Indian sericulture development
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Indian sericulture development

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Our Presentation of Rural marketing- 3rd semester (PGDM 2012-14)

Our Presentation of Rural marketing- 3rd semester (PGDM 2012-14)

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Indian sericulture development Indian sericulture development Presentation Transcript

  • Indian Sericulture Development Present Situation, Issues and Target and Results By: Ankita (005) Jyoti (017)
  • Indian Sericulture Development: An Overview • Sericulture is both an art and science of raising silkworms for silk production. • India is the second largest producer of raw silk after China • Biggest consumer of raw silk and silk fabrics • Trends in international silk production suggests that sericulture has better prospects for growth • India has a distinct advantage of practicing sericulture all through the year, yielding a stream of about 4 – 6 crops as a result of its tropical climate. • It is a farm-based, labor intensive and commercially attractive economic activity falling under the cottage and small-scale sector • it requires low investment but, with potential for relatively higher returns. • the domestic demand for silk, considering all varieties, is nearly 25,000 MTs • being imported mainly from China • basically driven by multivoltine mulberry silk.
  • . Issues Targeted: • • • • • • • • • • • • • • • • rural employment creation creating new job opportunities providing supplemental income. checking migration potentiality of the sector in national economy rural development, women empowerment employment generation have been identified. Mulberry Improvement Mulberry Productivity Mulberry Protection Integrated Pest Management and Disease Control Silkworm Improvement Silkworm Productivity Silkworm Protection Silkworm Rearing Technology Innovation Item Total input Mulberry sericulture Sugarcane 48,659 30,575 Gross returns 96,132 60,200 Net returns 47,476 29,625 Crop period 1 year 1 year costs
  • Results & Benefits • • • • Strengths R&D efforts have been made to improve the quality of multivoltine silk. States of Jharkhand, Chhattisgarh, Orissa, Maharashtra, West Bengal ,Assam and Andhra Pradesh are being encouraged for promoting sericulture About 85 % of the funds for S&T come directly or indirectly from the Government. Central Silk Board (CSB), Bangalore under the Ministry of Textiles, Govt. of India is the apex body for overall development of sericulture and silk industry in India. National level R&D Institutions, State Sericulture Research and Development Institutes, Universities, Department of Science and Technology, Department of Biotechnology, and other Private and International Research and Development Institutions are being set up to promote applied research and development of appropriate technology towards attaining higher quality and productivity levels of Indian silk. India V/s China: Silk Exported 2000 2001 2002 2003 2004 China 61648 64567 68600 94600 102560 India 15857 17351 16319 15742 16500 Weakness Opportunities Threats Large production base, availability of skills, land and labour. Gaps in technology transfer and extension support. Generation of rural employment and reduction of migration to urban areas. Falling international prices and heavy dumping from China at low prices. Established infrastructure, availability of silkworm breeds / hybrids. Inadequate market accessibility, poor linkage among different stake holders. Liberalization policies of Govt. of India in line with WTO Agreements. Unpredictability of China’s silk policies. Low investment, short gestation period and higher returns. De-centralized nature of the industry inhibits financial institute from extending financial support to the sector. Reduction of production of silk even by traditional silk countries like Japan, USSR etc. Inability of the silk industry to react and adopt to the changing needs in terms of quality both for the domestic and export markets. Easily adoptable technologies and strong domestic demand-pull. Lack of quality based pricing system in the market, frequent price fluctuations and large scale imports from China at low prices. Garment exports are on a steady increase with huge employment opportunities. Lack of awareness in the domestic market to respond to the demand-driven milieu.