Your SlideShare is downloading. ×
0
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Mapping UX Strategy to Business Value
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Mapping UX Strategy to Business Value

23,517

Published on

Co presented with Paul McAleer at UX STRAT 2013

Co presented with Paul McAleer at UX STRAT 2013

Published in: Design, Technology, Business
2 Comments
20 Likes
Statistics
Notes
No Downloads
Views
Total Views
23,517
On Slideshare
0
From Embeds
0
Number of Embeds
37
Actions
Shares
0
Downloads
88
Comments
2
Likes
20
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Mapping Business Value to UX Strategy: A Case Study UX STRAT 2013, Atlanta GA Lis Hubert, Hubert Experience Design! ! ! ! ! ! ! @lishubert Paul McAleer, Centralis! ! ! ! ! ! ! ! ! ! ! @paulmcaleer Some rights reserved by Nicola since 1972 (flickr)
  • 2. A little about us and why we’re here @lishubert & @paulmcaleer Copyright 2013 Paul McAleer, all rights reserved Mapping Business Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 3. The current state Some rights reserved by larsomat (flickr) Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 4. The problem Some rights reserved by Cargo Cult (flickr) Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 5. The solution Some rights reserved by KatherineKenny (flickr) Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 6. Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 7. Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 8. Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 9. Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 10. Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 11. Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 12. It's up to us to change the way we talk about our work in order to expose the gaps to the people we are trying to communicate with. Some rights reserved by localjapantimes (flickr) Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer
  • 13. Thank you! Some rights reserved by petrichor (flickr) Mapping Biz Value to UX Strategy, UX STRAT 2013 @lishubert & @paulmcaleer

×