LLiSA Facebook Presentaion

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Facebook presentation by RLabs on the 2nd March 2011 at the 2nd annual LLiSA conference.

Facebook presentation by RLabs on the 2nd March 2011 at the 2nd annual LLiSA conference.

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Transcript

  • 1.  
  • 2.  
  • 3.
    • Facebook is:
      • a social networking Web site
      • had the largest number of registered users among college-focused sites with over 30 million members worldwide
      • ranked between top 10–20 web sites
    From Wikipedia
  • 4.
    • 600 million active users
  • 5.
    • 50% of our active users log on to Facebook in any given day.
  • 6.
    • More than 2 billion photos uploaded to the site each month.
  • 7.
    • More than 14 million videos uploaded each month.
  • 8.
    • More than 2 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared each week.
  • 9.
    • The fastest growing demographic is those 35 years old and older.
  • 10.
    • 65 million active users currently accessing Facebook through their mobile devices.
  • 11.
    • People who use mobile devices to access Facebook are almost 50% more active on Facebook than non-mobile users.
  • 12.
    • More than 180 mobile operators in 60 countries working to deploy and promote Facebook mobile products.
  • 13.
    • Facebook is the largest social networking site , passing MySpace in 2008.
  • 14. http://www.flickr.com/photos/skipnclick/2945026921/
  • 15.  
  • 16.  
  • 17.  
  • 18.  
  • 19.  
  • 20.
    • Facebook provides great opportunities for everyone:
      • It ’ s popular
      • It ’ s easy-to-use
      • We can easily integrate our resources into Facebook (e.g. RSS feeds, blogs, etc.)
  • 21.
    • lies in its ability to help people connect and stay connected .
  • 22.
      • Add friends (Must have friends to connect, converse, learn and have fun).
      • Search Facebook for high school and college peers and by location.
  • 23.
      • Create as a stand-alone account and then assign administrators (who must have their own login accounts, i.e. individual accounts).
      • OR
      • Create from your individual account, making your account the page owner .
  • 24.  
  • 25.  
  • 26.  
  • 27.
      • Those who follow a page are “ fans ”—not “friends”.
      • Page administrator does not see individuals ’ updates, only what they comment on your page updates or write on your wall .
      • Change settings for what areas of your page your fans can write on.
      • Promote your page to your friends, get others to share it, put a badge on your website, and/or buy paid ads in Facebook.
  • 28.
      • Update to a page fairly frequently without annoying fans.
      • Page fans are most likely to be strong acquaintances, customers , and others with a strong feeling about your organization.
  • 29.