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Proposal By Kim Christiaansen
Media, Marketing and Communications M&C Research Agency
“ How can the different media – TV, Internet and gaming – blend together with a good use of the benefits of new media deve...
The story telling aspect   External  stories Internal  stories Core Story Cross media The Brand Tree
 
 
combining the strong elements Cross media -->
Television
Interaction
Internet --> Web 2.0
Blogs
Social networks
Gaming
people continue with playing games? WHY
Viral games
Do not forget the impact of Mobile media
 
Conclusion Combining the power of all 3 in an effective cross media concept
Time and finances
?
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Kim Christiaansen Proposal Woedend!

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Kim Christiaansen's proposal for Woedend advertising agency.

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Transcript of "Kim Christiaansen Proposal Woedend!"

  1. 1. Proposal By Kim Christiaansen
  2. 2. Media, Marketing and Communications M&C Research Agency
  3. 3. “ How can the different media – TV, Internet and gaming – blend together with a good use of the benefits of new media developments for marketing?” Question
  4. 4. The story telling aspect External stories Internal stories Core Story Cross media The Brand Tree
  5. 7. combining the strong elements Cross media -->
  6. 8. Television
  7. 9. Interaction
  8. 10. Internet --> Web 2.0
  9. 11. Blogs
  10. 12. Social networks
  11. 13. Gaming
  12. 14. people continue with playing games? WHY
  13. 15. Viral games
  14. 16. Do not forget the impact of Mobile media
  15. 18. Conclusion Combining the power of all 3 in an effective cross media concept
  16. 19. Time and finances
  17. 20. ?
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