Facebook and Twitter 101: What Every Marketer Should Know About the Most Popular Social Media Sites REGALIX INC www.regali...
Brendan Farnell SAMPLE <ul><li>Strategy Director at Regalix </li></ul><ul><li>Extensive experience in digital marketing </...
Agenda SAMPLE <ul><li>Changing Face of Media </li></ul><ul><li>Facebook and Twitter Basics </li></ul><ul><li>Case Studies ...
Facebook & Twitter Traffic Trend SAMPLE
Mass Media Consumption and Communication <ul><li>One-to-Many Interactive Communication </li></ul>SAMPLE <ul><li>Real-Time ...
What is One-to-Many Communication? <ul><li>Personal </li></ul><ul><li>Direct </li></ul><ul><li>Viral </li></ul>SAMPLE
Facebook Fan Page Basics <ul><li>Your Wall </li></ul><ul><li>Fans </li></ul><ul><li>Videos </li></ul>SAMPLE
Twitter Overview <ul><li>Feed Similar to FB Wall </li></ul><ul><li>Summary of Following/Followers </li></ul><ul><li>Number...
Twitter Overview <ul><li>Conversational </li></ul><ul><li>Educational </li></ul><ul><li>Calls to Action </li></ul>SAMPLE
Summary SAMPLE <ul><li>Have a Plan and Think Long-Term </li></ul><ul><li>Start Small, You Can Always Add to Your Pages/Pro...
Complete 21 slides of Presentation contains following topics SAMPLE <ul><li>Facebook & Twitter Traffic Trend </li></ul><ul...
About Regalix <ul><li>Full-Service: Digital Marketing & Technology </li></ul><ul><li>Talent: Leadership, Advisory, 150+ Te...
For complete 21 slide presentation and to download video Visit us at http://www.regalix.com/index.php/twitter-and-facebook...
<ul><li>If you have any questions about social media, Twitter, Facebook, and digital marketing,  please contact Brendan Fa...
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Facebook and Twitter 101: What Every Marketer Should Know About the Most Popular Social Media Sites

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Facebook & Twitter Traffic Trend
Mass Media Consumption and Communication
What is One-to-Many Communication?
Facebook Fan Page Basics
Facebook Fan Page Customization
Facebook Applications
Simple or Complex Applications
Twitter Overview
Twitter Lingo
The Science of Tweeting
Facebook Case Study
Twitter Case Study
Facebook and Twitter – There’s Much More
Please visit for complete 40 min free webinar Video at
http://www.regalix.com/index.php/twitter-and-facebook-marketing

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  • 08/11/09
  • Facebook and Twitter 101: What Every Marketer Should Know About the Most Popular Social Media Sites

    1. 1. Facebook and Twitter 101: What Every Marketer Should Know About the Most Popular Social Media Sites REGALIX INC www.regalix.com 2600 E. Bayshore Road, Palo Alto, CA 94303 info@regalix-inc.com | 1-888-REGALIX Palo Alto | Bangalore | Chandigarh | New Delhi
    2. 2. Brendan Farnell SAMPLE <ul><li>Strategy Director at Regalix </li></ul><ul><li>Extensive experience in digital marketing </li></ul><ul><li>Managed creative and strategic teams at global agencies Ogilvy, and Hill & Knowlton </li></ul><ul><li>Worked with companies like Hewlett-Packard, Sprint and Covad </li></ul><ul><li>Has written and spoken on the importance of innovative digital marketing </li></ul>
    3. 3. Agenda SAMPLE <ul><li>Changing Face of Media </li></ul><ul><li>Facebook and Twitter Basics </li></ul><ul><li>Case Studies and Best Practices </li></ul><ul><li>Question and Answer Session </li></ul><ul><li>Conclusion </li></ul>
    4. 4. Facebook & Twitter Traffic Trend SAMPLE
    5. 5. Mass Media Consumption and Communication <ul><li>One-to-Many Interactive Communication </li></ul>SAMPLE <ul><li>Real-Time </li></ul><ul><li>Easy Access </li></ul><ul><li>Low Cost </li></ul>
    6. 6. What is One-to-Many Communication? <ul><li>Personal </li></ul><ul><li>Direct </li></ul><ul><li>Viral </li></ul>SAMPLE
    7. 7. Facebook Fan Page Basics <ul><li>Your Wall </li></ul><ul><li>Fans </li></ul><ul><li>Videos </li></ul>SAMPLE
    8. 8. Twitter Overview <ul><li>Feed Similar to FB Wall </li></ul><ul><li>Summary of Following/Followers </li></ul><ul><li>Number of Tweets </li></ul>SAMPLE
    9. 9. Twitter Overview <ul><li>Conversational </li></ul><ul><li>Educational </li></ul><ul><li>Calls to Action </li></ul>SAMPLE
    10. 10. Summary SAMPLE <ul><li>Have a Plan and Think Long-Term </li></ul><ul><li>Start Small, You Can Always Add to Your Pages/Profiles </li></ul><ul><li>Customize the Experience Where Possible </li></ul><ul><li>Connect the Platforms and Be Consistent </li></ul><ul><li>Don’t Just Post, Interact </li></ul><ul><li>Always Remember the Goal of One-to-Many </li></ul>
    11. 11. Complete 21 slides of Presentation contains following topics SAMPLE <ul><li>Facebook & Twitter Traffic Trend </li></ul><ul><li>Mass Media Consumption and Communication </li></ul><ul><li>What is One-to-Many Communication? </li></ul><ul><li>Facebook Fan Page Basics </li></ul><ul><li>Facebook Fan Page Customization </li></ul><ul><li>Facebook Applications </li></ul><ul><li>Simple or Complex Applications </li></ul><ul><li>Twitter Overview </li></ul><ul><li>Twitter Lingo </li></ul><ul><li>The Science of Tweeting </li></ul><ul><li>Facebook Case Study </li></ul><ul><li>Twitter Case Study </li></ul><ul><li>Facebook and Twitter – There’s Much More </li></ul><ul><li>Please visit for complete 40 min free webinar Video at </li></ul><ul><li>http://www.regalix.com/index.php/twitter-and-facebook-marketing </li></ul>
    12. 12. About Regalix <ul><li>Full-Service: Digital Marketing & Technology </li></ul><ul><li>Talent: Leadership, Advisory, 150+ Team </li></ul><ul><li>Customers: Fortune 500 and Venture-Backed </li></ul><ul><li>Verticals: Retail, Hi-Tech., Finance, Healthcare </li></ul><ul><li>Global: HQ in Silicon Valley, 4 Offices </li></ul><ul><li>Recognition: </li></ul>
    13. 13. For complete 21 slide presentation and to download video Visit us at http://www.regalix.com/index.php/twitter-and-facebook-marketing For more Webinars- http:// www.regalix.com/index.php/insight/webcasts To know about us - www.regalix.com
    14. 14. <ul><li>If you have any questions about social media, Twitter, Facebook, and digital marketing, please contact Brendan Farnell: bfarnell@regalix-inc.com </li></ul>Regalix Social Media JumpStart Plan Service Contact Our marketing practitioners will analyze your current marketing program and business model, and give you a comprehensive social media strategy tailored to your specific needs – The plan will include objective, tactics and outcome expected. Please contact: Namrata Kumar [email_address]

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