SlideShare for iOS
by Linkedin Corporation
FREE - On the App Store
This presentation discusses the future of semantic search, and how exactly to direct your content strategy towards that.
The future of search has confounded many marketers who find it difficult to stay up with the constant changes and updates. If we understand the endgame search engines are shooting for, and where they are evolving too, we can focus our content strategy on the long-term and not get terribly hung up on the individual updates.