Welcome to Russia !
October, 28-29 - Kyiv

Russia:
Total Area: 17,075,200 sq km
(approximately 1.8 times the size of the US,
411 times the size of Netherlands)
Population: 140,702,096 people
(approximately 2 times less than the
population of the US)
Source: CIA Fact Book, Wikipedia; Image Source: Wikipedia

Russia Today:
The “Moscow City”
Population of Moscow is 12
Mil citizens (officially)

Russia Today:
The “Okhta-Center”
in St.Petersburg
Population of St.petersburg
is 5 Mil citizens (officially)
Source: Ohta-Center Web-site

Penetration of Internet in Europe
percentage of country population
77 80
71
70
64 60
62
55
40
20
33
Austria
UK
Germany 0
France
Spain
Italy
Source: “FOM - Internet in Russia - March 2009” Russia

Russia Has Fastest Growing Internet
Population in Europe
0% 10% 20% 30%
Europe 8%
Russia
27%
France
21%
Spain
15%
Growth of European internet Audiences Ranked by Year on Year Growth Rate
Total Unique Visitors (000) Age 15+ Home & Work locations June 2008 vs. June 2007
Source: comScore World Metrix

Internet Users by Country in Europe
(million users)
49 50.0
38 37.5
35
31
25.0
27
23
12.5
Germany
Russia 13
UK 0
France
Italy
Spain
Source: “FOM - Internet in Russia - March 2009” Austria

Sex! (Sorry...)
Place (Mil users)
Gender (%)
30
24.0
23 0% 18% 35% 53%
15 53%
14.0 Male
8
4.4 47%
Home 0 Female
Work 3.5
Friends
Study
Internet in the Big Country
Source: “FOM - Internet in Russia - 2008”

96% of Russian Internet Users
Visit On-Line Shops
percentage of internet users
0% 17% 33% 50%
Shop on-line 20%
Search information
38%
Both
42%
Source: Romir 25.08.2008

Internet Connection
percentage of internet users
Mobile (ex.WiMAX)
12%
Dial-up
Broadband 10%
70%
Wireles (WiMAX, WiFi)
8%
Source: MForum Analytics, Mar 2009

Cellphones and Mobile Internet
Penetration Level in Russia
percentage of country population
0% 50% 100% 150%
SIM-Cards (Sold) 131%
SIM-Cards (Active) 77%
Active subscribers 66%
Mobile Internet Penetration 12%
Source: MForum Analytics 28.04.2009; Nielsen - Entertainment Drives Mobile Internet Growth In BRIC Countries

Mobile Internet Penetration in Europe
percentage of country population
12.9
13
11.9
11.2
10.8 10
9.6
7
7.4
3
UK
Italy
Russia 0
Spain
France
Source: Nielsen - Entertainment Drives Mobile Internet Growth In BRIC Countries Germany

3G/4G?
- Yes!

The Search
Yandex
47%
3%
1%
Mail.ru
7%
Rambler
10%
Google
31%
Source: Romir 25.08.2008

0% 18% 35% 53% 70%
Yandex 62%
Mail.ru Sites 51%
Rambler Media
Top 15 Russian
49%
AOL LLC 42%
Google Sites 41%
Web Properties
Microsoft Sites 33%
Odnoklassniki.ru 30% Reached Percentage
Vkontakte.ru 30%
of the Russian
Qip
Connexus 19%
27%
Internet Audience
SUP 18% (Age 15+)
Bigmir.net 17%
RBC.ru 16%
Wikipedia 16%
LiveInternet.ru 16%
Source: “comScore World Metrix” - comScore, Inc., UK, Apr 2008

0 175 350 525 700
Yandex 89
Mail.ru Sites 127
Rambler Media 61
AOL LLC 178
Top 15 Russian
Web Properties
Google Sites 58
Microsoft Sites 37
Odnoklassniki.ru 120
Vkontakte.ru 689 Average Minutes
Qip 3 per Visitor Age 15+
Connexus 4
(Total is 1078 min)
SUP 34
Bigmir.net 11
RBC.ru 17
Wikipedia 12
LiveInternet.ru 77
Source: “comScore World Metrix” - comScore, Inc., UK, Apr 2008

Social Networks Accounts
percentage of internet users
0% 27% 53% 80%
Odnoklasniki 72%
Vkontakte 44%
Moi mir 38%
Livejournal 20%
Moi krug 20%
MySpace 2%
Facebook 2%
No one 12%
Source: Romir, Jun 2008

‘Soup’
Founded 2006 in Moscow
All trademarks and registered trademarks are the property of
their respective owners.

Odnoklasniki.ru, Nasza-Klasa.Pl
‘DST’
Founded 2005 in Moscow
2% stake
All trademarks and registered trademarks are the property
of their respective owners.

Russian Startup I’m really proud of...
All trademarks and registered trademarks are the property of their respective owners.

Who’s this guy?
Gleb Kaplun
Founder of this:
lithfin@gmail.com
http://www.linkedin.com/in/lithfin
http://www.facebook.com/lithfin
http://www.blazingsimplicity.com/
Visit Investor Day CEE 2009
October, 28-29 - Kyiv (Ukraine)