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How Core Products and
APIs Can Enhance Recruiting
Jeffrey Li
Solutions Architect

Dave Vetter
Technical Solutions Consulta...
Agenda
 Introductions

 Taking Full Advantage of What LinkedIn Has to Offer
 LinkedIn Plugins and How They Can Work For...
Taking Full Advantage of What
LinkedIn Has to Offer
The Social Web
Social networking has
changed the behavior of
online users.
Changes the way users:
 Process information
 ...
The Largest Professional Network

238M+ +2 new 143 M+
Members worldwide

Members per second

*Monthly unique visitors

Nor...
How Social is Your Site?
 Does you site provide
personalize content and
insights?
 Does you site capture your
talent bra...
LinkedIn Plugins and
How They Can Work For You
Wait… What’s a plugin?
 Packaged solutions

 Code is automatically
generated
 Easy to implement
 “What you see is what...
Leveraging the Power of LinkedIn
 Maximize your investment with
FREE Plugins (“widgets”)
 Bring LinkedIn solutions to an...
Jobs You May Be Interested In
Personalized
job listings

Increase
engagement
with passive
candidates
Follow Button
Easy, oneclick follow

Build
Follower
ecosystem

Status
Updates
appear in
news feed
Apply With LinkedIn
Better
experience
using
LinkedIn
profile

Easy, oneclick apply

Receive
applications
via email (or
JSO...
Company Insider
Built in
Follow
button

Show
visitors who
they know
LinkedIn Recruiter Integrations
Cross System Awareness Executive Summary

Cross System Awareness enables Recruiter seat holders to be able to view
LinkedI...
Cross System Awareness Value Proposition
 Brings to life the static candidate
profile record in the ATS, by
seamlessly di...
How Do I Get Cross System Awareness?
If you’re using one of the following ATS and are a LinkedIn Recruiter customer,
then ...
LinkedIn Available APIs
LinkedIn APIs

API = Application Programming Interface

Whatcha talkin’ about?!

An API is what enables one application
to...
What Do LinkedIn APIs Mean For Me?
LinkedIn APIs can be leveraged to…

 Help empower those creative company
branding idea...
Example Use Case –
Company Intranet for Staffing Projects

Company XYZ is a consulting company and wants to better underst...
Enhance the Recruiting and Candidate Experience Core Products and APIs | Talent Connect Vegas 2013
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Enhance the Recruiting and Candidate Experience Core Products and APIs | Talent Connect Vegas 2013

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Make the most of all of the tools within the LinkedIn ecosystem! Uncover ways to make the connections between each of LinkedIn's in-product offerings and extended services to enhance your recruiting and candidate experience.

Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn company page: http://linkd.in/1f39JyH
Tweet with us: http://bit.ly/HireOnLinkedIn

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Transcript of "Enhance the Recruiting and Candidate Experience Core Products and APIs | Talent Connect Vegas 2013"

  1. 1. How Core Products and APIs Can Enhance Recruiting Jeffrey Li Solutions Architect Dave Vetter Technical Solutions Consultant
  2. 2. Agenda  Introductions  Taking Full Advantage of What LinkedIn Has to Offer  LinkedIn Plugins and How They Can Work For You  LinkedIn Recruiter Integrations  LinkedIn Available APIs  Questions and Comments
  3. 3. Taking Full Advantage of What LinkedIn Has to Offer
  4. 4. The Social Web Social networking has changed the behavior of online users. Changes the way users:  Process information  Make buying decisions  Look for employment People expect information to be relevant and personalized.
  5. 5. The Largest Professional Network 238M+ +2 new 143 M+ Members worldwide Members per second *Monthly unique visitors North America: 91M+ Brazil: 13M+ Europe, Middle East and Africa: 74M+ Asia Pacific: 42M+ *Monthly unique source: Comscore
  6. 6. How Social is Your Site?  Does you site provide personalize content and insights?  Does you site capture your talent brand?  Is your site attracting and engaging with the right talent?
  7. 7. LinkedIn Plugins and How They Can Work For You
  8. 8. Wait… What’s a plugin?  Packaged solutions  Code is automatically generated  Easy to implement  “What you see is what you get” http://developer.linkedin.com/plugins
  9. 9. Leveraging the Power of LinkedIn  Maximize your investment with FREE Plugins (“widgets”)  Bring LinkedIn solutions to any site you own  Followers receive personalized content and insights  … and more!
  10. 10. Jobs You May Be Interested In Personalized job listings Increase engagement with passive candidates
  11. 11. Follow Button Easy, oneclick follow Build Follower ecosystem Status Updates appear in news feed
  12. 12. Apply With LinkedIn Better experience using LinkedIn profile Easy, oneclick apply Receive applications via email (or JSON/XML)
  13. 13. Company Insider Built in Follow button Show visitors who they know
  14. 14. LinkedIn Recruiter Integrations
  15. 15. Cross System Awareness Executive Summary Cross System Awareness enables Recruiter seat holders to be able to view LinkedIn member profile data, as well as associated Recruiter activity, directly from within the Customer’s ATS application. Cross System Awareness also enables Recruiter seat holders to know when candidate prospects already exist in their ATS application, while sourcing from within Recruiter.
  16. 16. Cross System Awareness Value Proposition  Brings to life the static candidate profile record in the ATS, by seamlessly displaying their real-time LinkedIn profile  Increased efficiency by providing direct ways to InMail a candidate, and add them to a clipboard or a project, directly from within your ATS  Know if a prospect already exists within your ATS application while searching within LinkedIn Recruiter
  17. 17. How Do I Get Cross System Awareness? If you’re using one of the following ATS and are a LinkedIn Recruiter customer, then you can get Cross System Awareness right now! Coming Soon To:
  18. 18. LinkedIn Available APIs
  19. 19. LinkedIn APIs API = Application Programming Interface Whatcha talkin’ about?! An API is what enables one application to talk to another application. Image Credit: http://a.abcnews.com/images/Nightline/abc_ntl_coleman_100528_wn.jpg
  20. 20. What Do LinkedIn APIs Mean For Me? LinkedIn APIs can be leveraged to…  Help empower those creative company branding ideas  Help distribute important news and content to your LinkedIn network  Help better serve relevant content to your viewing audience  Help better understand your own employees professional identity
  21. 21. Example Use Case – Company Intranet for Staffing Projects Company XYZ is a consulting company and wants to better understand its employees skill sets and experiences, in order to quickly staff billable customer projects appropriately. Company XYZ has an existing Intranet system that contains details on every employee’s past projects and reviews, but does not know much more about each employee.  Rather than every employee have to spend time doing data entry to provide this information, leverage LinkedIn APIs to get this information that already exists and is up-to-date  Employee Signs In with their LinkedIn email and password  Past experiences, skills, recommendations, languages, certifications, are all stored into Company XYZ’s intranet  All the information in Company XYZ’s intranet is now searchable
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