Managing Your Digital Profile    Managing Your Digital Profile                            Brian Kelly, UKOLN    How can yo...
Twitter:        http://www.ukoln.ac.uk/web-focus/events/meetings/ukoln-managing-digital-profile-2012/ #ukoln           Man...
Idea from Cameron NeylonYou are free to:                                                 copy, share, adapt or re-mix;    ...
About This Session    This session will:       • Describe ways of managing ones professional         digital profile.     ...
Your Interests?    What:      • Specific tools and services      • General issues    would you like to see addressed?    W...
The Aims & Opportunities    A summary of the aims:       • You want potential collaborators, funders and         employers...
New Librarian‟s    Building Your Professional Presence                           Symposium, Queensland, Fe                ...
Your Personal Professional Brand                            CriticalSteph: good                            example of a   ...
Your Personal Professional Brand                                CriticalSteph: good                                example...
Everyone Uses Google!                            Google search for                            “John Smith, Bristol”   Goog...
LinkedIn                         Google search for an                         academic: Andrew                         Rav...
LinkedIn   Getting the Message Across                               Kirsty Pitkin‟s LinkedIn                              ...
Getting the Message Across     Kirsty‟s LinkedIn profile13
Getting the Message Across     Kirsty‟s LinkedIn profile14
Getting the Message Across     My LinkedIn Profile                           LinkedIn works                           beca...
LinkedIn Notifications                                You can receive email                                notifications  ...
Opus   Opus                   UKOLN staff                   would be                   expected to                   make ...
Opus   Opus    Important to have papers, reports, etc. in                    managed environment e.g. Opus.               ...
Opus   Opus                Connections are important: for                                people and for Google            ...
Opus   Opus’s Limitations            “http://opus.bath.ac.uk/view/divisions/            cent=5Fukoln.html#group_D -       ...
Academia.edu   Academia.edu                                        Academia.edu                                   http://b...
Academia.edu     Academia.edu               People do use it to find research papers               (either directly or via...
Researchggate   ResearchGate                               ResearchGate: another list                               of res...
ResearchGate              To date Opus has hosted content &              these services have had links (avoid             ...
Mendeley                http://www.mendeley.com/profiles/brian-kelly/                                           Lot of buz...
Slideshare   Slideshare                               Using Slideshare                               can help ensure:     ...
Who Am I? Where Am I Now?                                             ORCID (Open Researcher                              ...
Scopus                                                        Scopus       http://www.scopus.com/authid/detail.url?authorI...
Microsoft Academic Search                      Microsoft Academic Search                      provides nice visualisations...
Microsoft Academic Search                 You can edit data (but                 my corrections aren‟t                 bei...
Microsoft Academic Search                       If you don‟t sign up,                       you‟ll still probably         ...
Google Scholar is     Google Scholar   better!32
Google Scholar is     Google Scholar   better!33
Google Scholar               You should claim your profile while               your institutional email address is        ...
Google Scholar                      You can also receive                      alerts of new citations35
Google+                                                        Don‟t ignore                                               ...
Google+   Manage contacts               in Circles37
Google Hangouts     Video-conferencing38
Google+ For Sharing     Google+ is part of the resource-sharing environment39
Facebook                                          Mainly used for „friends‟ –                                          but...
Twitter     You can‟t ignore Twitter!41
Twitter Works For Professionals                                          Mellisa Terras‟                                  ...
Understanding Twitter (1)                           Applications such as                           SocialBro provide an   ...
Understanding Twitter (2)                                         Crowdbooster is a free                                  ...
Using Twitter (For The Sceptic)     Not a natural Twitterer, but see benefits?       • Have an avatar (portrait, animal, h...
Understand Twitter Interactions                       An @ message (can be                       delivered by SMS)        ...
Storify               Twitter now plays a               key role in many               events we attend.                • ...
RebelMouse shows the     RebelMouse   content of links you tweet (a                  personalised newspaper)48
Tweetchats                                   #uklibchat Tweetchats                                   take place fortnightl...
