Mailer 2

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A mailer written with original catchphrases to highlight the trends of the season and to drive business for this important event.

Published in: Career, Business, News & Politics
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Mailer 2

  1. 1. THE BON-TON STORES, INC. Spectacular Preview Days Thursday, September 20 through Saturday, September 23, 2007. Goodwill Sale prices effective now through Monday, September 24, 2007. Shoe & Handbag PRESORTED STANDARD U.S. POSTAGE Entire Stock offers exclude Clearance and Incredible Value merchandise. Merchandise, style and color availability may vary by store. Lancôme not at Lewistown. Sorry, not available by mail or PAID goodwill For the store nearest you, visit us at bonton.com Sat.-Tues., Sept. 15-18. LAST DAYS sale Please deliver TO SAVE! phone order. [14162] York, PA 17405 P Box 2821 NOW THROUGH MONDAY, SEPTEMBER 24 .O. Receive a 20% off coupon ’s e, Carson ston Stor ner’s, Bo Ton, Berg lancômePLAY GIFT™ for each item you donate local Bon- e and receive of to your risian stor coupon , n Store Bring this , Younkers or Pa Bosto ner’s, % r’s Herberge n, Berg ceive 200 oo USE YOUR COUPONS STOREWIDE - EVEN ON n-To cal Bo tore and re our lo s n to y r Parisian Bosto coupo o er’s, ITEMS THAT RARELY (IF EVER) GO ON SALE! ng this s, Younkers % ergn eive Bri on, B footwear, fr rger’ Herbe c Yours with any Lancôme purchase of 28.50 Bon-T re and re item, or 1 ory, ss l recaacce to lo l, ge ice appa Pa esian s or lugga 20 your furnitu ore or sale pron to rs Homri St alth & wellness, or more. Get set for fall with this fashion-forward pr r regular is coupsale k iceo % foo a single f a singlngregular orYs,usme electrics, he o n all sory, ag e th acces or lughou er’s, Bri e, electronic 15% of collection of must-have beauty portables. Choose g l, erg l or Goodwil appareite Ss re rougw l per Imagerb to th H The Shar pricection ofomem hortswearela & H r sale sele price tter s, ealth 2 Your Color Collection, Warms or Cools, featuring: sp le ular o edib sale a, electric rns regan incr s,lar or s,ncesll be tu u in on oncosmle reg fragra sm cc coupgle s rel, a s donation ! ng etic Use thisa scl5%ing a si ge, electron ic • Color Design Sensational Effects Lipcolor appaof ite St m ff in 1 ud o er Ima e on sale, or Sharp rice n m pselectioce Ho er s,p to jobs dwill sale r sancpri ,ll bletttrics dible le es ee c The in Goo or r o (Full-Size) n r cre fragra sma u in n rn a la re sula pole oeg g eticg , nics, turns tions is cou gd g cosmle lectro sin o sin Use th ,ainclu%in ff a Image, e • Color Design Sensational Effects c sele dona bs! ill le or 15 rper dible nc on sa Sha incre , fragra The Eye Shadow Quartet into jo oodw n an cs on o cosmeti coup ding Gs this Plus: turn ations Use le, inclu a on s don jobs! • High Résolution with Fibrelastin™ into Intensive Recovery Anti-Wrinkle Cream • Bi-facil Eye Makeup Remover • Trésor Eau de Parfum Vial-On-Card • Hypnôse Mascara shoe & PREVIEW DAYS BEGIN • Signature Train Case and Cosmetic Bag SHOP Available while supplies last. Limit one per customer. THURSDAY, SEPTEMBER 20! handbag new! courbe virtuôse Divine lasting curves mascara. spectacular A Lancôme first: 100º lash curve with divine length all day. $23. • CurlGuard™ formula lengthens and holds a divine lash curve for 12 hours. • The KeepCurl™ brush provides an outstanding eyelash curler effect. • Long-lasting formula is virtually smudge-proof, tear-proof and easily removable.
  2. 2. shoe & handbag spectacular Preview Days – Thursday, September 20 through Saturday, September 23. Use your Goodwill coupons and find spectacular savings. It’s the best time to shop! the world is flat Shoes that is... flat is in. male order Immerse your feet in the Tailored, sophisticated, clean – comfort of flats without all the details you love about losing the fashionability. menswear. Does a woman’s The details keep the interest. touch make everything better? Pair them with a clutch for a We think so… look that’s fresh. Your feet will love you for it. in the spotlight It’s your time to shine, and patent lets you do it beautifully. …The end result is alluring – This fall, shoes and handbags buckles, plentiful plaids, mirror that sparkle in your clean lines and so much personality. Embrace the glow. more. It’s the style you adore with a feminine twist. feet to the street TAKING YOUR CHOOSE FROM A GREAT SELECTION OF SHOES FROM • AK ANNE KLEIN® • BANDOLINO • BØRN® • CLARKS® LIZ CLAIBORNE • MUDD® • NATURALIZER® • NINE WEST • STONE MOUNTAIN® • RUFF HEWN • SÖFFT • TIGNANELLO

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