‫איך לנהל מוצר בסטארטאפ ומה חברות גדולות יכולות"‬
‫!ללמוד מזה‬

‫‪The all around picture‬‬

‫‪Agile Product Dev‬‬
Who am I to talk?
❖

Co-founder, CTO, Product
@overvyoo!

❖

CTO, Product @gettaxi!

❖

CTO @clarizen!

❖

Technology is m...
What is agile?

❖

Practical hints and methods!

❖

Be more successful!
❖

What is successful?
Agile Product
❖

Product - the bridge between sales, marketing, R&D and
strategy!

❖

AKA - the person that knows the leas...
Why do it?

❖

Because it’s faster?!

❖

Because it’s considered the best?!

❖

Because programmers want to?!

❖

Because ...
Why do it?

❖

Because we have to
Startup Life

❖

Target: Product fit!
❖

Speed - fast cycles!

❖

Technology - not set in stone !

❖

Strategy - not set in...
Lorem Ipsum Dolor

Enterprise

Target: Monetize !
Speed - but needs to be
stable!
Technology - now, improve!
Strategy - no...
The bigger the company..
❖

HR Issue!
❖
❖

Communication!

❖
❖

The right people (hiring, communicating)!

Ownership!

Pla...
Big companies need to learn

❖

It’s not a hype, it’s a necessity!

❖

Huge old(er) companies are using it (Toyota, IBM)!
...
Evangelize in a big company

❖

Understand the fear!

❖

Understand the need!

❖

Understand the traps
Prepare
❖

Have patience!
❖
❖

❖

It takes time to win people over!
It takes time to show results!

Have a plan!
❖
❖

❖

I...
Summary
Startup!!

Bigger Company

The Need

Market Fit

Monetize

Speed

Reach

Stable

Technology

Create

Improve

Stra...
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Agile product development in big companies

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Agile product development, some lessons learned and differences between doing it in a small startup and large companies

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Agile product development in big companies

  1. 1. ‫איך לנהל מוצר בסטארטאפ ומה חברות גדולות יכולות"‬ ‫!ללמוד מזה‬ ‫‪The all around picture‬‬ ‫‪Agile Product Dev‬‬
  2. 2. Who am I to talk? ❖ Co-founder, CTO, Product @overvyoo! ❖ CTO, Product @gettaxi! ❖ CTO @clarizen! ❖ Technology is my passion! ❖ Product is my game! ❖ Nevo and Tamar are what I’m known for
  3. 3. What is agile? ❖ Practical hints and methods! ❖ Be more successful! ❖ What is successful?
  4. 4. Agile Product ❖ Product - the bridge between sales, marketing, R&D and strategy! ❖ AKA - the person that knows the least in every meeting! ❖ Work in cycles - plan, execute, analyze! ❖ vs. Plan, plan, plan, plan, execute, see what went wrong.
  5. 5. Why do it? ❖ Because it’s faster?! ❖ Because it’s considered the best?! ❖ Because programmers want to?! ❖ Because Nasdaq/Investors loves it?
  6. 6. Why do it? ❖ Because we have to
  7. 7. Startup Life ❖ Target: Product fit! ❖ Speed - fast cycles! ❖ Technology - not set in stone ! ❖ Strategy - not set in stone
  8. 8. Lorem Ipsum Dolor Enterprise Target: Monetize ! Speed - but needs to be stable! Technology - now, improve! Strategy - no, tactics
  9. 9. The bigger the company.. ❖ HR Issue! ❖ ❖ Communication! ❖ ❖ The right people (hiring, communicating)! Ownership! Planning and Confidence
  10. 10. Big companies need to learn ❖ It’s not a hype, it’s a necessity! ❖ Huge old(er) companies are using it (Toyota, IBM)! ❖ It’s all about the people* * always
  11. 11. Evangelize in a big company ❖ Understand the fear! ❖ Understand the need! ❖ Understand the traps
  12. 12. Prepare ❖ Have patience! ❖ ❖ ❖ It takes time to win people over! It takes time to show results! Have a plan! ❖ ❖ ❖ It helps people see it’s not just chaos! It’s always good to have a plan! Make sure people are aligned! ❖ People don’t like surprises
  13. 13. Summary Startup!! Bigger Company The Need Market Fit Monetize Speed Reach Stable Technology Create Improve Strategy Forumlate Execute Communication Easy Hard HR Controlled Uncontrolled
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