Lanyrd: your online     presence at events50
Being Seen as an Expert                           Services such as                           Quora, Library               ...
Being Seen as an Expert                   Pete Cliff‟s profile on                   Libraries Stack Exchange52
Open Badges     Open badges blog post53
Concerns, Risks, …     Concerns:       • I haven‟t got the time       • I‟m worried about privacy       • Social media is ...
Questions55
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Managing Your Digital Profile

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Slides for a talk on "Managing Your Digital Profile" given by Brian Kelly, UKOLN at the University of Bath on 11 December 2012.

See http://www.ukoln.ac.uk/web-focus/events/meetings/ukoln-managing-digital-profile-2012/

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  • LA PERSONA QUE ME LO ENVIO ESTA TODAVIA ASOMBRADA DE LO OCURRIDO, YA QUE ELLA DICE QUE LO HIZO POR HACERLO Y QUE PIDIO ALGO QUE CREIA CASI IMPOSIBLE DE LOGRAR PROBEMOS. * Para ti mismo di el nombre de la única persona del sexo opuesto con quien quieras estar (tres veces...)... * Piensa en algo que quieras lograr dentro de la proxima semana y repitelo para ti mismo(a) (seis veces)... * Piensa en algo que quieras que pase entre tu y la persona especial (que dijiste en el no. 1) y dilo a ti mismo/a (doce veces)... * Ahora haz un ultimo y final deseo acerca del deseo que escogiste. * Despues de leer esto tienes 1 hora para mandarlo a 15 temas y lo que pediste se te hara realidad en 1 semana. A la mayor cantidad de gente a quien lo mandes mas fuerte se hara tu deseo. Si tu escoges ignorar esta carta lo contrario del deseo te sucedera, o esto no sucedera jamas.............. Que tus días estén llenos de logros y tus noches de sueños copia y pega esto en 15 o + temas
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Managing Your Digital Profile

  1. 1. Managing Your Digital Profile Managing Your Digital Profile Brian Kelly, UKOLN How can you manage your online profile in order to ensure that when people (including potential funders, collaborators, etc.) Google you, they find useful information about your professional activities?1
  2. 2. Twitter: http://www.ukoln.ac.uk/web-focus/events/meetings/ukoln-managing-digital-profile-2012/ #ukoln Managing Your Digital Profile Brian Kelly Acceptable Use Policy UKOLN Recording this talk, taking photos, University of Bath discussing the content using Twitter, blogs, etc. is welcomed providing Bath, UK distractions to others is minimised. Email: ORCID: 0000-0001-5875-8744 b.kelly@ukoln.ac.uk http://bit.ly/briankelly-orcid Blog: LinkedIn: http://ukwebfocus.wordpress.com/ http://www.linkedin.com/in/ Twitter: @briankelly ukwebfocus UKOLN is supported by: This work is licensed under a Creative A centre of expertise in digital information managementAttribution 2.0 licence www.ukoln.ac.uk Commons (but note caveat)
  3. 3. Idea from Cameron NeylonYou are free to: copy, share, adapt or re-mix; photograph, film or broadcast; blog, live-blog or post video ofthis presentation provided that: You attribute the work to its author and respect the rights and licences associated with its components. Slide Concept by Cameron Neylon, who has waived all copyright and related or neighbouring rights. This slide only CCZero. Social Media Icons adapted with permission from originals bymanagement A centre of expertise in digital information Christopher Ross. Original images are available under GPL at: www.ukoln.ac.uk3 http://www.thisismyurl.com/free-downloads/15-free-speech-bubble-icons-for-popular-websites
  4. 4. About This Session This session will: • Describe ways of managing ones professional digital profile. • Cover general services such as LinkedIn together with services of particular relevance to researchers, such as Google Scholar, Academia.edu, ResearchGate and ORCID. • Describe ways in which other Social Web tools can be integrated with these services. • Provide an opportunity to discuss potential risks and concerns and ways of managing such concerns.4
