Usage Reporting Tip Sheet

Usage Reporting Tip Sheet



Learn how to monitor your team’s activity on LinkedIn with this tip sheet.

Learn how to monitor your team’s activity on LinkedIn with this tip sheet.



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Usage Reporting Tip Sheet Usage Reporting Tip Sheet Presentation Transcript

  • Sales Solutions Usage Reporting Monitoring Your Team’s Activity on LinkedIn Getting started with usage reporting To see your team’s activity on LinkedIn: Go to your Accounts & Settings menu and, next to Team Accounts, select Manage. View usage reporting Go to the top right corner of the Manage Team Accounts page, and click View usage reporting. Note to your team members: Turn on usage reporting By default, new LinkedIn Sales Navigator users will have usage reporting turned on and you won’t need to do anything. But in case a user turns off usage reporting, you can ask them to turn it on by going to: Privacy & Settings > Account > Turn on/off usage reporting. Choose a date range You may need to set a date range to align with a campaign or promotion. You can do that by clicking the arrow next to the date range at the top right corner of the Usage Reporting page and selecting the date range you want. Printer friendly version If you need to print out your team’s usage reporting results, click Printer friendly version just under the date range at the top right of the page. See Individual Stats and Analyze with Excel You also may need to import your team’s usage reporting results to a spreadsheet application like Excel for further analysis and creating more sophisticated charts. This also allows you to see stats on individual team members. Click Download CSV for a file that you can open with Excel.
  • Sales Solutions To understand how your team is performing, consider these benchmarks: Engagement Days Active on LinkedIn A successful sales rep is logging into LinkedIn 5 days a week. Finding the Right Decision-Maker As a baseline, reps should be performing more than 40 people searches per month. Reps performing 125+ people searches are most likely to meet or beat their quota, and top reps use advanced filters in half of their searches. Profile Completeness Representing Your Brand An incomplete profile gives the appearance that your reps don’t care and are unprofessional. Get all of your reps to complete their profiles. Communications What to Say Reps sending 5-9 messages and adding 10-20 connections each month are on the right track to engaging with prospects and their existing network. Those reps should also be constantly making new connections and exchanging communication with their existing network. Targeted Communications Which Method to Use Despite the power of InMails, reps should avoid sending nothing but InMail messages and should instead use a balanced approach of each of the four types of communication methods. Building Quality Networks How to Get In Reps with 500+ connections on LinkedIn are the most effective at getting into a target company by leveraging their network. ©2013 LinkedIn Corporation. All Rights Reserved. 1 2 3 5 1 2 4 3 5 4