My Entry Into Being Weird• Just 1% of the adult population stutters.• 80% of adult stutterers are male.That makes me a freakin’unicorn
My Entry Into Being WeirdStutterers display higher activity in the areaof the brain that controls speech movements,making it difficult for the brain to process theinformation and account for the correctmovements.
Like a business… • I was fearful of standing out or attracting too much attention • I hid behind a mask instead of showing people who I was. • I was limiting my voice because I didn’t believe I deserved one
The Benefits Of Being A Stutterer• I understand the power of voice better than a fluent speaker.• My struggles allow me to better relate to the struggles of others.• I only have to meet someone once for them to remember my name.
The Benefits Of Being A StuttererMy stuttering makes me memorable. And because I am memorable, I have a platform.
Stuttering taught me how to run a business because…. Stuttering taught me how to embrace weird & make weird work
Making Weird Work For YouStep 1: Accept that you are weird. Because you really are. And it’s really okay.
Making Weird Work For YouStep 2: Pinpoint what makes you weird• What is it you do when no one’s watching?• What part of your life or what hobby do you have that you’re not quick to tell people about?• If you had a superpower, what would it be?• What did you love or do as a kid that you now suppress?
Your weirdness can be rooted in • An experience • A character trait • A physical trait • An odd passion • Extreme extrovertness OR introvertness
Making Weird Work For YouStep 3: Find a way to use it.• How can you make that weirdness work for you?• How can you magnify it in a way that will speak to your customer needs?
Making Weird Work For YouCreate yourBlogging Superhero
Making Weird Work For YouYour blogging superhero is a heightened version of you, emphasizing your most marketable traits, while de-emphasizing your traits irrelevant to your business.How can your weirdness make you more marketable?
We need to stop giving “weird” a negative connotation.The success of your business restson your ability to stand out and be memorable.