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Web 2.0 and Application
Delivery: An
Architecture for
Growth
Presented by:
Lori MacVittie
Technical Marketing Manager, Application Services

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Agenda
Web 2.0 Challenges
Traditional Solutions
Application Delivery Solutions
About F5 Networks
Links to additional resources

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THE WEB 2.0 STACK
COMMUNITY
VIDEO FORUMS LIVE CHAT
PODCASTS
COLLABORATION
SYNDICATION
WIKIS INTERACTION
ajax http rdf xml sip
rss rtsp soa

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SMTP HTTP
SAP
XML SOAP JSON IMAP
MAPI OWA RTSP FTP
AJAX
RSS POP3
RDF SIP Oracle
OFFICE 2007
XAML

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Traditional Web
One-to-one relationship between a “FORM” and a server-side script or application
101010101010101010101010101010101010101010101010101010101010101010101010101010
1010101010101010101010101010101010101010101010101010101010
Web 2.0
One-to-one relationship between many components and server-side scripts or applications
101010101010101010101010101010101010101010101010101010101010101010101010
1010101010101010101010101010101010101010101010101010101010101010101101010
101010101010101010101010101010101010101010101010101010101010101010100101010
1010101010101010101010101010101010101010101010101010101010
1010101010101010101010101010101010101010101010101010101010101010101010101010101001
101010101010101010110101010101010101010101010101010101010101010101010101010

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Web 2.0 Challenge: More Scripts, More Formats
WWW-URL-ENCODED WWW-URL-ENCODED WWW-URL-ENCODED WWW-URL-ENCODED
JSON JSON JSON JSON JSON JSON JSON JSON JSON JSON JSON JSON
XML XML XML XML XML XML XML XML XML XML XML XML XML XML XML XML
HTML HTML HTML HTML HTML HTML HTML HTML HTML HTML HTML HTML HTML
SOAP SOAP SOAP SOAP SOAP SOAP SOAP SOAP SOAP SOAP SOAP SOAP
XML XML XML XML XML XML XML XML XML XML XML XML XML XML XML XML

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Web 2.0 Challenge: Browser Limitations
…slows down applications
…leads to unresponsive applications
Connection #1. OK
Connection #2. OK
Connection #3.
TIME OUT.

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Web 2.0 Challenge: Longer Sessions, More
Connections, More Requests
…supports fewer concurrent users
…consumes more server resources
Server
Resources
Please try again later

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Web 2.0 Challenge: Security
Client makes a request to load
a page
Server sends back response
that tricks client into modifying
existing behavior of client
Client sends data to server
Client is tricked into sending
same data to another server
ATTACK SUCCESSFUL!

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The Web 2.0 Application Delivery Challenge
Keeping up with a rapidly evolving set of
applications, protocols, and security risks while
maintaining existing application availability and
security
And you can’t make the day longer than 24 hours
although you can have an extra day every 4
years*
*Disclaimer: Offer prohibited at the turn of the century except when evenly
divisible by 4. Some restrictions apply.

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Users Network Point Solutions Applications
Mobile Phone DoS Protection AJAX
SSL REST
Rate Shaping
Acceleration
PDA POX
Server JSON
Load Balancer
Laptop WS-*
Content Application
Acceleration Firewall POST
Desktop GET
Connection Traffic
Optimization Compression
Co-location

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Application Fluency Required
Packet
Based
React to a Single Communication, One Direction
Flow
Based ADN
React to a Real Time, Two-Way Conversation
Mediate Between Parties

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Intelligent Client Network Plumbing Intelligent Applications
ROUTERS
SWITCHES
Application
Delivery
FIREWALLS
Network

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Application Delivery Network
Users Global Load Web 2.0 Services
Balancing File/Storage
Virtualization
Secure Remote WAN
Access Acceleration
Mobile Phone
AJAX
PDA REST
POX
Application Delivery Controller
JSON
Laptop WS-*
Content Application POST
Acceleration Firewall GET
Desktop Connection Traffic
Optimization Compression
Link Rate Shaping DoS Protection
Virtualization
Co-location Server Load
Balancer

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Web 2.0 Clients Application Delivery Network Web 2.0 Services
AJAX
Desktop Available REST
POX
JSON
Fast Secure
WS-*
POST
GET

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Web 2.0 Solution: Application Security
DoS and SYN Flood Protection Firewall - Packet Filtering
Network Address/Port Translation Selective Content Encryption
Application Attack Filtering Cookie Encryption
Certificate Management AES Encryption
Resource Cloaking Content Protection
Advanced Client Authentication Protocol Sanitization
Application Security Module Basic Firewalling
XSS & SQL Injection Evasion XML Threat Prevention
Secure
Available Optimized

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Web 2.0 Solution: Acceleration and
Optimization Services
SSL Acceleration Content Buffering
Qualityof Service TCP Optimization
Connection Pooling Stack Brokering
Intelligent Compression Content Transformation
L7 Rate Shaping Dynamic and Static Caching
Content Spooling
Optimized
Available Secure

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Web 2.0 Solution: Availability Services
Comprehensive Load Balancing Session / Flow Switching
Advanced Application Switching Transformation / Content Rewriting
Customized Health Monitoring IPv6 Gateway
Intelligent NAT Advanced Routing
Intelligent Port Mirroring Connection Management
Universal Persistence Session Management
Response Error Handling
Available
Secure Optimize

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Application Delivery &
Scalability
Offloads resource intensive processing
Intelligently direct requests
Centralizes security
Transparently add new servers
Balances load dynamically
Extensible platform for custom functionality

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Who Is F5 Networks?
Value Innovation
• Unique TMOS architecture
• Industry’s only open iControl API & SDK
• Powerful iRules and DevCentral Community
• Numerous Industry Patents
Proven Results
• Over 10,000 Customers & 60,000 units shipped
• FY06 Revenue: $394 M
• #1 in Application Delivery Controller Market – Gartner
• SSL VPN Market Leadership Award – Frost & Sullivan
Application Partnerships
• Unique F5 and application vendor integration
• Application partner tested and documented solutions
• F5 solutions in partner labs
• Cooperative Support Agreements

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F5 Application Delivery Network
International
Data Center
Enterprise Manager
Users Applications
BIG-IP Local
BIG-IP BIG-IP Traffic
Global Link Manager
FirePass Application
Traffic Controller
Security
Manager Web
WANJet Manager
Accelerator
iControl
TMOS

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Additional Resources
Flash demo of an application delivery network
White papers on scaling applications
Blogs on application delivery and related topics
DevCentral Community
F5 Networks

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Secure. Fast. Available.
THANK YOU!