  5. 5. Your Interests? What: • Specific tools and services • General issues would you like to see addressed? Which tools do you currently use for raising your professional profile? What concerns do you have?5
  6. 6. The Aims & Opportunities A summary of the aims: • You want potential collaborators, funders and employers to easily find information about you and your previous work • You want your previous work to be easily found and for this to provide access to your current activities A summary of the opportunities: • We work in a digital environment • We work for a Googleable organisation: „UKOLN‟ rather than „bath‟ • Our outputs are (mostly) publically available • We have time to enhance our digital profile6
  7. 7. New Librarian‟s Building Your Professional Presence Symposium, Queensland, Fe b 2013 Now mainstream (though arguments about terminology7
  8. 8. Your Personal Professional Brand CriticalSteph: good example of a consistent digital brand.8
  9. 9. Your Personal Professional Brand CriticalSteph: good example of a consistent digital brand. CriticalSteph‟s consistent9 brand
  10. 10. Everyone Uses Google! Google search for “John Smith, Bristol” Google search for people often10 find LinkedIn profiles
  11. 11. LinkedIn Google search for an academic: Andrew Ravenscroft who visited India recently (to advise on elearning strategies)Importanceof LinkedIn11
  12. 12. LinkedIn Getting the Message Across Kirsty Pitkin‟s LinkedIn profile12
  13. 13. Getting the Message Across Kirsty‟s LinkedIn profile13
  14. 14. Getting the Message Across Kirsty‟s LinkedIn profile14
  15. 15. Getting the Message Across My LinkedIn Profile LinkedIn works because: • It‟s Google-friendly (HTML SEO techniques) • It‟s popular: lots of links = improved Google-ranking • It works15
  16. 16. LinkedIn Notifications You can receive email notifications You can also change email preferences, update privacy settings, … On December 11, 2012, youll be getting the new LinkedIn profile, which has a simplified design, provides deeper insights, and surfaces new ways to connect and build relationships. Youll also be one of the first to preview a new way to showcase rich content on your profile -- like presentations, videos, documents, and16
  17. 17. Opus Opus UKOLN staff would be expected to make significant use of institutional repository for hosted full-text items Survey in June 2011 showed 43% full text items (only ~7% for Bath)17
  18. 18. Opus Opus Important to have papers, reports, etc. in managed environment e.g. Opus. http://opus.bath.ac.uk/view/person_id/588.html18
  19. 19. Opus Opus Connections are important: for people and for Google http://opus.bath.ac.uk/view/person_id/2057.html http://opus.bath.ac.uk/view/person_id/2057.html19
  20. 20. Opus Opus’s Limitations “http://opus.bath.ac.uk/view/divisions/ cent=5Fukoln.html#group_D - are only current employees indexed? What about browse?” When staff leave, their ID (email address) is deleted. Content available, but no „owner‟ information. Therefore need to manage „ownership‟ information (e.g. using LinkedIn, …).20
  21. 21. Academia.edu Academia.edu Academia.edu http://bath.academia.edu/BrianKelly21
  22. 22. Academia.edu Academia.edu People do use it to find research papers (either directly or via Google)22
  23. 23. Researchggate ResearchGate ResearchGate: another list of research publications23 https://www.researchgate.net/profile/Brian_Kelly/
  24. 24. ResearchGate To date Opus has hosted content & these services have had links (avoid fragmenting usage stats). Now feel content should ideally be24 replicated (lockss).
  25. 25. Mendeley http://www.mendeley.com/profiles/brian-kelly/ Lot of buzz25 about Mendeley
  26. 26. Slideshare Slideshare Using Slideshare can help ensure: • Your presentations are available & embeddable • Evidence of reuse is available But • Stats may be flawed • Links may be26 spam!
  27. 27. Who Am I? Where Am I Now? ORCID (Open Researcher and Contributor ID): • New open approach for associating research content with researcher • 30 seconds to create • Can be empty or private (used for workflow) • Longer to add content! (Unless content My ORCID: imported from https://orcid.org/0000-0001-5875-8744 elsewhere e.g. Scopus)27 Or http://bit.ly/briankelly-orcid !
