Marketing Solutions LinkedIn Social Ads product sheet
Introducing LinkedIn Social Ads
LinkedIn is the world’s largest professional network with
313M+ million members. Each of these members
shares ideas and information with their LinkedIn
connections to help achieve their goals.
Through LinkedIn Social Ads, you can leverage the
power of members’ networks to build brand awareness,
or drive leads through encouraging LinkedIn members
to recommend your product and services, thereby
driving advocacy through social proof.
Social proof at scale
The endorsements of trusted contacts are a hugely
effective means of adding credibility and impact to
your company messages. But it can be difficult to
achieve such social proof at scale.
LinkedIn’s exclusive range of social ads is carefully
aligned to the way that members use our network to
share ideas and information. They make it simple and
rewarding for members to endorse your company and
pass on insights and updates. And they ensure that
engagement with one member is quickly spread across
Follow Company Ads
Follow Company Ads are a powerful, targeted channel
for encouraging members to follow your company.
Increasing your Company Following adds credibility
and endorsement, with every member who responds to
Follow Company ads automatically sharing their new
follower status with their network.
Once a member is following your company, you’ll be
able to build your relationship with them through
company updates in their LinkedIn home page stream.
Social ads are a highly targeted, highly efficient
way to encourage LinkedIn members to help
amplify your messages.
Leverage our members’
networks to drive
awareness and credibility