Startups For Journalists

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Lisa on LinkedIn: linkedin.com/in/lisawilliams Lisa on Twitter: @lisawilliams placeblogger

Startups for Journalists Lisa Williams Placeblogger.com placeblogger

But wait, I don’t want to be part of a startup placeblogger

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Journalism will survive the death of its institutions placeblogger

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Keep Calm & Don’t Panic placeblogger

Get Excited & Make Things placeblogger

Journalism is becoming a high-tech industry placeblogger

What this means for journalists placeblogger

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Shorter job tenures Projects, not companies Careers aren’t hierarchical anymore placeblogger

What it means for journalism placeblogger

Our problems are distributed and global Our media is consolidated and local placeblogger

Penguins placeblogger

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Veterans battlefield injuries placeblogger

Turn stories into signals placeblogger

Apple’s stock price placeblogger

Thinking like a startup placeblogger

How do I know if it’s a good idea? placeblogger

You don’t. placeblogger

What can you do without anyone’s permission? without anyone’s assistance? placeblogger

Learn to pitch placeblogger

Don’t do anything for free that you wouldn’t do for free indefinitely. placeblogger

Before there are companies there are projects placeblogger

But wait, how do they make money? placeblogger

They don’t. Many venture backed companies are “built to flip.” placeblogger

You don’t need a lot of money And VC/grant money does not make your idea better or more likely to succeed placeblogger

Site Startup Tech at Phase 2 Phase 2 Exit/ Capital launch tech financing Uniques Blogher >$10k Movable Drupal NBCi, Acquisition Type Venrock 8M $5M Television >$10k BBforum, MT, Bootstrap, Acquired by Without Pity Plone Prospero Advertisers Bravo 1M TechCrunch >10k Wordpress WPMU Bootstrap, ? ads, 1.8 conferences placeblogger

You don’t need tons of technical skill placeblogger

But it’s more fun if you’re more self-sufficient Because begging really sucks placeblogger

De-begify yourself • Post content (>1 day) – Open Source CMS (Drupal, Wordpress, Joomla) • Get a real URL (>1 day) – DNS/Domain name assignment • Put stuff on your server (3 days) – FTP/SFTP/SSH • Know what’s on your server, anyway (3 days) – Basic UNIX file management & command line • Make awesome web stuff (12 weeks) – PHP/MySQL/PHPMyAdmin placeblogger

You don’t need to do it forever All movies end All pieces of music end This does not make them failures placeblogger

“Good tests kill flawed theories; we remain alive to guess again.” placeblogger

Thanks! Lisa Williams lisa@placeblogger.com placeblogger

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together we can placeblogger

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Startups For Journalists

by Lisa Williams on Oct 08, 2009

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Startups For Journalists — Webinar Transcript