2009 Economic Crisis
Main Media Highlights in 2009
• Obama’s Stimulus Plan (early Jan. -March)
• TARP
• Bailout of the major “players” (I.e. AI...
Road to Recovery
• CNN T.V. week long series in March
• Served as a survival guide
• “Make sense of it” (economic crisis)
...
Opinion pieces
• Obama’s Health Care effects on tax payers/
recession
• “Black on America”
• Faces of the Recession
• Five...
Educate
• Tips on how to survive when laid off ( Dr. Phil,
CNN Finance Editor Gerri Willis,
Brazencareerist.com’s Penelope...
• Effective Progress Reports:
– Obama’s handling of Economic recession
– How Corporate America is faring?
• Tony Harris ex...
Stories focusing on minority
groups and reactions to
recession
• More in depth coverage on minority
opinions, specifically...
Stories focusing on minority
groups and reactions to
recession
• Obama’s push for green energy--> lead
to job increase
•
Social Security checks
•
Small Businesses struggling
to get loans
• Initiate piece with dessert store seeking
to get loan
• Congressional Democrats...
Anderson Cooper 360
• Give parties approval ratings
• The London Summit 2009 on New World
Order
• Talks with Senior CNN an...
Top Stories
• Elliot Spitzer’s opinion
• AIG outrage
• New housing money for California
• Human interest pieces
• Bonus ta...
• Provided U.S. map of foreclosures by
state
How effective?
• Interview experts from both parties to
discuss opinions of various issues &
events (I.e
• Talk to Press S...
Conclusions
• In depth coverage on unemployment
rates, specifically on minorities that
have lacked media airtime in past c...
Economic crisis
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Economic crisis

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  • Richard Quest, Maggie Lake (New York), Andrew Stevens (Hong Kong), Eunice Yoon, Charles Hodson (London)
  • http://www.cnn.com/2009/US/11/02/human.trafficking.report/index.html?iref=allsearch
  • Economic crisis

    1. 1. 2009 Economic Crisis
    2. 2. Main Media Highlights in 2009 • Obama’s Stimulus Plan (early Jan. -March) • TARP • Bailout of the major “players” (I.e. AIG, General Motors) • Whose responsible? • Bank Failures • Summits • Unemployment rates( facts and figures) • How is the administration doing? Too much too soon? • When will economy turn? – Is administration too optimistic? • China
    3. 3. Road to Recovery • CNN T.V. week long series in March • Served as a survival guide • “Make sense of it” (economic crisis) • What is the one thing you are doing to beat the recession? • Correspondents based around the world to give unique global view on global economy • Increased audience participation through interactive site, and other SNS I.e. Twitter, YouTube, etc. • Provides uplifting, personal success stories and global solutions • Discussed where may things get get better I.e. market
    4. 4. Opinion pieces • Obama’s Health Care effects on tax payers/ recession • “Black on America” • Faces of the Recession • Five turning points of the decade • Economic crisis hits property that may have sheltered Capone • UN: One billion face mass starvation worldwide – # has heightened specifically due to economic crisis
    5. 5. Educate • Tips on how to survive when laid off ( Dr. Phil, CNN Finance Editor Gerri Willis, Brazencareerist.com’s Penelope Trunk ) • Advice on money and mind – Piece on how to cut additional costs I.e. car insurance • Behavior trends • What to do if job is doomed? • Inform on potential jobs (Health Care) • How to recession proof your job • Consumer tips • College out of reach
    6. 6. • Effective Progress Reports: – Obama’s handling of Economic recession – How Corporate America is faring? • Tony Harris extremely enthusiastic in it’s reporting • http://www.youtube.com/watch?v=R1VJXBJ5ZoY
    7. 7. Stories focusing on minority groups and reactions to recession • More in depth coverage on minority opinions, specifically Blacks and Latins
    8. 8. Stories focusing on minority groups and reactions to recession
    9. 9. • Obama’s push for green energy--> lead to job increase • Social Security checks •
    10. 10. Small Businesses struggling to get loans • Initiate piece with dessert store seeking to get loan • Congressional Democrats say on right track • GDP #’s have improved • Says no one wil be satisfied until we fully turn the corner • Republican critics
    11. 11. Anderson Cooper 360 • Give parties approval ratings • The London Summit 2009 on New World Order • Talks with Senior CNN analyst Clark Howard, Joe Johns Urging Obama to tone the “sky is falling” rhetoric • What they wish to hear from Obama • Individual spirit of enterpreneurs that has brought us out of Recession (like Reagan did) • What we as individuals can do to bring us out
    12. 12. Top Stories • Elliot Spitzer’s opinion • AIG outrage • New housing money for California • Human interest pieces • Bonus tax not the answer, some say – Interview Ron Paul
    13. 13. • Provided U.S. map of foreclosures by state
    14. 14. How effective? • Interview experts from both parties to discuss opinions of various issues & events (I.e • Talk to Press Secretary Robert Gibbs, • Many leading questions
    15. 15. Conclusions • In depth coverage on unemployment rates, specifically on minorities that have lacked media airtime in past crises • Increased interactivity among users
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