Business Value: is there something missing from the BA toolkit?
by Laurence Lock Lee on Jun 27, 2012
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Presented at BAWorld Sydney June 26th 2012....
Presented at BAWorld Sydney June 26th 2012.
The presentation highlights why IT is not seen as delivering enough business value. Being efficiency focussed IT does little for customer intimacy and capability building. A bottom up method of stakeholder engagement, based on Value network Analysis is presented.
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