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Mba5706.Springsummer09.6

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Mba570.Springsummer09.6

Mba570.Springsummer09.6

Published in: Education, Business

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Transcript

  • 1. Welcome
  • 2. Marketing in the News
  • 3. What’s a brand worth?
  • 4. $100,000,000?
  • 5. Will it work? • Ask Jeeves • or ask Yahoo • Google brand overpowers functionality
  • 6. Why Marketing?
  • 7. Practical Tips Lawrence Linn Productions
  • 8. Be Nice to Secretaries Lawrence Linn Productions
  • 9. Inverse Ass Kissing Rule Lawrence Linn Productions
  • 10. Plan Your Victories Lawrence Linn Productions
  • 11. Be Good When People Are Watching Lawrence Linn Productions
  • 12. Borrow Good Ideas Lawrence Linn Productions
  • 13. Steal. Steal. Steal. Lawrence Linn Productions
  • 14. Share Credit, Own Blame Lawrence Linn Productions
  • 15. Trust Matters Lawrence Linn Productions
  • 16. Bear in mind that brains and learning, like muscle and physical skill, are articles of commerce. They are bought and sold. You can hire them by the year or by the hour. The only thing in the world not for sale is character . - Antonin Scalia
  • 17. quote Bear in mind that brains and learning, like muscle and physical skill, are articles of commerce. They are bought and sold. You can hire them by the year or by the hour. The only thing in the world not for sale is character . - Antonin Scalia
  • 18. Always Network Lawrence Linn Productions
  • 19. llinn@tak5.com Lawrence Linn Productions
  • 20. www.lawrencelinn.com Lawrence Linn Productions
  • 21. SEOCS Sur vey • Comments are read • They have an impact • Helps the university • Helps you
  • 22. Online Evaluations
  • 23. http://education.lawrencelinn.com
  • 24. ’’ Le mieux est l'ennemi du bien ’’ - Voltaire, 1772