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designing your corporate culture designing your corporate culture Presentation Transcript

  • Leo LubowiczConsumer CentricPro-Employee Corporate CultureROI – Return on Intention
  • ”employees that aretreated well, will in turn, treat customers well”
  • Google has developed it’s culture around a simple belief system Ten things we know to be true Focus on the user and all else will follow. It’s best to do one thing really, really well. Fast is better than slow. Democracy on the web works.You don’t need to be at your desk to need an answer. You can make money without doing evil. There’s always more information out there. The need for information crosses all borders. You can be serious without a suit. Great just isn’t good enough.
  • March 2011
  • Are you activelydesigning yourcorporate cultureto maximize benefitand impact?