
Stobox 4: Revolutionizing Investment in Real-World Assets Through TokenizationStobox 4: Revolutionizing Investment in Real-World Assets Through Tokenization
Stobox 4: Revolutionizing Investment in Real-World Assets Through TokenizationStobox
 
TrustArc Webinar - How to Live in a Post Third-Party Cookie World
TrustArc Webinar - How to Live in a Post Third-Party Cookie WorldTrustArc Webinar - How to Live in a Post Third-Party Cookie World
TrustArc Webinar - How to Live in a Post Third-Party Cookie WorldTrustArc
 
EMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? WebinarEMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? WebinarThousandEyes
 
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptxGraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptxNeo4j
 
Extra-120324-Visite-Entreprise-icare.pdf
Extra-120324-Visite-Entreprise-icare.pdfExtra-120324-Visite-Entreprise-icare.pdf
Extra-120324-Visite-Entreprise-icare.pdfInfopole1
 
Introduction to RAG (Retrieval Augmented Generation) and its application
Introduction to RAG (Retrieval Augmented Generation) and its applicationIntroduction to RAG (Retrieval Augmented Generation) and its application
Introduction to RAG (Retrieval Augmented Generation) and its applicationKnoldus Inc.
 
UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3DianaGray10
 
Explore the UiPath Community and ways you can benefit on your journey to auto...
Explore the UiPath Community and ways you can benefit on your journey to auto...Explore the UiPath Community and ways you can benefit on your journey to auto...
Explore the UiPath Community and ways you can benefit on your journey to auto...DianaGray10
 
Where developers are challenged, what developers want and where DevEx is going
Where developers are challenged, what developers want and where DevEx is goingWhere developers are challenged, what developers want and where DevEx is going
Where developers are challenged, what developers want and where DevEx is goingFrancesco Corti
 
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - TechWebinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - TechProduct School
 
Novo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4jNovo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4jNeo4j
 

Recently uploaded (20)

Keep Your Finger on the Pulse of Your Building's Performance with IES Live
Keep Your Finger on the Pulse of Your Building's Performance with IES LiveKeep Your Finger on the Pulse of Your Building's Performance with IES Live
Keep Your Finger on the Pulse of Your Building's Performance with IES Live
 
2024.03.12 Cost drivers of cultivated meat production.pdf
2024.03.12 Cost drivers of cultivated meat production.pdf2024.03.12 Cost drivers of cultivated meat production.pdf
2024.03.12 Cost drivers of cultivated meat production.pdf
 
The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)The New Cloud World Order Is FinOps (Slideshow)
The New Cloud World Order Is FinOps (Slideshow)
 
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptxEmil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
Emil Eifrem at GraphSummit Copenhagen 2024 - The Art of the Possible.pptx
 
UiPath Studio Web workshop series - Day 1
UiPath Studio Web workshop series  - Day 1UiPath Studio Web workshop series  - Day 1
UiPath Studio Web workshop series - Day 1
 
AI Workshops at Computers In Libraries 2024
AI Workshops at Computers In Libraries 2024AI Workshops at Computers In Libraries 2024
AI Workshops at Computers In Libraries 2024
 
Technical SEO for Improved Accessibility WTS FEST
Technical SEO for Improved Accessibility  WTS FESTTechnical SEO for Improved Accessibility  WTS FEST
Technical SEO for Improved Accessibility WTS FEST
 
CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024CyberSecurity - Computers In Libraries 2024
CyberSecurity - Computers In Libraries 2024
 
LF Energy Webinar - Unveiling OpenEEMeter 4.0
LF Energy Webinar - Unveiling OpenEEMeter 4.0LF Energy Webinar - Unveiling OpenEEMeter 4.0
LF Energy Webinar - Unveiling OpenEEMeter 4.0
 
Stobox 4: Revolutionizing Investment in Real-World Assets Through Tokenization
Stobox 4: Revolutionizing Investment in Real-World Assets Through TokenizationStobox 4: Revolutionizing Investment in Real-World Assets Through Tokenization
Stobox 4: Revolutionizing Investment in Real-World Assets Through Tokenization
 
TrustArc Webinar - How to Live in a Post Third-Party Cookie World
TrustArc Webinar - How to Live in a Post Third-Party Cookie WorldTrustArc Webinar - How to Live in a Post Third-Party Cookie World
TrustArc Webinar - How to Live in a Post Third-Party Cookie World
 
EMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? WebinarEMEA What is ThousandEyes? Webinar
EMEA What is ThousandEyes? Webinar
 
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptxGraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
GraphSummit Copenhagen 2024 - Neo4j Vision and Roadmap.pptx
 
Extra-120324-Visite-Entreprise-icare.pdf
Extra-120324-Visite-Entreprise-icare.pdfExtra-120324-Visite-Entreprise-icare.pdf
Extra-120324-Visite-Entreprise-icare.pdf
 
Introduction to RAG (Retrieval Augmented Generation) and its application
Introduction to RAG (Retrieval Augmented Generation) and its applicationIntroduction to RAG (Retrieval Augmented Generation) and its application
Introduction to RAG (Retrieval Augmented Generation) and its application
 
UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3UiPath Studio Web workshop Series - Day 3
UiPath Studio Web workshop Series - Day 3
 
Explore the UiPath Community and ways you can benefit on your journey to auto...
Explore the UiPath Community and ways you can benefit on your journey to auto...Explore the UiPath Community and ways you can benefit on your journey to auto...
Explore the UiPath Community and ways you can benefit on your journey to auto...
 
Where developers are challenged, what developers want and where DevEx is going
Where developers are challenged, what developers want and where DevEx is goingWhere developers are challenged, what developers want and where DevEx is going
Where developers are challenged, what developers want and where DevEx is going
 
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - TechWebinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
Webinar: The Art of Prioritizing Your Product Roadmap by AWS Sr PM - Tech
 
Novo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4jNovo Nordisk's journey in developing an open-source application on Neo4j
Novo Nordisk's journey in developing an open-source application on Neo4j
 

Integration of Social Media and Mobile Websites & Apps