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Six Ways Top Recruiting Teams Think Differently | India Webcast

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Today Recruiting teams are nothing short of superheroes – part marketers, part consultants, part headhunters and more. Click through this presentation to learn six ways recruiting teams are thinking …

Today Recruiting teams are nothing short of superheroes – part marketers, part consultants, part headhunters and more. Click through this presentation to learn six ways recruiting teams are thinking differently to achieve their high targets.

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  • 1. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Six Ways Top Recruiting Teams Think Differently
  • 2. 81% of Indian CEOs consider lack of availability of key skills as a threat to their business ( global average 63%) Source : 17th Annual CEO PWC Survey
  • 3. Adapt to survive: How better alignment between talent and opportunity can drive economic growth
  • 4. Longer time taken to find the right candidates + Increased likelihood of mismatched talent leaving jobs sooner Costing Indian companies Rs. 2230 crores in avoidable recruitment costs Source : PWC & LinkedIn Report – Adapt to Survive
  • 5. NEW MINDSETS for today’s recruitment opportunities
  • 6. 1 2 3 4 5 6 1 Career Opportunities NOT Job Descriptions
  • 7. Careers are a lot like shoes Preferences differ, and fit is extremely important
  • 8. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 9 …Requires a whole different approach
  • 9. 3 4 5 6 2 Recruiting IS Marketing 1 Career Opportunities NOT Job Descriptions
  • 10. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 11 Great recruiters think about jobs the way marketers think about products Strong brands move people toward purchase long before they enter the store
  • 11. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 12 Source: http://www.mckinsey.com/insights/leading_in_the_21st_century/how_leaders_kill_meaning_at_work
  • 12. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 13
  • 13. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Millennials will comprise the majority of the workforce by 2015 14 2015 2020 2025 2030 2040 Builders Baby Boomers Gen. X Gen. Y Gen. Z Source: U.S. Census Bureau
  • 14. 15 The most engaged employees are motivated by a sense of pride  They are proud to tell others where they work  They care deeply about the future of the organization  They are inspired by company leadership and by those they work with
  • 15. Recruiting IS Sales 4 5 6 3 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing
  • 16. great SALES PEOPLE are always selling
  • 17. great RECRUITERS are always recruiting
  • 18. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Great recruiters do too Sales people…
  • 19. Sales teams measure lots of things, but they MANAGE on the few measures that move THE BUSINESS FORWARD
  • 20. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS The sales funnel 22 SOLD! Qualified Prospects Proposals Solution Overviews
  • 21. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS The recruiting funnel is no different 23 Hires Qualified Profiles Interviews Interested Responses
  • 22. 5 6 4 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing Every Employee IS An Ambassador Recruiting IS Sales3
  • 23. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS 25 No. 1 Activity on LinkedIn ? Viewing others profiles Every profile view AN OPPORTUNITY
  • 24. CEOs understand the importance Source : 17th Annual CEO PWC Survey
  • 25. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Engaging, friendly picture Who wouldn‘t want to work with Stacy? Links to branded destinations Killer summary Written in the first person, oozing with passion. Descriptive headline That goes beyond the title OTHER FEATURES WE LIKE • Core skills, endorsed by her network • Volunteer experiences • Just enough on prior positions to build credibility Lead by example The anatomy of a well-branded recruiting profile
  • 26. 6 5 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing Harness the POWER of Data Recruiting IS Sales3 4 Every employee IS an ambassador
  • 27. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Do your hiring managers want you to find this little guy? 29 Do you use data to make conversation MORE productive?
  • 28. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Present your hiring managers with data, not opinion 30 Every “requirement”: 3 Remove or alter a second: 71 Remove or alter one: 19 Remove or alter a fourth: 126 Remove or alter a third: 82
  • 29. 6 1 Career Opportunities NOT Job Descriptions 2 Recruiting IS Marketing Be STRATEGIC Recruiting IS Sales3 4 Every employee IS an ambassador 5 Harness the POWER of data
  • 30. ©2013 LinkedIn Corporation. All Rights Reserved. TALENT SOLUTIONS Elevating the recruiting function 32 Strategic Continuous pipelining Continuous multi- channel engagement Powerful talent brand Employer of choice Talent data guides business strategy True strategic leadership Developing Early shift toward passive talent Some social recruiting Building awareness Defined employer value proposition Traditional Post and pray Agency reliance Reactive Start from zero Foundational Strong sourcing capabilities Targeted engagement Employees as talent brand ambassadors Success metrics
  • 31. 1 Career Opportunities NOT Job Descriptions 2 3 4 5 Recruiting IS Marketing Recruiting IS Sales Every employee IS an ambassador Harness the POWER of data 6 Be STRATEGIC Six Ways Top Recruiters Think Differently
  • 32. Wrapping up…
  • 33. Talent Solutions Website : business.linkedin.com/talent-solutions Customer stories from India : http://business.linkedin.com/talent- solutions/c/13/9/social-recruitment-in-india.html
  • 34. LinkedIn Talent Blog talent.linkedin.com/blog