  28. 28. Scopus Scopus http://www.scopus.com/authid/detail.url?authorId=1654936180028
  29. 29. Microsoft Academic Search Microsoft Academic Search provides nice visualisations29 – but data flawed!
  30. 30. Microsoft Academic Search You can edit data (but my corrections aren‟t being displayed)30
  31. 31. Microsoft Academic Search If you don‟t sign up, you‟ll still probably have an (incorrect) account31
  32. 32. Google Scholar is Google Scholar better!32
  33. 33. Google Scholar is Google Scholar better!33
  34. 34. Google Scholar You should claim your profile while your institutional email address is valid.34
  35. 35. Google Scholar You can also receive alerts of new citations35
  36. 36. Google+ Don‟t ignore Google+ My account: https://plus.google.com/u/0/110503999273000060034/36 Or http://gplus.to/ukwebfocus (http://gplus.to/briankelly taken :-)
  37. 37. Google+ Manage contacts in Circles37
  38. 38. Google Hangouts Video-conferencing38
  39. 39. Google+ For Sharing Google+ is part of the resource-sharing environment39
  40. 40. Facebook Mainly used for „friends‟ – but friends may also: • Work in the sector • Know of jobs, opportunities, … Remember Facebook is very popular!You can automatically post content fromblogs, Twitter, … to Facebook (LinkedIn, ..)40
  41. 41. Twitter You can‟t ignore Twitter!41
  42. 42. Twitter Works For Professionals Mellisa Terras‟ blog post on how Twitter increases downloads for peer-reviewed papers Other potential areas for such use of Twitter • Promoting your project outputs • Promoting events • …42
  43. 43. Understanding Twitter (1) Applications such as SocialBro provide an 1329 understanding of how Twitter is being used • Most follow >100 • Most tweet daily • Most tweet <5 times43
  44. 44. Understanding Twitter (2) Crowdbooster is a free Web-based Twitter analytics tool Note this is the „potential‟ no. of impressions. Reality will be much less!44
  45. 45. Using Twitter (For The Sceptic) Not a natural Twitterer, but see benefits? • Have an avatar (portrait, animal, hobby) Grow your community (cf the conversations you miss) • Participate in hashtagged events so likeminded people see you exist • Share links to resources you care about (your stuff; stuff you‟re reading) • Favourite tweets (so others can see you‟ve done so and maybe then follow you)45
  46. 46. Understand Twitter Interactions An @ message (can be delivered by SMS) New followers: which should I follow back? The tweets which have been retweeted (RTd) Tweets which have been favourited (bookmarked)46
  47. 47. Storify Twitter now plays a key role in many events we attend. • @criticalsteph as a remote event amplifier using Storify. Can help understand a community (e.g. CERIFiers) • Who are the key players? • Who should I follow on Twitter?47
  48. 48. RebelMouse shows the RebelMouse content of links you tweet (a personalised newspaper)48
  49. 49. Tweetchats #uklibchat Tweetchats take place fortnightly on Tuesdays from 18.30- 20.30 A #uklibchat on “Innovative use of Technology in Libraries” took place recently Look at the archives to see what you missed. See blog post on “#uklibchat, #ECRchat, #PhDchat, #Socialchat and49 Other Tweetchats”
  50. 50. Lanyrd: your online presence at events50
  51. 51. Being Seen as an Expert Services such as Quora, Library Stack Exchange, etc. enable you to gain a reputation in your area of expertise.51
  52. 52. Being Seen as an Expert Pete Cliff‟s profile on Libraries Stack Exchange52
  53. 53. Open Badges Open badges blog post53
  54. 54. Concerns, Risks, … Concerns: • I haven‟t got the time • I‟m worried about privacy • Social media is about LOL cats, … • I don‟t like Google, Fb, … - I‟ll stick with identi.ca, … • … Risks: • Risks of being stalked, content stolen, …. • Risks of not understanding the risks and practices Note also: • Risks of not raising one‟s visibility • Competition from others54 • Missing the low-hanging fruit
  55. 55. Questions55
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