http://new-profits.com

PAGE 2What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsBusiness Strategy Innovation

PAGE 3What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsHow innovative is your company already?Do people feel like they can innovate in your organization?Are building blocks for innovation in place?Is the organization aligned to support innovation? - Culture - Rewards - Human Resource policies - Top-down supportIs funding for idea development set aside?Business Strategy Innovation

How innovative is your company already?

Do people feel like they can innovate in your organization?

Are building blocks for innovation in place?

Is the organization aligned to support innovation? - Culture - Rewards - Human Resource policies - Top-down support

Is funding for idea development set aside?

PAGE 4What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsAlign with Corporate Strategy or not?Define Innovation GoalsDefine Innovation PoliciesInnovation Management System SelectionBuild Processes for Idea SelectionEstablish an Innovation Funding PlanIdentify Relevant Innovation MetricsCreate an Innovation Training PlanBusiness Strategy Innovation

Align with Corporate Strategy or not?

Define Innovation Goals

Define Innovation Policies

Innovation Management System Selection

Build Processes for Idea Selection

Establish an Innovation Funding Plan

Identify Relevant Innovation Metrics

Create an Innovation Training Plan

PAGE 5What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsIdentify Organization Cultural Changes to be MadeBuild Visual Models to Drive Quality ContributionsTrain All Employees to be Business InnovatorsModify HR Policies as NeededDefine Innovation Communications PlanRefine Processes for Idea Generation as NeededInnovation Management System Implementation Refine Innovation Funding Plan as NeededRefine Innovation Metrics as NeededBusiness Strategy Innovation

Identify Organization Cultural Changes to be Made

Build Visual Models to Drive Quality Contributions

Train All Employees to be Business Innovators

Modify HR Policies as Needed

Define Innovation Communications Plan

Refine Processes for Idea Generation as Needed

Innovation Management System Implementation

Refine Innovation Funding Plan as Needed

Refine Innovation Metrics as Needed

PAGE 6What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsAre you building your marketing and product development around the right customer insights?Are you marketing to your customers where they are, or are you shouting into the darkness?Are you reaching the right customers?Are you building a relationship of increasing mutual value with your customers?We’ll improve your marketing outcomes or build you a marketing strategy from scratchBusiness Strategy Innovation

Are you building your marketing and product development around the right customer insights?

Are you marketing to your customers where they are, or are you shouting into the darkness?

Are you reaching the right customers?

Are you building a relationship of increasing mutual value with your customers?

We’ll improve your marketing outcomes or build you a marketing strategy from scratch

PAGE 7What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsTogether we will create meaningful and productive conversations your customers Enabling a seamless transition of the conversation from pre-sale to post-saleCreating loyalty not just a loyalty programDelivering value to customers, not e-mails We can help you implement a true conversational marketing strategyWe will find the right role for social media in your conversational marketing strategyBusiness Strategy Innovation

Together we will create meaningful and productive conversations your customers

Enabling a seamless transition of the conversation from pre-sale to post-sale

Creating loyalty not just a loyalty program

Delivering value to customers, not e-mails

We can help you implement a true conversational marketing strategy

We will find the right role for social media in your conversational marketing strategy

PAGE 8What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsUnderstand your customers betterIdentify new markets or customers for existing products or servicesDeliver new products or services that will expand your customer base or increase your customer penetrationDeliver new products or services that will increase lifetime value of your customers through higher customer loyaltyExtract the right customer insights, those that will result in competitive separationBusiness Strategy Innovation

Understand your customers better

Identify new markets or customers for existing products or services

Deliver new products or services that will expand your customer base or increase your customer penetration

Deliver new products or services that will increase lifetime value of your customers through higher customer loyalty

Extract the right customer insights, those that will result in competitive separation

PAGE 9What We DoConduct Innovation AuditsBuild Innovation StrategiesCreate Continuous InnovationOptimize Marketing StrategiesImprove Customer RelationshipsFind Revenue InnovationsUncover Cost InnovationsOptimize your business processes with usWe will help you identify what customers really wantWe will help you identify what the business really needsAs a result their may be things you currently do that you can stop doingIdentify opportunities for savings from outsourcingIdentify opportunities for insourcing (does it make sense to perform a process for others in the industry to leverage our investments)Business Strategy Innovation

Optimize your business processes with us

We will help you identify what customers really want

We will help you identify what the business really needs

As a result their may be things you currently do that you can stop doing

Identify opportunities for savings from outsourcing

Identify opportunities for insourcing (does it make sense to perform a process for others in the industry to leverage our investments)

Thank You!Braden Kelley1344 Alki Ave SW, Suite 301Seattle, WA 98116(206) 349-8931braden@new-profits.comhttp://www.new-profits.com