Introduction to Social Media Tools
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Introduction to Social Media Tools



Intro workshop for RIS

Intro workshop for RIS



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Introduction to Social Media Tools   Introduction to Social Media Tools Presentation Transcript

  • Introduction to Social Media Tools Lisa Harris, Fiona Harvey July 2012
  • Fiona Harvey• Fiona Harvey is an Educational Development and Learning Advisor with the Centre for Technology in Educational Innovation at the University of Southampton. She is Chair of the Digital Literacies Special Interest group.•••
  • Lisa Harris• Lisa is a Senior Lecturer in Marketing at the University of Southampton, Director of the MSc Digital Marketing. She is an accredited tutor for the University of Liverpool online MBA programme, and her current research projects are centred on the role of social media in live events••••••
  • Twitter• Direct traffic. Include links in a tweet to direct traffic to your blog or to the recommended posts of others.• Read News. subscribe to feeds for specific websites/conferences, or from content providers such as the BBC.• Network for business benefits. Interact with other like-minded people, or experts in your field. Develop relationships for future mutual benefits• Provide Live event coverage. For example to provide real time coverage of conference keynotes, product launches etc• Basics = learn how to use @replies, direct messages, hashtags ( )
  • TweetDeck
  • Slideshare• For sharing presentations, document and video and embedding in blogposts• To create a presentation pack from a number of speakers:
  • Delicious‘Social bookmarking’ for saving and sharing linksrelating to specific topics/eventsContent can be organised by tag and/or date of posting
  • Flickr
  • StorifyDigitalLiteraciesConferenceStorify (Clem)DigitalLiteraciesConference -Lisa HarrisWhat does itdo?Pulls togethercontent fromeverywhere –important tohave a good #
  • It’s all about doughnuts • Here’s why
  • Links• Eric Qualmann (3 minute video, statistics of social media growth)• Plenty of good blogging advice: oping-your-personal-brand-through- blogging – Twitter guides can be linked from: build-yours-in-twitter – useful beginner guides (by @russell1955)
  • Next steps?• Book a session with a student champion for personal advice / account set up• Engage a digital champion to help with specific event promotion and interaction (as for #PianoHAWK)• Next academic year – attach a student champion to each USRG for ongoing support