New Paltz Regional Chamber Presentation

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Ulster County Tourism economic impact facts and figures from luncheon speaking engagement at Robibero Family Vineyards, New Paltz, NY. Visit ulstercountyalive.com for tourism information or follow us on Twitter @VisitUlsterCnty

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  • Tourism and agriculture are often linked as the number 1 and number 2 industries in the county and you can see why..
  • The bucolic scenery created by our working landscapes provide much of our “product.” People are drawn to the wide open spaces and places our farms and the farm families working them have created.
  • New Paltz Regional Chamber Presentation

    1. 1. ulstercounty alive .com
    2. 2. <ul><li>New York State is divided into 11 economic regions. </li></ul><ul><li>New York City is the largest single tourism region with 63% of state visitor spend. </li></ul><ul><li>New York City, Long Island and Hudson Valley together comprise nearly 80% of New York State visitor spend. </li></ul>Visitor Spending, 2009
    3. 3. Tourism Spending <ul><li>Tourism in the Catskills is a $946 million industry, supporting nearly 17,000 jobs. </li></ul><ul><li>Ulster County represents 45% of the region’s tourism sales with $420 million in visitor spending. </li></ul><ul><li>Visitor spending in the region contracted 8% in 2009. </li></ul>
    4. 4. Tourism Total Economic Impact
    5. 5. Visitor Spending <ul><li>Travelers spent $946 million in the Catskills region in 2009 across a diverse range of sectors. </li></ul><ul><li>Spending on lodging and expenses related to second homes comprised 33% and 26% of the total, respectively. </li></ul>
    6. 6. Visitor Spending By Sector
    7. 7. Regional Growth
    8. 8. Tourism-Generated Labor Income <ul><li>Tourism in the Catskills region generated $257 million in direct labor income and $437 million including indirect and induced impacts. </li></ul><ul><li>Tourism is most significant in Ulster County, generating $213 million in labor income. </li></ul>
    9. 9. Regional Labor Income
    10. 10. Tourism Taxes <ul><li>Tourism in the Catskills region generated $121 million in state and local taxes in 2009. </li></ul><ul><li>Sales, property, and hotel bed taxes generated over $59 million in local taxes. </li></ul><ul><li>Ulster County produced 45% of the region’s tourism tax base in 2009. </li></ul>
    11. 11. Tourism-Generated Taxes-Catskill Region
    12. 12. 2010 Marketing Plan <ul><li>1010 WINS- News, Sports, Weather June 14-July 9, 2010 </li></ul><ul><li>WCBS-FM – Music from ’60’s-80’s July 12 – August 6, 2010 </li></ul><ul><li>Good Morning America; Regis & Kelly; Rachel Ray;The View; Channel 7 Early, Noon & Evening News July 26-August 31, 2010 </li></ul>
    13. 13. Agritourism
    14. 16. Courtesy of G. Steve Jordan Photography, Water Street Market, New Paltz

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