Facebook and Twitter 101: What Every Marketer Should Know About the Most Popular Social Media Sites REGALIX INC www.regalix.com 2600 E. Bayshore Road, Palo Alto, CA 94303 info@regalix-inc.com | 1-888-REGALIX Palo Alto | Bangalore | Chandigarh | New Delhi

Brendan Farnell SAMPLE Strategy Director at Regalix Extensive experience in digital marketing Managed creative and strategic teams at global agencies Ogilvy, and Hill & Knowlton Worked with companies like Hewlett-Packard, Sprint and Covad Has written and spoken on the importance of innovative digital marketing

Strategy Director at Regalix

Extensive experience in digital marketing

Managed creative and strategic teams at global agencies Ogilvy, and Hill & Knowlton

Worked with companies like Hewlett-Packard, Sprint and Covad

Has written and spoken on the importance of innovative digital marketing

Agenda SAMPLE Changing Face of Media Facebook and Twitter Basics Case Studies and Best Practices Question and Answer Session Conclusion

Changing Face of Media

Facebook and Twitter Basics

Case Studies and Best Practices

Question and Answer Session

Conclusion

Facebook & Twitter Traffic Trend SAMPLE

Mass Media Consumption and Communication One-to-Many Interactive Communication SAMPLE Real-Time Easy Access Low Cost

One-to-Many Interactive Communication

Real-Time

Easy Access

Low Cost

What is One-to-Many Communication? Personal Direct Viral SAMPLE

Personal

Direct

Viral

Facebook Fan Page Basics Your Wall Fans Videos SAMPLE

Your Wall

Fans

Videos

Twitter Overview Feed Similar to FB Wall Summary of Following/Followers Number of Tweets SAMPLE

Feed Similar to FB Wall

Summary of Following/Followers

Number of Tweets

Twitter Overview Conversational Educational Calls to Action SAMPLE

Conversational

Educational

Calls to Action

Summary SAMPLE Have a Plan and Think Long-Term Start Small, You Can Always Add to Your Pages/Profiles Customize the Experience Where Possible Connect the Platforms and Be Consistent Don’t Just Post, Interact Always Remember the Goal of One-to-Many

Have a Plan and Think Long-Term

Start Small, You Can Always Add to Your Pages/Profiles

Customize the Experience Where Possible

Connect the Platforms and Be Consistent

Don’t Just Post, Interact

Always Remember the Goal of One-to-Many

Complete 21 slides of Presentation contains following topics SAMPLE Facebook & Twitter Traffic Trend Mass Media Consumption and Communication What is One-to-Many Communication? Facebook Fan Page Basics Facebook Fan Page Customization Facebook Applications Simple or Complex Applications Twitter Overview Twitter Lingo The Science of Tweeting Facebook Case Study Twitter Case Study Facebook and Twitter – There’s Much More Please visit for complete 40 min free webinar Video at http://www.regalix.com/index.php/twitter-and-facebook-marketing

Facebook & Twitter Traffic Trend

Mass Media Consumption and Communication

What is One-to-Many Communication?

Facebook Fan Page Basics

Facebook Fan Page Customization

Facebook Applications

Simple or Complex Applications

Twitter Overview

Twitter Lingo

The Science of Tweeting

Facebook Case Study

Twitter Case Study

Facebook and Twitter – There’s Much More

Please visit for complete 40 min free webinar Video at

http://www.regalix.com/index.php/twitter-and-facebook-marketing

About Regalix Full-Service: Digital Marketing & Technology Talent: Leadership, Advisory, 150+ Team Customers: Fortune 500 and Venture-Backed Verticals: Retail, Hi-Tech., Finance, Healthcare Global: HQ in Silicon Valley, 4 Offices Recognition:

Full-Service: Digital Marketing & Technology

Talent: Leadership, Advisory, 150+ Team

Customers: Fortune 500 and Venture-Backed

Verticals: Retail, Hi-Tech., Finance, Healthcare

Global: HQ in Silicon Valley, 4 Offices

Recognition:

For complete 21 slide presentation and to download video Visit us at http://www.regalix.com/index.php/twitter-and-facebook-marketing For more Webinars- http:// www.regalix.com/index.php/insight/webcasts To know about us - www.regalix.com

If you have any questions about social media, Twitter, Facebook, and digital marketing, please contact Brendan Farnell: bfarnell@regalix-inc.com Regalix Social Media JumpStart Plan Service Contact Our marketing practitioners will analyze your current marketing program and business model, and give you a comprehensive social media strategy tailored to your specific needs – The plan will include objective, tactics and outcome expected. Please contact: Namrata Kumar [email_address]

If you have any questions about social media, Twitter, Facebook, and digital marketing, please contact Brendan Farnell: bfarnell@regalix-inc.com