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What Women Want @ Work
 

What Women Want @ Work

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We undertook a global research study to explore the key challenges and opportunities facing professional women around the globe in support of International Women’s Day on March 8, 2013. Read more: ...

We undertook a global research study to explore the key challenges and opportunities facing professional women around the globe in support of International Women’s Day on March 8, 2013. Read more: http://blog.linkedin.com/2013/02/28/linkedin-what-women-want-study

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  • This is very interesting!
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  • Interesting study and revealing result. Great infographic. Hats off!
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  • I think that this is a fairly dangerous slide pack as there are a number of items not put into context. For example, slide 4 says that 69% of women from India consider their career to be successful yet there are only a small number of women in that population that have careers. Many more women in India suffer poverty, discrimination and abuse. This slide also cites only 7% of Italian women consider their career to be successful, but again this could be impacted by environmental factors like the economic downturn in Italy. I am also concerned with the lack of consistency in the reporting, many metrics seem to contradict previous ones and the constant images of pink high heels is demeaning and does not represent career women.
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    What Women Want @ Work What Women Want @ Work Presentation Transcript

    • What Women Want @ WorkExecutive SummaryResearch conducted by Cross-Tab Global Study by©2013 LinkedIn Corporation. All Rights Reserved.
    • Executive Summary LinkedIn, the world’s largest professional network, undertook a global research study to explore the key challenges and opportunities facing professional women around the globe in support of International Women’s Day on March 8, 2013. Some interesting global trends emerged: – Women’s definition of professional success has changed in the last 5-10 years – Work-life balance is now more highly valued than salary and position – Women are concerned about a lack of investment in their ‘professional development’ and ‘lack of a clear career path’ There remains a great deal of confidence and optimism amongst women worldwide about their careers and future opportunities – with the vast majority believing they can ‘have it all’.©2013 LinkedIn Corporation. All Rights Reserved. 2
    • Career Success Thus Far77% of women worldwide consider their careers to be a success©2013 LinkedIn Corporation. All Rights Reserved. 3
    • Career Success Thus FarSignificantly more women from India (69%) consider their career to beentirely successful while only 7% of women in Italy consider theircareer to be entirely successful©2013 LinkedIn Corporation. All Rights Reserved. 4
    • Success At Work – Now vs 5-10 Years AgoWork & Life Balance 63% say that success now is finding the right balance between work & personal life only 39% saw this as success 39% 5 or 10 years ago©2013 LinkedIn Corporation. All Rights Reserved. 5
    • Success At Work – Now vs 5-10 Years AgoHigh Salary 56% said earning a high salary meant success 5 or 10 years ago 45% only 45% see it as success now©2013 LinkedIn Corporation. All Rights Reserved. 6
    • Success At Work – Now vs 5-10 Years Ago 58% in Singapore associate  78% in Sweden equate success now with earning a success now with having an higher salary interesting job©2013 LinkedIn Corporation. All Rights Reserved. 7
    • Appearance and Its Impact 49% say they are aware that their physical appearance makes an impression but it has not had a major impact on their career©2013 LinkedIn Corporation. All Rights Reserved. 8
    • Appearance and Its Impact Significantly more women from Germany (26%), US (21%), Canada (18%) and Singapore (20%) believe that physical appearance makes an impression and they maintain it has had a major impact on their respective careers 46% of women from Sweden consider appearance to be irrelevant to career©2013 LinkedIn Corporation. All Rights Reserved. 9
    • Career Challenges 51% 47% 44% 44% 33% lack of clear lack of inequality juggling lack of career path investment in pay family life mentor or in professional role model development©2013 LinkedIn Corporation. All Rights Reserved. 10
    • Career Challenges  Significantly more women in Germany (45%) and Spain (39%) consider the existence of a glass ceiling to be a major career challenge  Considerable number of women from India (35%) have been a victim of sexism in the workplace  62% women in Brazil consider lack of investment in professional development to be a major challenge  Women in Sweden (67%), Brazil (65%) and Netherlands (61%) suffer most from lack of a clear career path©2013 LinkedIn Corporation. All Rights Reserved. 11
    • State of Mind for Mums 22% Women who they love their children and their career 53% equally Women who love their 25% children but they could never be a stay-at-home mom Women who love their job but if they had their choice, they would be a stay-at-home mom©2013 LinkedIn Corporation. All Rights Reserved. 12
    • State of Mind for Mums Significantly more women from India (43%) maintain that even though they love their children, they never could be a stay at home mom©2013 LinkedIn Corporation. All Rights Reserved. 13
    • State of Mind for Mums Significantly more women from Canada (33%) say that, even though they love their job, they would prefer to be a stay at home mom©2013 LinkedIn Corporation. All Rights Reserved. 14
    • State of Mind for Mums 65% of working mothers said that to achieve a healthy work-life balance they would like greater flexibility within the workplace©2013 LinkedIn Corporation. All Rights Reserved. 15
    • For the Next Generation of Women 80% 70% believe that a flexible work saw a greater representation of environment is the most women at senior levels as being important factor in determining vital for the next generation the success of the next generation of professional women©2013 LinkedIn Corporation. All Rights Reserved. 16
    • For the Next Generation of Women In Brazil, 90% of women see a flexible work environment as the most important factor, while 79% of women in the US view a greater representation of women at senior levels as success for the next generation©2013 LinkedIn Corporation. All Rights Reserved. 17
    • Having It All 74% 43% believe you can have it all: women say that they are fulfilling career, relationship career-focused, but plan to and children slow down their career when they have children (67% of those are over the age of 35)©2013 LinkedIn Corporation. All Rights Reserved. 18
    • Having It All Significantly more  43% respondents from Italy respondents from India (93%) consider it to be an impossible believe it’s possible to have it pursuit all©2013 LinkedIn Corporation. All Rights Reserved. 19
    • Having It All No intention of slowing Slow down their career down their career after as soon as they have kids having children Respondents in Singapore (63%) and India (60%) plan to slow down their career as soon as they have children while respondents from US (69%), Sweden (68%), Brazil (68%) have no intention of slowing down their career after having children©2013 LinkedIn Corporation. All Rights Reserved. 20
    • How Working Women Can Leverage LinkedIn1. Get career inspiration  Check out the LinkedIn profiles of professional women you admire to see the steps they took in their career to be successful.2. Reach out to women mentors  Join LinkedIn Groups for professional women in your industry or region.3. Ask, and you shall receive  Connect with other women on LinkedIn via your own network and utilise LinkedIn Groups to get advice on issues you’re facing from flexibility to professional development.©2013 LinkedIn Corporation. All Rights Reserved. 21
    • Research Methodology In January 2013, LinkedIn partnered with Cross-Tab to survey more than 5,300 working women across 13 countries in celebration and support of International Women’s Day on March 8th. Over 400 respondents between the ages of 18-65 were surveyed in each market to better understand the challenges that women face in their careers, how women have viewed success in the past and what success means now, if professional women worldwide believe they can balance work and family and how online networks can help them with their careers.©2013 LinkedIn Corporation. All Rights Reserved. 22