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Be Viral - Marketing
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Be Viral - Marketing

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Don't add viral marketing at the end, be more inherently viral and social and sharing.

Don't add viral marketing at the end, be more inherently viral and social and sharing.

A mainly visual presentation but some homework at the end.

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Be Viral - Marketing Presentation Transcript

  • 1. V ira l: or do D o is he re n ot,t no try Mick Liubinskas
  • 2. We’ve Built 100 Web Businesses in 10 countries
  • 3. Viral  1:   Pray  
  • 4. Viral  2: Tell  a   Friend  
  • 5. Viral  4:   Forced  
  • 6. Viral  5:   Incen7ves  
  • 7. Go  on!   Aim   higher,   BE   VIRAL  
  • 8. Be  Viral  1:   Group  Buying
  • 9. Be  Viral  2:   Premium  content  for   more  people  
  • 10. Be  Viral  3:   Friends  ARE  the  game.  
  • 11. Now  Get  to  work.     Yes,  it’s  hard,  hard  work.  
  • 12. TEST   TEST   TEST   TEST   TEST   NEXT  
  • 13. Old  School  Development   Opportunity   Solu7on   Built  It   Sell  It   Clear   Known   Customer  Development   Customer   Customer   Customer   Company   Discovery   Valida7on     Crea7on   Crea7on   Source: Steve Blank and Eric Ries
  • 14. Be Viral! 1.  Where does ‘others’ make you better for me? 2.  How can ‘others’ be a part of the normal process? 3.  Make rewards the price for ‘others’.
  • 15. As  Yogurt  says:   “With  Viral:     Do  or  do  not,  there   is  no  try.”  
  • 16. Workshops:   Building  Your  Web  Business   pollenizer.com/workshops   Photo References: Mick Liubinskas hXp://www.flickr.com/photos/jon_ovington/4315834126/   hXp://www.flickr.com/photos/seeminglee/3929959851/   mick@pollenizer.com hXp://www.flickr.com/photos/brokendrumphotography/2426059986/ hXp://www.flickr.com/photos/marfis75/3272079115/   02 8005 6944 hXp://www.flickr.com/photos/cloudzilla/2245756477/   hXp://www.flickr.com/photos/sis/67045218/   @liubinskas on twitter hXp://www.flickr.com/photos/treenaks/3304518306/   hXp://www.flickr.com/photos/jessicafm/1078527665/   hXp://www.flickr.com/photos/goodrob13/2621763452/ Mick Liubinskas Mick Liubinskas